Internet Marketing Articles
In addition to the SEO Newsletter and this site, Bruce Clay, Inc. produces articles in all subject areas. Articles below have been written to assist and educate on all levels of Internet Marketing. To contribute to this section or for permission to reprint or reuse any materials, please contact us. To learn more about our authors, please visit the Bruce Clay Authors page.
Search Engine Optimization (SEO)
How to Write a Strong Call to Action, SEO Newsletter, May 15, 2009
XML Sitemaps Defined, Part 2, SEO Newsletter, May 15, 2009
Branding, SEO & The Vince Update, SEO Newsletter, April 15, 2009
XML Sitemaps Defined: Part 1, SEO Newsletter, April 15, 2009
Press Release Basics for SEO Success, SEO Newsletter, March 16, 2009
For more Search Engine Optimization articles
Pay Per Click (PPC)
Affiliate Marketing: Increasing Money and Traffic, SEO Newsletter, January 31, 2008
Mastering PPC Management, SEO Newsletter, November 30, 2007
Estimating the Real Click Fraud Rate, SEO Newsletter, March 15, 2007
Planning Your Holiday SEM Campaign, July 2006
Budgeting for Pay Per Click, June 2006
For more Pay Per Click articles
Improving Search Marketing Efforts with Analytics, SEO Newsletter, April 15, 2008
Search Marketers Need Web Analytics, SEO Newsletter, March 15, 2008
What is Web Analytics?, SEO Newsletter, September 30, 2007
Making Sense of Web Site Metrics, SEO Newsletter, August 15, 2007
When Web Analytics and Email Marketing Collide, SEO Newsletter, November 2006
For more Web Analytics articles 
SEO Web Design
10 Engaging Ways to Incorporate Engagement Objects™, SEO Newsletter, March 16, 2009
What is a CMS and Do You Need One?, SEO Newsletter, June 13, 2008
Avoiding Navigation Pitfalls, SEO Newsletter, May 15, 2008
Successful Site Architecture and Design: Part 2, SEO Newsletter, April 15, 2008
Successful Site Architecture and Design: Part 1, SEO Newsletter, March 31, 2008
For more SEO Web Design articles
Online Branding
The 7 Deadly Sins of Social Media, SEO Newsletter, September 2008
Internet Marketing using Microsites, SEO Newsletter, October 31, 2007
Driving Web Site Traffic With Collarity, SEO Newsletter, February 28, 2007
Protecting Your Brand's Reputation Online, August 2006
Blog Ads Expand Search Inventory, June 2006
For more Online Branding articles
Eliminating Click Fraud, March 2006
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