April 16, 2007

SES NY ’07 Session Recap

It was fun while it lasted but Search Engine Strategies New York has come to end. We hope everyone enjoyed the show and took in a lot of great search engine optimization and search marketing knowledge. In case you missed an important session or are having trouble remembering due to all the "networking" you did last week, here’s a recap of Bruce Clay’s session coverage. We hope you enjoyed it.

Tuesday:

• Online Video Advertising
• Organic Search Engine Optimization with Big Companies
• Ads In A Quality Score World
• Benchmarking An SEM Campaign
• Search Engine Friendly Design
• Advanced Paid Search Techniques

Wednesday:

• Keynote Conversation With Steve Berkowitz
• Web Analytics & Measure Success
• Meet The Ad Networks
• Putting Search Into The Marketing Mix
• Robots.txt Summit

Thursday:

• Social Search Overview
• Local Search Marketing
• Bookmark Strategies
• Auditing Paid Listings and Click Fraud Issues
• Evening Forum With Danny Sullivan

Friday:

• Linking Strategies
• Link Baiting & Viral Success
• CSS, AJAX, Web 2.0 & Search Engines

---

---

3 responses to “SES NY ’07 Session Recap”

1. David Temple writes:
   

   Excellent coverage Lisa. I didn’t make many sessions but thanks to your coverage, I feel like I went to many more. See, all your hard work paid off. You made me happy and after all, isn’t that what its all about?

   @ April 16th, 2007 at 11:59
2. Barry Schwartz writes:
   

   Excellent coverage Lisa!
   Hope your trip back went well.
   Nice seeing you again!

   @ April 16th, 2007 at 12:14
3. shor writes:
   

   Thank you for the recaps. Good for those down under

   @ April 16th, 2007 at 18:07