Bruce Clay Blog : August 2007 Archives
August 31, 2007Friday Recap: Panda-Sized Edition
My apologies for the lack of Recap last week. I was going to write one, I was…and then I decided that after 4 crazy days of liveblogging and running around in San Jose, going home and getting some sleep would be a good idea. Don’t hate me; hate Susan. What did Susan give you last [...]
August 30, 2007
Does Google Hate Search Engine Optimization?
Jill Whalen updated an article she wrote that she wrote on search engine optimization a few years ago and included it in her latest HighRankings newsletter. The article is called The Art of SEO. Overall, it’s a great read and I agree with a lot of what Jill is professing, but there was one statement [...]
August 29, 2007
How to Bounce Back From a PR Blunder
When it comes to reputation management, the Internet is both friend and foe. On one hand, it will ensure that your embarrassing YouTube video is catapulted into the SERPs quicker than you can slap the person who uploaded it, but on the other, it does also gives you the chance to respond just as quickly. [...]
August 28, 2007
Yahoo, The Value of About Pages, Bloglines & Fun Stuff
Yahoo and Jailed Dissidents Yahoo has filed a motion to dismiss the lawsuit being brought against them by those two Chinese journalists that they helped jail by turning over their search information to Chinese authorities. The two men have since been sentenced to 10 years in jail in an institution known for abusing its inmates. [...]
Standardizing Web Analytics
One of the sessions I was lucky enough to attend while in San Jose last week was Issues in Analytics. This probably comes as no surprise to you, but as a blogger and a member of Bruce Clay’s writing team, I don’t spend too much time straining my eyes looking at numbers or scouring through [...]
August 27, 2007
Would People Notice If You Disappeared?
The question posed by Copyblogger’s Ryan Imel is: If Your Blog Disappeared, Who Would Miss It? It really is an excellent question and something that extends to your entire Internet marketing campaign. I mean, think back a few months or a few years or however long it has been since you established your Web presence. [...]
Blog Monitoring, Google Australia, Facebook & Fun Finds
Hey, search folk. Here’s a collection of nuggets for you to snack on while I’m still getting caught up on my feeds. I know, it’s Monday and I should be recovered from SES San Jose by now, but I’m not. And this weekend was the annual Bruce Clay, Inc. BBQ (with babies, puppies and jolly [...]
August 24, 2007
SES San Jose 2007 Coverage Recap
And we’re back! If you were in town for the show, I hope you had a chance to stop by the booth and say hi to Bruce, Mike and our assortment of fine analysts. And if you weren’t in town, well then, I hope you enjoyed my attempt at being useful and covering a bunch [...]
August 23, 2007
Buzz Monitoring
Chris Sherman is moderating the final session of the conference with speakers Rob Key (Converseon), Andy Beal (Marketing Pilgrim) and Jonathan Ashton (Agency.com). [The sound in this room is really weird. I'm sitting 4 feet away from Chris Sherman and I can't hear a word he's saying. That makes me feel really good.] Rob Key [...]
User Generated Content & Search
Rebecca Lieb is moderating this morning’s User Generated Content & Search session with speakers Andrew Goodman (Page Zero Media), Matt McGee (Marchex) and Lee Odden (TopRank Online Marketing). Up first is Lee Odden. First some stats: 51 percent of all consumers engage in User Generated Content (UGC), with 71 percent of the "millenials" (18-25) using [...]
