April 30, 2008

Six Questions with Matt Bailey

Posted by Lisa Barone on 04/30/2008 @ 3:31 pm | Comments (0)

As I get ready to head up to San Francisco for the eMetrics Marketing Optimization Summit, I thought it may be fun to chat with some of the speakers beforehand and see what they’re most looking forward to.
Up first is Matt Bailey. Though he needs no introduction, Matt is the President and Founder of SiteLogic, has over a decade worth … Read more


Filed under: Analytics, Interview


Adwords Fluke Hints at Black Box Secrets

Posted by Guest Author on 04/30/2008 @ 2:39 pm | Comments (0)

Guest Entry by Nick Guastella, Senior SEM Analyst — Bruce Clay, Inc.
The Google Adwords score is out of the bag, or is it?
Recently, Search Engine Journal ran a piece on Adwords score information appearing for Google searches. It was quickly voted up to the front page of Sphinn, raising more questions than answers.
As one of the many practitioners of PPC … Read more




eMetrics San Francisco Coverage Schedule

Posted by Lisa Barone on 04/30/2008 @ 10:11 am | Comments (0)

Somehow it’s time to jet off to liveblog another conference. This time around it’s Jim Sterne’s eMetric’s Marketing Optimization Summit which means I’ll be living and breathing Web Analytics for three straight days. Fun. Here’s hoping my head doesn’t implode. You can find the list of where I’ll be and when below.
As a special treat, starting later today and … Read more


Filed under: Uncategorized


April 28, 2008

SEO Weekend Update

Posted by Lisa Barone on 04/28/2008 @ 11:57 am | Comments (0)

Hey, friends. We’ve got a busy week ahead here at Bruce Clay, so let’s just jump right into some of the big stories of the day. Grab a cookie or something and let’s go!
First, Some Housekeeping!
First things first, did you know that Bruce Clay, Inc. now has its very own Twitter feed where you can easily keep up with our … Read more




April 25, 2008

Friday Recap

Posted by Lisa Barone on 04/25/2008 @ 12:09 pm | Comments (3)

My stomach and I are finally recovered from SMX Social Media and it’s time for the Friday Recap. Huzzah!
First up, happy birthday to everyone’s favorite little black hat in disguise, Neil Patel. Young Neil turned an impressive 23 year old this week while he was scaring attendees at SMX Social Media and suggesting that you buy youngsters TVs, … Read more


Filed under: Fun Stuff


April 23, 2008

SMX Social Media Coverage Round Up

Posted by Susan Esparza on 04/23/2008 @ 4:11 pm | Comments (1)

As Lisa heads home from Long Beach, it’s time to take a look back at the last two days of furiously liveblogged and twittered sessions. If you missed a minute, here are nine recaps to get you all caught up. From tips and tricks from the best in social media marketing to Danny’s clever attempts to draw in … Read more




Wikipedia, Yahoo Answers & Answer Sharing

Posted by Lisa Barone on 04/23/2008 @ 3:56 pm | Comments (1)

Chris Sherman is taking over moderator duties with speakers Lise Broer (Wikipedia), Jonathan Hochman (Hochman Consultants), Matt McGee (Marchex) and Jeff Muendel (Netconcepts).
[This will be the last session we’re covering for SMX Social Media. After which I’ll be getting back in my little Aveo and heading back to Simi Valley. Hopefully my stomach will make it that … Read more




Micro Communities

Posted by Lisa Barone on 04/23/2008 @ 2:30 pm | Comments (3)

Time to learn about micro communities. Teaching us will be speaker Rand Fishkin. I promised Rand I’d be super nice to him. Apparently I was a little snarky when I recapped his session yesterday morning. You know it’s out of love, Rand. Really!
Hee! Danny’s baiting the people at the Real Estate conference outside to come into the room. He’s ranting … Read more




Evangelist – The Marketer’s Role in SMM

Posted by Lisa Barone on 04/23/2008 @ 12:21 pm | Comments (1)

Danny is once again here moderating with speakers David Berkowitz (360i), Rob Key (Converseon) and Adam Sherk (Define Search Strategies). Please note that at first I thought it say Adam worked for Shrek. Bummer.
Up first is Rob Key.
Social media has risen as community becomes the center of the Web experience. There are dozens of communities – blogs, RSS, wikis, etc. … Read more




Effectively Leveraging Social Networking

Posted by Lisa Barone on 04/23/2008 @ 10:47 am | Comments (0)

Hello, hello. It’s day 2. I have orange juice instead of coffee this morning. Lisa’s still sick from yesterday. As usual, I blame Susan. I’m going to do my best to make it through today’s batch of sessions.
Kicking things off this morning we have Barbara Boser (3 Dog Media), Cindy Krum (Blue Moon Works), Randy Woods (non-linear creations), and … Read more




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