Comments on: Big Brands Need Search Engine Optimization Too http://www.bruceclay.com/blog/2008/04/big-brands-need-search-engine-optimization-too/ SEO and Marketing Blog Thu, 18 Mar 2010 16:53:02 -0700 http://wordpress.org/?v=2.9.2 hourly 1 By: Matty http://www.bruceclay.com/blog/2008/04/big-brands-need-search-engine-optimization-too/comment-page-1/#comment-17452 Matty Mon, 21 Apr 2008 17:22:53 +0000 http://www.bruceclay.com/blog-test/2008/04/big-brands-need-search-engine-optimization-too/#comment-17452 <p>great post and couldn't agree more with your points. With my personal experience working with a well known brand, I think brands have a headstart when it comes to SEO on many levels. Being a well known brands brings more natural links & authority, which then needs to be utilized with a solid SEO structure. Also, once achieving good rankings with a brand, you are more likely to obtain a higher click through rate. </p> great post and couldn’t agree more with your points. With my personal experience working with a well known brand, I think brands have a headstart when it comes to SEO on many levels. Being a well known brands brings more natural links & authority, which then needs to be utilized with a solid SEO structure. Also, once achieving good rankings with a brand, you are more likely to obtain a higher click through rate.

]]> By: Paul Burani, Clicksharp Marketing http://www.bruceclay.com/blog/2008/04/big-brands-need-search-engine-optimization-too/comment-page-1/#comment-17451 Paul Burani, Clicksharp Marketing Fri, 18 Apr 2008 05:06:55 +0000 http://www.bruceclay.com/blog-test/2008/04/big-brands-need-search-engine-optimization-too/#comment-17451 Well done Bruce. While these branded terms tend to have a higher conversion, this is not a zero sum game-- so it's not like there aren't other high-conversion terms out there, ripe for the picking. That's the beauty of the long tail, where everything is high conversion. I do believe 2008 is the year corporations will start to GET IT! Well done Bruce. While these branded terms tend to have a higher conversion, this is not a zero sum game– so it’s not like there aren’t other high-conversion terms out there, ripe for the picking. That’s the beauty of the long tail, where everything is high conversion. I do believe 2008 is the year corporations will start to GET IT!

]]> By: JDog http://www.bruceclay.com/blog/2008/04/big-brands-need-search-engine-optimization-too/comment-page-1/#comment-17450 JDog Wed, 16 Apr 2008 17:51:48 +0000 http://www.bruceclay.com/blog-test/2008/04/big-brands-need-search-engine-optimization-too/#comment-17450 <p>You hit the nail on the head with this post, kudos! I like the last paragraphs the best. When I first saw how long it was I almost didn't read it but I'm glad I did. </p> <p>There are quite a few great quotes I like. One of my favs... "An SEO'd site is a healthy site. It's one that performs better, smarter, faster and more efficient." </p> You hit the nail on the head with this post, kudos! I like the last paragraphs the best. When I first saw how long it was I almost didn’t read it but I’m glad I did.

There are quite a few great quotes I like. One of my favs…
“An SEO’d site is a healthy site. It’s one that performs better, smarter, faster and more efficient.”

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