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April 22, 2008

Keynote – Social Search: The Human Challengers

Posted by on 04/22/2008 @ 5:53 pm | Comments (7)

Related posts:

  1. Keynote: SEOs Get Social with Bruce Clay — Search and Social Hawaii
  2. Keynote: Confluence of Social Data & Search — SMX Advanced
  3. SMX Sydney|Keynote – The State Of The Search Union|Keynote Panel
  4. Opening Keynote by Guy Kawasaki: Twitter as a Tool for Social Media
  5. Social and Search: Integrating Social Media and Search to Drive the Brand

About the Author

Lisa Barone is the Chief Branding Officer of Outspoken Media. She's also a very active Twitterer, much to the dismay of the rest of the world.

Filed under: SMM

7 responses to “Keynote – Social Search: The Human Challengers”

  1. Igor The Troll writes:

    Lisa, this makes me wonder who is the best of Three Evils..:)

    @ April 22nd, 2008 at 20:35
  2. Blog For Money writes:

    SEO a wasted industry! Yup, you’re right why are we even bothering. Humans can totally scour the whole internet and find all the topics on everything. Totally! I’m with you. /sarcasm

    @ April 23rd, 2008 at 08:59
  3. Feydakin writes:

    Numbers always seem to trip people up, and Jason is apparently no exception.. I’m not sure how this is supposed to work –

    $10 mil / year to run with thousands of “full time” employees.. Even at 2,000 (qualifies as “thousands”) full time employees that leaves them earning just $5k/year for “full time” work.. Must be planning to outsource all that labor somewhere where $2.50/hr (or less) is good pay..

    Either that or they plan to burn a lot more than $10mil / year and just don’t want to scare away the money guys..

    @ April 23rd, 2008 at 09:03
  4. Joshua Steimle writes:

    What makes Jason think us SEOs don’t define a large part of SEO as “creating great content”? Or does he think we’re still editing meta keyword tags?

    @ April 23rd, 2008 at 10:55
  5. Matt McGowan writes:

    Fantastic post Lisa! Seems that JC delivered a fantastic preso, all things considered… to bad he has reverted to his previous view on SEO.

    Is it possible you have taken his comment out of context? Either way, thanks for the updates.

    @ April 23rd, 2008 at 13:05
  6. billse writes:

    I “get” Jason’s statement. I really do. Although it’s tuned up and sensationalized, SEO does have many definitions depending on your platform. He’s not seeing or (intentionally?) conveying the big picture. That’s my problem with the statement.

    @ April 23rd, 2008 at 15:59
  7. Gabriella Sannino writes:

    SEO dying? I don’t think so. Hey Lisa thanks for being there and giving me hope. Too bad you got sick there at the end, makes me wonder if it was the speech or all the thinking. :)

    @ July 7th, 2008 at 08:13