Comments on: Bruce’s Guide to Appropriate Use of Flash http://www.bruceclay.com/blog/2008/07/bruces-guide-to-appropriate-use-of-flash/ SEO and Marketing Blog Mon, 15 Mar 2010 19:51:58 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Chris Miller http://www.bruceclay.com/blog/2008/07/bruces-guide-to-appropriate-use-of-flash/comment-page-1/#comment-17757 Chris Miller Wed, 09 Jul 2008 12:07:23 +0000 http://www.bruceclay.com/blog-test/2008/07/bruces-guide-to-appropriate-use-of-flash/#comment-17757 <p>It seems like everybody is talking about this new Flash angle from a design-for-today standpoint... the sandbox may be gone, but doesn't the new Adobe Flash player on the horizon tell us Flash SEO is crucial for long term, white hat SEO? </p> It seems like everybody is talking about this new Flash angle from a design-for-today standpoint… the sandbox may be gone, but doesn’t the new Adobe Flash player on the horizon tell us Flash SEO is crucial for long term, white hat SEO?

]]> By: Ross Dunn http://www.bruceclay.com/blog/2008/07/bruces-guide-to-appropriate-use-of-flash/comment-page-1/#comment-17756 Ross Dunn Wed, 09 Jul 2008 12:02:23 +0000 http://www.bruceclay.com/blog-test/2008/07/bruces-guide-to-appropriate-use-of-flash/#comment-17756 Excellent post Bruce! I am in the middle of a similar post myself and it was inspiring to read yours. Honestly I don't see a near future where Flash can ever beat optimized HTML but it seems SEOs will constantly be at odds with Flash developers. It is really sad since we all could work together very well if everyone kept in mind the client's need for online success. Excellent post Bruce! I am in the middle of a similar post myself and it was inspiring to read yours. Honestly I don’t see a near future where Flash can ever beat optimized HTML but it seems SEOs will constantly be at odds with Flash developers. It is really sad since we all could work together very well if everyone kept in mind the client’s need for online success.

]]> By: claye http://www.bruceclay.com/blog/2008/07/bruces-guide-to-appropriate-use-of-flash/comment-page-1/#comment-17755 claye Wed, 09 Jul 2008 09:49:48 +0000 http://www.bruceclay.com/blog-test/2008/07/bruces-guide-to-appropriate-use-of-flash/#comment-17755 <p>As a former designer, I was excited to hear that Google is now indexing Flash, but I have my reservations: for example, Google can now pop out text and links (that aren't displayed with images) but who's to know that it's the same text and links that the user sees? It would be easy to show the user some pretty pictures and links, and hide loads of content underneath and search engines would be none-the-wiser. Imagine what could be done with pages and pages of well-written content that has nothing to do with the site that the user sees.</p> <p>There are ways to change URLs for multi-page Flash sites and if search engines can read HTML code in Flash files (I always used HTML and CSS to dynamically display text) then you can still no-follow links, but very few Flash designers are (obviously) aware of SEO practices and value, and almost no SEOs are familiar with Flash by nature so it will be interesting to see how this unfolds. - At the least, the demand for Flash designers/websites just increased significantly whether we like it or not and SEOs will have to find ways to adapt and make it work. </p> As a former designer, I was excited to hear that Google is now indexing Flash, but I have my reservations: for example, Google can now pop out text and links (that aren’t displayed with images) but who’s to know that it’s the same text and links that the user sees? It would be easy to show the user some pretty pictures and links, and hide loads of content underneath and search engines would be none-the-wiser. Imagine what could be done with pages and pages of well-written content that has nothing to do with the site that the user sees.

There are ways to change URLs for multi-page Flash sites and if search engines can read HTML code in Flash files (I always used HTML and CSS to dynamically display text) then you can still no-follow links, but very few Flash designers are (obviously) aware of SEO practices and value, and almost no SEOs are familiar with Flash by nature so it will be interesting to see how this unfolds. – At the least, the demand for Flash designers/websites just increased significantly whether we like it or not and SEOs will have to find ways to adapt and make it work.

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