Comments on: Focusing on the Customer with Analytics 2.0 – SEM Synergy Extras http://www.bruceclay.com/blog/2009/09/focusing-on-the-customer-with-analytics-2-0-sem-synergy-extras/ SEO and Marketing Blog Sat, 13 Mar 2010 04:22:54 -0800 http://wordpress.org/?v=2.9.2 hourly 1 By: SEM Sensei http://www.bruceclay.com/blog/2009/09/focusing-on-the-customer-with-analytics-2-0-sem-synergy-extras/comment-page-1/#comment-18957 SEM Sensei Thu, 03 Dec 2009 13:08:11 +0000 http://www.bruceclay.com/blog-test/2009/09/focusing-on-the-customer-with-analytics-2-0-sem-synergy-extras/#comment-18957 Good comments, and I agree with you about the drivers of Analytics 2.0. In addition to traffic analysis, I'd also emphasize the importance of analyzing visitor behavior <i>after</i> arriving at a site. It's visitor's behavior within the site (and the number of successful conversions) that most strongly drives the measurable success of a site (including incremental revenue). SEM Sensei. Good comments, and I agree with you about the drivers of Analytics 2.0. In addition to traffic analysis, I’d also emphasize the importance of analyzing visitor behavior after arriving at a site. It’s visitor’s behavior within the site (and the number of successful conversions) that most strongly drives the measurable success of a site (including incremental revenue).

SEM Sensei.

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