<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
		>
<channel>
	<title>Comments on: Rich Snippets: A Golden but Missed Opportunity to Enhance Search Engine Listings</title>
	<atom:link href="http://www.bruceclay.com/blog/2009/11/rich-snippets-a-golden-but-missed-opportunity-to-enhance-search-engine-listings/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.bruceclay.com/blog/2009/11/rich-snippets-a-golden-but-missed-opportunity-to-enhance-search-engine-listings/</link>
	<description>SEO and Marketing Blog</description>
	<lastBuildDate>Thu, 18 Mar 2010 16:53:02 -0700</lastBuildDate>
	<generator>http://wordpress.org/?v=2.9.2</generator>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
		<item>
		<title>By: Ritika Chugh</title>
		<link>http://www.bruceclay.com/blog/2009/11/rich-snippets-a-golden-but-missed-opportunity-to-enhance-search-engine-listings/comment-page-1/#comment-18859</link>
		<dc:creator>Ritika Chugh</dc:creator>
		<pubDate>Fri, 13 Nov 2009 00:12:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.bruceclay.com/blog-test/2009/11/rich-snippets-a-golden-but-missed-opportunity-to-enhance-search-engine-listings/#comment-18859</guid>
		<description>&lt;p&gt;I am trying to get a customized listing up since the past few months. I marked up a page and submitted it t google and even previewed it on thier testing link http://www.google.com/webmasters/tools/richsnippets but there is no definite time frame.
&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>I am trying to get a customized listing up since the past few months. I marked up a page and submitted it t google and even previewed it on thier testing link <a href="http://www.google.com/webmasters/tools/richsnippets" rel="nofollow">http://www.google.com/webmasters/tools/richsnippets</a> but there is no definite time frame.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Jonathan Stewart</title>
		<link>http://www.bruceclay.com/blog/2009/11/rich-snippets-a-golden-but-missed-opportunity-to-enhance-search-engine-listings/comment-page-1/#comment-18858</link>
		<dc:creator>Jonathan Stewart</dc:creator>
		<pubDate>Wed, 11 Nov 2009 15:24:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.bruceclay.com/blog-test/2009/11/rich-snippets-a-golden-but-missed-opportunity-to-enhance-search-engine-listings/#comment-18858</guid>
		<description>Nice post - good to get this back into everyone&#039;s minds again. It does feel like this went largely unnoticed, when it should be an extremely important addition to the markup of a lot of websites.  I think a few of the problems are that a lot of the documentation available isn&#039;t that intuitive, Google don&#039;t guarantee rich snippets for marked up content, and the testing tool is a bit buggy.  Therefore, why plough a considerable amount of resource into this when there&#039;s no guaranteed outcome?
</description>
		<content:encoded><![CDATA[<p>Nice post &#8211; good to get this back into everyone&#8217;s minds again. It does feel like this went largely unnoticed, when it should be an extremely important addition to the markup of a lot of websites.  I think a few of the problems are that a lot of the documentation available isn&#8217;t that intuitive, Google don&#8217;t guarantee rich snippets for marked up content, and the testing tool is a bit buggy.  Therefore, why plough a considerable amount of resource into this when there&#8217;s no guaranteed outcome?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Linn</title>
		<link>http://www.bruceclay.com/blog/2009/11/rich-snippets-a-golden-but-missed-opportunity-to-enhance-search-engine-listings/comment-page-1/#comment-18857</link>
		<dc:creator>Linn</dc:creator>
		<pubDate>Wed, 11 Nov 2009 09:12:28 +0000</pubDate>
		<guid isPermaLink="false">http://www.bruceclay.com/blog-test/2009/11/rich-snippets-a-golden-but-missed-opportunity-to-enhance-search-engine-listings/#comment-18857</guid>
		<description>&lt;p&gt;Since it is up to Google IF you get a rich snippet or not, it&#039;s not really worth the time and effort yet, I think.&lt;/p&gt;
&lt;p&gt;Given that you&#039;re a huge company with a strong brand - well, chances are Google actually WANT to find stuff to create rich snippets for you.&lt;/p&gt;
&lt;p&gt;Given that you&#039;re an average joe company - at this point I would say there are better things to spend your time on (since you don&#039;t even know if Google will use the info) - BUT, if you&#039;re re-doing your entire website, go right ahead and read up on how to &quot;help&quot; Google create rich snippets for your search results.
&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>Since it is up to Google IF you get a rich snippet or not, it&#8217;s not really worth the time and effort yet, I think.</p>
<p>Given that you&#8217;re a huge company with a strong brand &#8211; well, chances are Google actually WANT to find stuff to create rich snippets for you.</p>
<p>Given that you&#8217;re an average joe company &#8211; at this point I would say there are better things to spend your time on (since you don&#8217;t even know if Google will use the info) &#8211; BUT, if you&#8217;re re-doing your entire website, go right ahead and read up on how to &#8220;help&#8221; Google create rich snippets for your search results.</p>
]]></content:encoded>
	</item>
</channel>
</rss>
