http://www.bruceclay.com/blog/2009/12/keynote-by-peter-morville-ses-chicago-2009/ SEO and Internet Marketing Blog Thu, 09 Feb 2012 22:23:45 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://www.bruceclay.com/blog/2009/12/keynote-by-peter-morville-ses-chicago-2009/#comment-24375 Michael Donovin Sun, 21 Feb 2010 22:24:53 +0000 http://www.bruceclay.com/blog/?p=12148#comment-24375 You need not just to be usable but also useful, desirable, accessible, credible, findable and valuable. Valuable not just to users, but also to you as the owner. In the age of search, findability and credibility are closely connected. If you rank well, people assume that they can trust you. You need not just to be usable but also useful, desirable, accessible, credible, findable and valuable. Valuable not just to users, but also to you as the owner. In the age of search, findability and credibility are closely connected. If you rank well, people assume that they can trust you.

]]>