January 2010 Archives : 3/3 : Bruce Clay Blog
January 8, 2010Friday Recap – Geek Love Edition
Happy Friday, everyone! Virginia is on vacation today so yours truly will be doing the Friday recap instead. This means a vastly geekier recap and at least one reminder that the best show on television returns next Wednesday on TNT. (That was the reference. I’ll behave from now on.)
Instead of making this whole thing a love letter to Leverage, I’ll start with some SEO Love Letters.
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January 7, 2010
So You Wanna Reap the Marketing Benefits of a Business Blog?
Here’s a scenario you may have experienced or may even be involved in today. You’re an Internet marketer and a client has come to you for advice about business blogging. “Great idea!” you think, always happy to help when a client comes to you asking to devote more resources toward important SEO initiatives.
And then it occurs to you that your client may not fully understand what they stand to gain from a blog.
Like most things that are done for business, the cause is rarely “just for fun”. Before launching a new project, the goals or expected benefits of the project have to be defined. If resources are being devoted to a project, you want to know about the potential for a return on that investment.
Here are six Internet marketing goals that can be achieved with a business blog. Keep these in mind when creating that killer blog content and you’ll be contributing to a focused, effective and valuable tool for your business in no time.
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My 2009 online project
Happy New Year to all. I hope your festive season and New Year parties were just grand. It looks like it’s going to be an interesting year, what with the launch of the first Google (slightly HTCish phone), Facebook challenging Google for Internet dominance, and MicroYahoo challenging Google for search engine dominance. I’m not going [...]
January 6, 2010
SEM Synergy Extras – How Predictable: Internet Marketers Peer through the Crystal Ball
On the SEM Synergy podcast today, Bruce Clay gave listeners an overview of his predictions for what’s to come this year in search. I look forward to Bruce’s fully laid out predictions in his article in the upcoming SEOToolSet Newsletter because I happen to like the hair-raising goosebumps that manifest as a reaction to Bruce’s eerie knack for telling the future.
Bruce is in good company in sharing his expectations for what’s to come over the next 12 months. If you’re able to keep up with many of the blogs in the SEO industry, you’ve noticed the usual, annual influx of posts with an eye toward trends of the future.
For today’s SEM Synergy Extras I’ve rounded up prediction posts from some of the most respected experts on SEO. And be sure to tune in to January’s newsletter (subscribe with the form in the blog sidebar!) for Bruce Clay’s predictions.
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January 5, 2010
5 Reasons to Launch 2010 with SEO Training
2010 has just burst onto the scene like a squishy new baby —full of love and excitement and endless possibility, and at the same time terrifying, screaming for your attention and about to consume your life. In order to prepare that bouncing newborn for the rest of her life and to set a foundation for a positive and construction relationship in the future, there are things you can do today to get ready for challenges to come.
Likewise, there are steps we can take to set ourselves up for SEO accomplishments in the new year, sharpen our skill sets, and fine-tune our strategies. The start of a new year is a fitting time to attend an SEO training course as we transfer our renewed energy to improving our craft and setting a strong foundation. But if that’s not enough, here are five reasons to start 2010 with SEOToolSet Training.
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