Comments on: How Can SEOs Avoid More Trademark Trouble? — SEM Synergy Extras http://www.bruceclay.com/blog/2010/03/how-can-seos-avoid-more-trademark-trouble/ SEO and Internet Marketing Blog Thu, 09 Feb 2012 22:23:45 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Brent Rangen http://www.bruceclay.com/blog/2010/03/how-can-seos-avoid-more-trademark-trouble/#comment-28493 Brent Rangen Tue, 15 Jun 2010 18:13:25 +0000 http://www.bruceclay.com/blog/?p=13146#comment-28493 This just happened to a client of mine. He received a letter that his usage of a keyword in a sub domain must be removed. It didn't make much sense because it said the sub domain had to be removed AND redirected to their own site. Nothing better than trademarking a keyword that is very brand-able and then let your compliance officer do your link building for you! On the flip side, Should they go public with the letter? I have seen (in one particular case) where cease and desist orders from the DCMA was scanned and uploaded to a site and that spurred massive link building as a result. Now their site ranks higher and has more link juice coming in than they could have ever imagined. In my opinion, SEMPO should have intervened Rhea's case. They still can. It would be nice to know someone has our backs. This just happened to a client of mine. He received a letter that his usage of a keyword in a sub domain must be removed. It didn’t make much sense because it said the sub domain had to be removed AND redirected to their own site. Nothing better than trademarking a keyword that is very brand-able and then let your compliance officer do your link building for you!

On the flip side, Should they go public with the letter? I have seen (in one particular case) where cease and desist orders from the DCMA was scanned and uploaded to a site and that spurred massive link building as a result. Now their site ranks higher and has more link juice coming in than they could have ever imagined.

In my opinion, SEMPO should have intervened Rhea’s case. They still can. It would be nice to know someone has our backs.

]]> By: White Label SEO Reseller http://www.bruceclay.com/blog/2010/03/how-can-seos-avoid-more-trademark-trouble/#comment-27995 White Label SEO Reseller Tue, 01 Jun 2010 13:36:21 +0000 http://www.bruceclay.com/blog/?p=13146#comment-27995 It would have been like placing a trademark on vanilla ice cream. I've never heard about this until now. Glad I did some leisure reading on your archives. It's scary to think that someone would be devious enough to try and create a draconian future for us SEOs. I'm very grateful to Rhea and Jonathan for the efforts they've given, and for the courage they've shown. I know that this is very late, but thank you very much. It would have been like placing a trademark on vanilla ice cream. I’ve never heard about this until now. Glad I did some leisure reading on your archives. It’s scary to think that someone would be devious enough to try and create a draconian future for us SEOs. I’m very grateful to Rhea and Jonathan for the efforts they’ve given, and for the courage they’ve shown. I know that this is very late, but thank you very much.

]]> By: Virginia Nussey http://www.bruceclay.com/blog/2010/03/how-can-seos-avoid-more-trademark-trouble/#comment-25314 Virginia Nussey Thu, 18 Mar 2010 16:53:02 +0000 http://www.bruceclay.com/blog/?p=13146#comment-25314 Thanks again, Andrew! It's such a blast that 100 kinda just crept up! I'm looking forward to the next 100! Thanks again, Andrew! It’s such a blast that 100 kinda just crept up! I’m looking forward to the next 100!

]]> By: Virginia Nussey http://www.bruceclay.com/blog/2010/03/how-can-seos-avoid-more-trademark-trouble/#comment-25313 Virginia Nussey Thu, 18 Mar 2010 16:49:54 +0000 http://www.bruceclay.com/blog/?p=13146#comment-25313 Please do, Wesley! Next week I'll be talking to Rhea so it's sure to be another interesting conversation! If you want to hear what you missed this week you can check out the show archives on iTunes. Of course, my favorite time to listen is definitely during the initial airing when the chat room's hoppin'! Hopefully see you there! Please do, Wesley! Next week I’ll be talking to Rhea so it’s sure to be another interesting conversation! If you want to hear what you missed this week you can check out the show archives on iTunes. Of course, my favorite time to listen is definitely during the initial airing when the chat room’s hoppin’! Hopefully see you there!

]]> By: Andrew@BloggingGuide http://www.bruceclay.com/blog/2010/03/how-can-seos-avoid-more-trademark-trouble/#comment-25309 Andrew@BloggingGuide Thu, 18 Mar 2010 12:55:14 +0000 http://www.bruceclay.com/blog/?p=13146#comment-25309 Congratulations on SEM Synergy’s 100th episode anniversary! More Power to you!!!! Congratulations on SEM Synergy’s 100th episode anniversary! More Power to you!!!!

]]> By: Wesley LeFebvre http://www.bruceclay.com/blog/2010/03/how-can-seos-avoid-more-trademark-trouble/#comment-25287 Wesley LeFebvre Thu, 18 Mar 2010 01:58:40 +0000 http://www.bruceclay.com/blog/?p=13146#comment-25287 Good timing for the post, Virginia. I bet you caught everyone's attention with this one. I'm bummed I never think to tune into the show, though... I'm tuning in next time! :) Good timing for the post, Virginia. I bet you caught everyone’s attention with this one. I’m bummed I never think to tune into the show, though… I’m tuning in next time! :)

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