Bruce Clay
Search Marketing Agency > SEO > The Always Up-to-Date SEO Checklist

The Always Up-to-Date SEO Checklist

A pen laying next to a notepad with a checklist written on it.

This page has been reviewed and updated as of May 2026.

Search engine optimization is an evolving discipline rooted in both best practices and trending strategies. 

That said, SEO has changed dramatically over the years. 

Search engines are more sophisticated, search results are more dynamic and AI-powered experiences are changing how people discover information on their search journeys.

At the same time, the fundamentals of SEO still matter.

Your website must be technically sound and the content must be useful and trustworthy. That’s where an SEO checklist can help.

This guide brings together the essential tasks, best practices and priorities that support better visibility in search. 

Whether you’re launching a new website, auditing existing pages or refining an enterprise SEO program, this checklist can help you focus on the areas that matter most.

One checklist can’t cover everything, but this one is close: with more than 50 SEO categories that will improve how people and search engines find and use your site.

 

The SEO checklist is divided into sections, so jump around as needed:

What’s Changed in SEO Recently?

Content Optimization

  1. Target Audience Research
  2. Keyword Strategy and Research
  3. Quality Content
  4. Featured Snippet Opportunities
  5. Word Count
  6. Call to Action (CTA)
  7. Content Freshness
  8. Homepage Content
  9. Duplicate Content
  10. SEO Siloing

On-Page Optimization

  1. Title Tag
  2. Meta Description Tag
  3. Heading Tags
  4. Keyword Optimization
  5. Image Optimization
  6. Alt Attributes
  7. Video Optimization
  8. Structured Data Markup with Schema
  9. Content Structure and Formatting
  10. Social Meta Tags
  11. URL Optimization
  12. Absolute vs. Relative URLs
  13. Make JavaScript and CSS External

Local Optimization

  1. Claim Google Business Profile
  2. Local Schema Markup
  3. Local Citations and Links

Mobile Optimization

  1. Mobile Usability
  2. Conversational and Voice Search Queries

Technical SEO and Site Performance

  1. HTTPS
  2. No Intrusive Interstitials
  3. Core Web Vitals
  4. Technical Maintenance
  5. Page Speed and Performance

Sitewide SEO

  1. Contact Information
  2. Testimonials
  3. Privacy Statement
  4. Navigation and Internal Linking
  5. Sitemaps
  6. Robots.txt File
  7. Linking Strategy
  8. Static URLs
  9. No Spam Tactics

SEO and Webmaster Tools

  1. Analytics and SEO Platforms
  2. Webmaster Tools Accounts
  3. SEO Plugins
  4. Manual Actions Review
  5. Algorithm Updates and Search Updates Review

Advanced SEO Methods

  1. Search Visibility and SERP Strategy
  2. AI Search
  3. Website Migrations
  4. Content Refreshes and Expansion
  5. Diagnosing SEO Performance Issues
  6. Technical SEO Audits
  7. Continuing Education

Case Study

166% Traffic Jump

Closing Recommendations

FAQ: How can I effectively optimize my website using the SEO checklist to improve search engine rankings?

What’s Changed in SEO Recently?

Close-up of a person writing in a notebook with a pen at a wooden table, with an open laptop, smartphone, and a blurry coffee cup nearby.

SEO has gone through many major shifts over the years, but the rise of generative AI is one of the most significant changes to search in a very long time. 

The current shift began accelerating in late 2022 with the public release of OpenAI’s ChatGPT, which brought large language models (LLMs) into mainstream use almost overnight.

Soon after, search engines began integrating generative AI directly into the search experience.

In February 2023, Microsoft launched AI-powered experiences in Bing using OpenAI technology. 

Then, in May 2023, Google introduced its experimental Search Generative Experience (SGE). By May 2024, Google formally launched AI Overviews in U.S. search results, moving generative AI from an experiment into the core search experience.

While many businesses panicked as traffic dropped from yet another “zero-click” experience courtesy of Google, many others saw the opportunities available to them. Opportunities that include targeting the entire rest of the SERP.

Long before AI Overviews appeared, SEO had already evolved beyond the traditional “10 blue links.” Of course, there’s an array of SERP features, including featured snippets, local packs, image results, video carousels, shopping experiences, People Also Ask boxes and much more. 

Now more than ever, successful SEO is focused on maximizing visibility across these search features. 

This is where businesses need to understand which areas of the search results matter most for their audience and business goals, then double down by allocating resources accordingly.

And the “10 blue links” still matter. Research highlighted by Adam Gnuse at Search Engine Land shows that traditional organic rankings still play a critical role in driving traffic, even as AI Overviews expand across the SERP. 

At the same time, rankings alone no longer tell the full story of search visibility today. Many are beginning to view visibility within AI Overviews as a potential branding opportunity, even when clicks are limited.

This shift is changing how SEO professionals approach optimization as they repackage SEO best practices to target features like AI Overviews. 

AI-driven search systems appear to rely more heavily on semantic relationships, topical organization and machine-readable structure to identify relevant information.

In summary, to win at search today, you need to understand the evolving search results, then identify the opportunities that matter most in those search results for your brand and then build a strategy that supports long-term discoverability.

Content Optimization

Overhead view of a woman with glasses sitting on a rug and leaning against a grey couch while typing a document on her laptop.

1. Target Audience Research

Know your target audience, their questions and their pain points. Knowing what questions and types of queries they might ask Google helps inform your keyword research.

This, in turn, will help you create content that answers those questions and solves their pain points. (You’ll use the topics, questions and search behaviors you uncover to guide your content strategy and search visibility efforts — but more on that shortly.)

One great way to get to know your target audience is to create a sample of it and then interview them. There are many ways to go about this — either manually in-house or by outsourcing to a third party. 

Successful SEO requires understanding not just what people search for, but also what they are actually trying to accomplish.

For example, are they:

  • Researching a topic?
  • Comparing products or services?
  • Trying to solve a problem quickly?
  • Ready to make a purchase?
  • Looking for local providers or reviews?

Understanding intent helps you create content that aligns with the types of pages and search experiences Google is most likely to surface for a query.

It’s also important to understand how your audience interacts with the search results. Users may discover your brand through traditional organic listings, featured snippets, local packs, videos, image results, People Also Ask boxes or AI-generated search experiences.

This means audience research is no longer only about identifying keywords. It’s about understanding the broader search ecosystem that your audience uses to discover information, evaluate their choices and make decisions.

2. Keyword Strategy and Research

If you want to catch fish, you need to know two things: what bait the fish are biting and where the fish are swimming. Content and keywords work together to attract and convert your fish.

Keyword research needs to be an ongoing process. 

It begins by:

  • Understanding how your audience searches.
  • What they are trying to accomplish. 
  • How search engines interpret the topic you want to target .

 

You can do this by using your preferred tools. Dozens of good ones are out there, including our SEOToolSet®, Google Ads Keyword Planner, Semrush, Ahrefs and more.

When researching a keyword or topic, study the search results carefully. The SERP provides clues about what search engines believe best satisfies the query and what types of content users expect to see.

View the top results, the “People Also Ask” questions and the rest of the search engine results. Analyze whether the results are informational, transactional, local or navigational. 

Look at what formats appear, what subtopics competitors cover and which SERP features dominate the page. Then create content that aligns with the intent behind the query while offering unique value.

Understanding which search features appear for a query can help you determine where visibility opportunities exist and which content formats may perform best.

Competitor research is also a big part of keyword strategy. Analyze which topics competitors cover, how they structure content and where they are earning visibility throughout the SERP. 

This can help identify content gaps. 

Finally, map your keywords. This means organizing primary and secondary keyword themes, related topics and supporting concepts across specific pages and sections of your site. 

This is something you will be sure to do if you implement SEO siloing, as discussed in No. 10 a little later.

Be sure to check out:

3. Quality Content

Quality content is a foundational step in any SEO checklist.

Google’s algorithms continue evolving to better identify content that is genuinely useful and  trustworthy.

Updates like Google’s helpful content system, announced in 2022, were designed to reduce the visibility of low-value, unhelpful or search-engine-first content in the search results.

This means SEO content should focus less on simply producing large amounts of content and more on creating content that demonstrates experience, expertise and genuine value.

Google’s E-E-A-T principles — experience, expertise, authoritativeness and trust — can help guide content quality efforts. 

While E-E-A-T is not a direct ranking factor, these principles help explain the types of signals Google’s systems aim to reward, especially for topics where accuracy and trust matter most.

That said, avoid thin content whenever possible. Instead, focus on comprehensive topic coverage, clear organization and content that helps users accomplish what they came to do. 

Rather than creating isolated pages targeting every keyword variation, develop content ecosystems that thoroughly cover important topic areas and clearly connect related content through thoughtful internal linking.

Search engines also increasingly evaluate how well the content aligns with user expectations. For example, some searches may require:

  • In-depth educational content.
  • Quick answers.
  • Comparison pages.
  • Product-focused landing pages.
  • Local information.
  • Videos or visual content.

 

Content should also align with where users are in the customer journey and what action they may want to take next. 

For instance:

  • Informational content may support newsletter signups or additional learning.
  • Comparison-focused content may help users evaluate solutions.
  • Transactional pages may support purchases or lead generation.

 

As a closing note, be thoughtful about using AI to generate SEO content. AI-generated content tools can support brainstorming, outlining, research assistance and workflow efficiency, but they are not a replacement for editorial oversight, subject matter expertise or quality control.

Publishing large amounts of low-value AI-generated content without meaningful review or added value can create quality issues and may undermine long-term search performance.

Before publishing your content, ask:

  • Does this provide original value?
  • Does it clearly satisfy search intent?
  • Is the information accurate and current?
  • Does it demonstrate experience or expertise?
  • Is it more useful than competing content?
  • Does it help users take an appropriate next step?

 

The goal of SEO content is to build visibility, trust and usefulness for the people you want to reach.

For more, see: The Complete Guide to the Basics of Google’s E-E-A-T. 

4. Featured Snippet Opportunities

As you conduct keyword research, you might find that Google displays a featured snippet (aka answer box) above the search results for your targeted keyword (also known as “position zero”).

Featured snippets are one of several SERP features that can increase visibility, reinforce authority and help users quickly find answers to their questions.

These snippets often appear for:

  • Question-based searches.
  • Definitions.
  • Comparisons.
  • Step-by-step processes.
  • Lists.
  • Tables.
  • Informational summaries.

To increase your chances of earning a featured snippet, structure your content clearly and organize answers in a way that is easy for both users and search engines to understand.

Depending on the query, this may include:

  • Concise question-and-answer formatting.
  • Bulleted or numbered lists.
  • Tables.
  • Well-structured headings.
  • Short explanatory paragraphs.
  • Video content.

You may be able to increase your chances of securing a featured snippet spot by applying schema markup, but it’s not required (see “More Structured Data” below).

Tools such as Semrush, Ahrefs and inLinks can help identify featured snippet opportunities, monitor SERP features and analyze how content appears across search.

5. Word Count

The amount of content needed on a webpage can vary by topic, keyword, competition and the intent of the query. (The graphic below outlines the three main intents behind search queries.)

Infographic titled "3 Main Search Query Types" outlining Transactional, Informational, and Navigational search intents with corresponding icons and definitions.

 

How many words is enough? There’s no black-and-white rule. In fact, Google has been saying for a while now that word count doesn’t matter.

But I believe it’s more nuanced than that. If you analyze the search results for different keyword types, you’ll find that some require more content on a topic than others.

To determine an approximate minimum page length, look at the top-ranked URLs for your target keyword. How long are those pages?

A tool like our SEOToolSet Multi Page Analyzer is handy for this kind of competitive analysis. Our WordPress SEO plugin also provides this data.

Averaging the top competitors gives you a ballpark for what a search engine considers the normal word count for that topic. 

It’s safe to say that informational webpages almost always warrant more text.

6. Call to Action (CTA)

For each of your pages, ask yourself what the user would need or want to do from here. Then make it easy to do!

Your key pages should clarify what primary action a visitor can take next:

  • The CTA should be prominent on a product page (for example, “add to cart” or “start a free trial”).
  • On a service page, the CTA might be “call us” or “get a quote.” Make the CTA clear and easy to select.
  • On the homepage, help the visitor take the next step in your conversion funnel.
  • The actual language of a CTA should be active (usually an imperative verb). The placement and design of the CTA should draw the visitor’s attention. But test variations to see what works best for you.

A page doesn’t have to be transactional to warrant a call to action.

If an informational page is a top-performing traffic driver, such as a blog post (like this one) that answers a common question or an FAQ page, the call to action might encourage the visitor to “find out more” and enter the conversion funnel or to tell friends.

(If you find this SEO checklist helpful, please consider sharing it!)

7. Content Freshness

Periodically review your content, such as main webpages and blog posts, to ensure the information is current.

For example, we regularly refresh this checklist. SEO best practices must evolve as search engine guidelines and technology do. If your industry also moves quickly, your content needs to keep up.

Google agrees. From Google’s Search Quality Rater Guidelines:

“The HM [highest meets] rating is not appropriate if a page is untrustworthy or has any other undesirable characteristics, such as outdated or inaccurate information. There are very high standards for the HM rating.”

The HM rating is one of the highest possible ratings a Google quality rater can assign to search for a query. It means the result is highly satisfying for the user’s needs and intent.

8. Homepage Content

Your homepage acts as a central hub, helping both users and search engines understand who you are, what your business offers and which topics are most important on your site.

It also passes authority to the top pages on your site through internal links.

Because of its role, it’s important to maintain clear, consistent messaging about your brand, products, services and primary topic areas on the homepage.

Modern homepages may include dynamic elements such as featured articles, promotions, rotating content or recent updates. These features can support engagement and usability.

However, the core focus of the homepage should remain clear and easy to understand. The homepage should reinforce your primary services or offerings, important topic areas, your brand identity, key navigation paths and key conversions.

9. Duplicate Content

Search engines try to identify the most relevant version of content to display in search results. 

When multiple versions of similar or identical content exist, it can create confusion about which URL should rank.

Duplicate content does not necessarily result in a penalty, but it can create SEO challenges related to indexing, canonicalization, crawl efficiency, diluted ranking signals and more.

What often can happen is a search engine will filter out the dupes if you have duplicate content within your site. 

Only one URL will display in the results, and the page that Google chooses might not be the page that you want to rank.

One option is to use a “canonical tag” to tell search engines which version should be indexed.

Here’s more on duplicate content.

10. SEO Siloing

SEO siloing is the practice of organizing related content into clear topic areas that help both users and search engines better understand your website.

Effective siloing is about creating strong topical relationships between pages through logical site architecture, clear navigation, internal linking and organized topic coverage.

The goal is to build content ecosystems around important topic areas. 

For example, a primary landing page may cover a broad topic, while supporting pages explore related subtopics, questions, comparisons and deeper educational content. These pages should connect naturally through internal linking or directory structures. 

When done well, siloing supports both user experience and search visibility. 

For more, check out: SEO Siloing: What, Why, How.

 

On-Page Optimization

A man sitting in front of a large desktop monitor and two open laptops, focused on writing and analyzing code at his home office desk.

 

Review each important page, from the homepage to a high-priority product page, with an eye to the following issues in this on-page SEO checklist.

11. Title Tag

The HTML title tag remains an important on-page SEO element. It helps search engines understand the topic of a page and often serves as the clickable headline displayed in search results.

Each page on your site should have a unique title tag that reflects the primary focus of the page. Concise titles generally perform better for usability and display purposes, while overly long titles may be truncated or rewritten in the SERP.

Google may rewrite titles in search results, too, but it does not rewrite the HTML on the site, so the title tag remains an important way for search engines to interpret the page.

A well-crafted title tag may also stand a better chance of being displayed in the search results exactly how you want it to be.

Both the title and description text can influence clicks to your site, so focus on writing compelling tags. You don’t want to waste your prime real estate in the SERP.

For more, read:

12. Meta Description Tag

The meta description tag gives search engines and users additional context about a webpage and may influence clicks from the result in the SERP.

Each important page on your site should have a unique meta description that summarizes the page’s content and communicates its value to searchers.

A strong meta description should accurately describe the page, align with search intent and include key terms naturally. 

Shorter and more concise descriptions often display more consistently across devices and search experiences. Overly long descriptions may be truncated or replaced.

Note that Google might generate its own search snippet dynamically based on the query and the page content.

This often happens when Google believes another portion of the page better matches the user’s search intent.

Because of this, the page content itself should also clearly communicate the page topic and key information.

See: 

13. Heading Tags

Headings allow website users to see a page’s main sections and points. 

They give visual cues for how body content is organized and signal to search engines and website users what topics are covered on a page.

Headings can also help improve semantic understanding for search engines.

The following heading tags can be <h2>, <h3>, <h4>, etc., and should be used like a page’s table of contents. You may have more than one <h1> on a page according to Google, though we recommend only one in most cases.

In many CMS platforms, including WordPress, the page or post title is often automatically output as the <h1>, though this can vary depending on the theme or site configuration.

And be sure not to use heading tags to control font sizes as that may confuse search engines. Instead, use CSS to control style, and headings to describe content organization.

Navigation elements and other global text should be styled with CSS and not heading tags.

For more on heading tags, check out: What Are Heading Tags and Why Are They Important to SEO?

14. Keyword Optimization

Do you have to do keyword optimization? Not in the old-fashioned sense of forcing exact-match keywords onto a page. But strategically reinforcing a page’s topic and relevance still matters.

First, let’s discuss the elephant in the room: keyword optimization can seem outdated. 

Search engines today are much better at understanding context, semantics and topical relationships than they were years ago.

However, all else being equal, if you spent a little more time than the competition making sure that your content clearly reinforces its primary topics, do you think you might have a better chance of ranking than the competition?

Keyword optimization today is less about repetition and more about clarity. As you optimize your pages, think about:

  • The primary topic terms.
  • Any related concepts and entities.
  • Supporting terminology.
  • Commonly associated questions and subtopics.
  • Language that aligns with search intent.

At the same time, avoid over-optimization, which can include excessive keyword repetition or awkward phrasing. 

15. Image Optimization

Images greatly enhance your pages. Content needs visual elements to break up the text and keep readers interested.

Images can also improve accessibility, reinforce topical relevance and create additional visibility opportunities across Google Images and blended search results.

However, images can slow down a page’s loading time. To improve performance, optimize images for both quality and file size. 

Resize images before uploading them, compress files whenever possible and serve modern image formats that reduce file weight without affecting visual quality.

Including width and height attributes can also help reduce layout shifts and improve user experience.

Image formats such as WebP and AVIF can help significantly reduce page weight and improve loading performance on supported browsers.

File names should describe the image and include a relevant topic term when possible. You can also optimize the caption and the text surrounding an image to reinforce its content.

Don’t overlook image alt text (see next section). Alt text helps improve accessibility for users with screen readers and also provides search engines with additional context about the image. 

For more, see: How to Improve Google Image Search Ranking.

16. Alt Attributes

Make sure to include an alt attribute with each image. Accessible websites help users with disabilities to understand and interact with content. 

Well-written alt text can also help search engines better understand image relevance and support visibility in image search results.

Organizations such as the W3C and Google recommend using descriptive alt text to provide text alternatives for images when appropriate.

As an SEO checklist item, ensure that your images include accurate and descriptive alt text that naturally includes important topic terms when appropriate.

Avoid keyword stuffing or writing alt text solely for SEO purposes. 

If an image is purely decorative, it should still include an empty alt attribute within the image tag. This helps assistive technologies understand that the image does not provide meaningful content.

For more, review:

17. Video Optimization

Videos are powerful engagement assets that can help keep visitors engaged longer on a page. Video content can also support search visibility by creating opportunities to appear across multiple search surfaces.

That’s because Google increasingly surfaces video content throughout the search experience, including video carousels, featured snippets, blended search results and platform-specific search experiences such as YouTube. 

Video can be especially effective for instructional, product-focused and how-to content. 

Optimize video content so search engines and users can better understand what the video is about. Video optimization practices include:

  • Descriptive titles and filenames.
  • Video descriptions.
  • Structured data where appropriate.
  • Accurate captions and transcripts.
  • Custom thumbnails.
  • Relevant surrounding page content.
  • Logical placement within the page.

Like images, embedded videos can slow down a page’s load time. Use performance best practices such as lazy loading, responsive embeds and optimized hosting configurations to help minimize video impact on page performance.

18. Structured Data Markup with Schema

Structured data clarifies for the search engine what the content on your page is about. Adding schema markup based on the standards at Schema.org provides machine-readable information about the entities, topics and relationships on your site.

For example, you could use structured data markup to indicate an upcoming event your business is hosting, specifying its date, time, location and other details. 

When implemented correctly, structured data may help search engines better interpret your content and make your pages eligible for enhanced search features in the SERP.

Structured data may also help reinforce topical relationships and contextual understanding across your website.

Dozens of schema types may apply depending on the content you have on your site. Depending on the content on your site, common schema types may include:

  • Article schema.
  • FAQ schema.
  • Product schema.
  • Video schema.
  • Event schema.
  • Breadcrumb schema.
  • Organization schema.
  • Local Business schema.

Google supports three formats for marking up a website:

  • JSON-LD (recommended).
  • Microdata.
  • RDFa.

As a technical SEO checklist item, ensure that your structured data includes all required properties and follows Google’s structured data guidelines.

To make sure you’ve done it right, check your page or code snippet using Google’s Rich Results Test and the Schema Markup Validator.

For more, check out: 

19. Content Structure and Formatting

Well-structured content can help both users and search engines better understand the information on a page.

Formatting improves readability while also helping search engines interpret important topics, relationships and answers within the content.

Content formatting may include:

  • HTML tables.
  • Bulleted lists.
  • Ordered lists.
  • Breadcrumb navigation.
  • Table of contents at the top (especially with anchor links).
  • Headings that contain a key term or question, followed by the answer in the body text.
  • Question-and-answer formatting.
  • TL;DR (“too long, didn’t read”) summary near the top of your article.

20. Social Meta Tags

Social meta tags help control how your content appears when shared across social platforms, messaging apps and other link-preview scenarios.

These tags provide information such as page titles, descriptions, preview images and content types.

Platforms such as Facebook, X, LinkedIn, Pinterest, Slack and other applications commonly use this metadata to generate link previews when people share URLs.

Social meta tags can help improve presentation and branding, encourage clicks and create more consistent sharing experiences.

The most commonly used social metadata standards include:

To improve how your content appears when shared, use clear titles and descriptions, include high-quality preview images, ensure metadata is accurate and optimize images for social display formats.

21. URL Optimization

As a minor but important task in your SEO checklist, URLs play a role in usability, content organization and search understanding. 

A concise, descriptive URL can help reinforce topical relevance and site organization for search engines.

Keep URLs concise, descriptive, readable and logically organized. One study by Backlinko found that short URLs tend to have a slight ranking advantage.

For example, don’t do this:

www.acmewidgets.com/T&Xyhtbhyd8ut

Instead, do this:

www.acmewidgets.com/blue-widgets

Use hyphens to separate words in URLs rather than underscores. Search engines interpret hyphens as word separators, helping improve readability and clarity.

You’ll want to avoid frequently changing URLs unless necessary. Doing so can create additional complexity around redirects, indexing and link equity consolidation.

URL structure is also important when doing SEO siloing (see No. 10 in this list).

22. Absolute vs. Relative URLs

Search engines can generally process both relative and absolute URLs correctly. 

However, using consistent URL structures across your site can help reduce technical confusion and improve maintainability.

For more, see: Absolute vs. Relative URL Linking — What’s the Big Deal, Anyway?

23. Make JavaScript and CSS External

JavaScript and CSS can significantly affect page performance, rendering and overall user experience.

Delivering resources efficiently is important so content loads quickly and remains accessible to both users and search engines.

But there is a tradeoff to consider especially in light of Core Web Vitals.

In some cases, keeping small amounts of important CSS or JavaScript directly on the page can help content load faster by reducing the need for additional file requests.

Local Optimization

A smiling florist behind a wooden shop counter handing a wrapped bouquet of flowers to a customer at checkout in a plant-filled boutique.

Businesses with a local brick-and-mortar presence or local service areas have a special set of SEO factors to consider. Here are a couple of important local SEO checklist items.

24. Claim Google Business Profile

A Google Business Profile listing is free and is a critical first step for local brick-and-mortar businesses and businesses with service areas.

An optimized profile can help your business appear in Google Maps, local pack search results, local business panels and branded search results.

For many businesses, Google Business Profile visibility is one of the primary ways that customers discover, evaluate and contact a business online.

For more:

25. Local Schema Markup

Local businesses can benefit from on-page schema markup related to their business. 

Using LocalBusiness schema and related schema types from Schema.org can help provide machine-readable details such as:

  • Business name.
  • Address.
  • Phone number.
  • Website.
  • Business hours.
  • Service areas.
  • Business categories.
  • Geographic information.

Especially important for all businesses is to ensure the business’s name, address, phone number and website are marked up correctly, and that this information is consistent across the web, including a Google Business Profile and other online listings.

Check out schemas at Schema.org. 

26. Local Citations and Links

Local citations are online mentions of your business information across directories, review platforms, local websites and other online sources.

At a minimum, an online citation should include the business name, address and phone number as well as the website address. Many directory sites offer opportunities for additional business information, as well.

Consistent business information across platforms can help reinforce trust and help search engines better understand and validate your business details.

Local links, on the other hand, are different from citations because they involve actual links from other locally relevant websites.

Both citations and local links help establish your local presence.

Check out the Local SEO Checklist.

Mobile Optimization

A man wearing a winter beanie and jacket standing outdoors while holding a smartphone in one hand and a credit card in the other to complete a purchase.

We’re living in a mobile-first world. Businesses need to ensure that their websites cater to the mobile browsing experience.

Google looks at the mobile version of your content when it comes to indexing and ranking.

Because of this, it’s important that your mobile experience provides accessible content, fast-loading performance, intuitive navigation, readable text, usable interactive elements and a consistent experience across devices.

Even if your site is primarily managed on desktop, the mobile experience still plays a critical role in search visibility and usability.

As an SEO checklist to-do, make sure you’re using a mobile-first strategy. Here are some specifics.

27. Mobile Usability

Search engines prioritize websites that provide a strong mobile user experience.

Google recommends responsive design because it helps ensure content adapts consistently across different screen sizes and devices.

Mobile usability also includes:

  • Responsive layouts.
  • Readable font sizes.
  • Tap target spacing.
  • Navigation usability.
  • Intrusive interstitials.
  • Page rendering.
  • Mobile page speed.
  • Visual stability.

You can evaluate mobile performance and usability using tools such as:

 

Mobile optimization is closely tied to Core Web Vitals and overall page experience. Slow-loading or unstable mobile pages can negatively affect usability, engagement and search visibility.

See the Page Speed and Performance section in this SEO checklist for more on page speed.

28. Conversational and Voice Search Queries

Search behavior continues to evolve beyond short keyword phrases. Users increasingly search using conversational language, voice assistants and multimodal search experiences.

Because of this, content should account for the way people naturally ask questions and seek information.

Consider:

  • How users phrase questions conversationally.
  • Whether your content clearly answers common questions.
  • How local intent influences searches such as “near me” queries.
  • How your content appears in mobile and voice-assisted search experiences.

 

In your content, focus on using natural language, providing clear answers, ensuring topical completeness, using structured content for clarity and interweaving local relevance when applicable.

 

Technical SEO and Site Performance

Close-up of a person's hand wearing a watch as they type on a laptop keyboard, with lines of programming code visible on the screen.

 

Technical optimization plays an important role in site performance, usability and search visibility.

Search engines also evaluate how efficiently websites load, render and function across devices and network conditions.

The following technical SEO considerations can help improve page experience, crawlability and overall site performance.

29. HTTPS

Using HTTPS is a standard best practice for websites. Secure connections help protect data transferred between users and a website, and strengthens user trust.

Protocols such as HTTP/2 and HTTP/3 can help improve connection efficiency and performance on supported servers and browsers.

Google has long used HTTPS as a lightweight ranking signal and continues to emphasize secure browsing as part of a positive page experience.

Ensure that:

  • All important pages resolve securely over HTTPS.
  • All site resources load securely over HTTPS, including images, scripts and other embedded files.
  • Any HTTP pages properly redirect to HTTPS versions.
  • Canonical tags and sitemaps reference HTTPS URLs.

30. No Intrusive Interstitials

Intrusive interstitials are pop-ups, overlays or other elements that interfere with a user’s ability to access the main content of a page. 

Some interstitials are necessary for legal, privacy or security reasons. In most cases, you’ll want to avoid any designs that make it difficult to access the main content immediately.

31. Core Web Vitals

Core Web Vitals are performance metrics that Google uses to evaluate aspects of page experience and usability.

The current Core Web Vitals metrics at the time of writing include:

  • LCP (Largest Contentful Paint).
  • INP (Interaction to Next Paint).
  • CLS (Cumulative Layout Shift).

These metrics measure how quickly content loads, how responsive a page feels and how visually stable the page remains as it loads.

Strong scores for Core Web Vitals can help improve a website’s user experience, especially on mobile devices and slower network connections.

You can review your scores using the Core Web Vitals Report in Google Search Console along with tools such as PageSpeed Insights and Lighthouse.

32. Technical Maintenance

Monitor your website for technical issues such as 404 errors, improper 301 redirects, crawl issues, broken links, indexing errors and server response issues.

Also keep your CMS, plugins, themes and server software updated to reduce the risk of vulnerabilities and performance issues.

Google Search Console and other technical SEO tools can help identify many of these problems.

Maintaining a secure and technically sound website supports usability, trust and long-term search performance.

33. Page Speed and Performance

Page speed and performance impact the usability of a site and engagement levels. You’ll want to evaluate your website’s performance using tools such as:

These tools can help identify issues related to loading performance, render-blocking resources, large page assets, JavaScript execution, layout shifts and caching opportunities.

Note that performance optimization should focus on improving the real user experience, not just achieving perfect scores in testing tools.

Sitewide SEO

A woman and a man sitting side-by-side at a long white counter, working independently on their laptops in a modern office or coffee shop environment.

Beyond what we’ve covered so far, there are sitewide optimizations that help support search visibility, usability and technical accessibility across a website. The following checklist items can help strengthen your overall SEO foundation.

34. Contact Information

Make it easy for users to find business contact information on the site. Search engines expect that a trustworthy site will provide this for users. 

35. Testimonials

Testimonials and reviews on a website highlight the customer experience and the value a business provides.

When possible, display testimonials and reviews in crawlable text rather than embedding them only within images or graphics.

Structured data markup may also help search engines better understand review-related content and can make pages eligible for certain review-related search enhancements.

Be sure that any reviews or ratings displayed on your site follow Google’s structured data and review content guidelines.

36. Privacy Statement

A privacy statement lets site visitors know what you’re doing with any data you collect about them.

Every site should have an easy-to-find privacy policy that explains things such as data collection practices, cookies and tracking technologies, analytics usage, contact forms, advertising or remarketing practices and third-party data sharing. 

We link ours in the footer of our site:

Screenshot of the Bruce Clay website footer with an orange arrow pointing directly to the "Privacy" policy link.

 

Privacy compliance requirements continue to evolve across the globe. Depending on where your users are located, your site may need to comply with regulations such as:

  • GDPR (General Data Protection Regulation).
  • CCPA/CPRA (California privacy laws).
  • Other regional or industry-specific privacy requirements.

Be sure to research the privacy laws where your site visitors are located and make sure your website complies.

37. Navigation and Internal Linking

Site navigation helps users and search engines better understand your website structure and content hierarchy. Here are some tips:

  • Ensure that all your important pages can be reached through crawlable text links and that your navigation is accessible across devices.
  • Breadcrumb navigation can also help reinforce site structure and improve user experience within the website. When appropriate, consider implementing breadcrumb structured data to help search engines better interpret page relationships.
  • Internal links between related pages help users and search engines discover additional content while also reinforcing contextual relationships.
  • Tip: Avoid relying solely on images or scripts for critical navigation elements if they reduce crawlability or accessibility.

For more, check out: A Jam-Packed Guide on Internal Linking for SEO.

38. Sitemaps

HTML sitemaps can improve usability and help people discover important pages. We link our HTML sitemap in the footer of our site as a best practice:

Screenshot of the Bruce Clay website footer with a large orange arrow pointing directly to the "Sitemap" link.

XML sitemaps, on the other hand, help search engines discover and understand pages on your website.

You’ll want to maintain an up-to-date XML sitemap that includes key indexable URLs and submit it through tools such as Google Search Console and Bing Webmaster Tools.

Make sure to review your sitemap on a regular basis to ensure it contains current URLs, excludes redirected or broken pages, reflects your preferred canonical URLs and stays aligned with your site structure.

Large websites can benefit from multiple sitemaps that are organized by content type or site section.

See: What Is an XML Sitemap and How Do I Create One?

39. Robots.txt File

The robots.txt file helps control how search engine crawlers access certain areas of your website. This file must exist, even if it’s empty. 

Some things to know: 

  • Blocking a page in robots.txt does not necessarily prevent it from being indexed if search engines discover the URL through other sources.
  • The robots.txt file should include the location of your XML sitemap to help search engines discover important URLs more efficiently.
  • Make sure the file doesn’t accidentally exclude important files, directories or the entire site (this has been known to happen!).

 

For more on this, see: 

40. Linking Strategy

As part of any good SEO checklist is the website linking strategy. Both internal and external linking remain important in SEO and user experience. 

For internal linking, a strong structure helps organize content, reinforce topical relationships, distribute authority throughout the site and improve content discovery. 

The internal linking strategy should support overall site architecture and topic organization.

External links and inbound links, on the other hand, develop naturally through high-quality content, partnerships and other marketing and business activities.

Search engines continue to evaluate link quality, and while inbound links remain important, place greater focus on overall content quality and website usability.  

As part of site maintenance, monitor your link profile regularly.

Check out:

41. Static URLs

Search engines can usually handle dynamic URLs and query parameters effectively. 

But overly complex URL structures can still create issues like duplicate content, crawl efficiency, indexing and URL management.

Pay attention to situations when multiple URLs display substantially similar content, tracking parameters create duplicate URLs, faceted navigation creates excessive crawlable or duplicate URL variations or important pages are difficult to crawl or index.

Canonical tags can help indicate the preferred version of a page when similar or duplicate URLs exist. 

Make sure to periodically review how search engines crawl and index parameterized URLs. 

See:

42. No Spam Tactics

Ensure your SEO strategy follows Google Search Essentials and Bing Webmaster Guidelines. 

If ever in doubt about the validity of your SEO, you can also refer to Google’s Search Engine Optimization Starter Guide. 

But be sure to have a professional SEO agency or consultant help you translate their recommendations into modern SEO strategies.

Companies that have hired cheap SEO consultants in the past may have fallen prey to SEO tactics that do more harm than good. 

In these cases, websites need to do the repair work before they can once again gain visibility. 

SEO and Webmaster Tools

A close-up view of a tablet screen displaying a web analytics dashboard featuring traffic source pie charts, a visitor overview line graph, and data metrics next to a white coffee cup.

SEO tools and reporting help you monitor search visibility, review technical issues on your site, keep tabs on user behavior and analyze overall website performance.

But the key is not just collecting data; it’s being able to understand what the data is telling you so that you can prioritize SEO improvements that move the needle.

43. Analytics and SEO Platforms

Google Analytics (GA4) and other SEO platforms on the market are invaluable for monitoring your SEO progress.

Review the data in these tools to find out more about the site’s organic traffic trends, landing page performance, engagement metrics, any conversions, user behavior and technical issues

A ranking monitor (such as the ranking monitor in our SEOToolSet) is also useful for tracking SEO changes across search engines.

44. Webmaster Tools Accounts

Search engine webmaster tools like Google Search Console and Bing Webmaster Tools help site owners understand how search engines crawl, index and interpret their websites.

These free tools provide data on everything from search queries, indexing, crawl errors and sitemap processing to Core Web Vitals, manual actions and technical SEO issues.

For more:

45. SEO Plugins

Plugins make a WordPress site more SEO-friendly. Many exist, with both free and premium versions. Many people use more than one.

Check out the Bruce Clay SEO Plugin for WordPress users to find out more about ours. 

46. Manual Actions Review

Search engines may issue manual actions when a site violates spam policies. Manual actions can negatively affect search visibility until the underlying issues are resolved and you’ve completed a successful reconsideration request.

Google reports manual actions within Google Search Console. You can review the Manual Actions report to find out more about manual actions that may be impacting your site.

Remember that not all ranking declines are caused by manual actions. Many performance changes can be due to algorithmic changes.

In those cases, you will not get a direct notification from Google on what happened.

Regularly monitor Search Console and maintain compliance with search engine guidelines as part of your ongoing SEO maintenance process.

For more, see:

47. Algorithm Updates and Search Updates Review

Search engines regularly update their ranking systems and search experiences, much to the dismay of SEOs everywhere.

These changes can affect search visibility, traffic and how content appears in search results.

You can monitor your website performance over time to identify any big changes in traffic, rankings, click-through rates or search visibility. 

Tools like Google Search Console, analytics platforms and other SEO monitoring tools can help uncover patterns that coincide with search updates.

These tools can give you the data to help you figure out if traffic changes are due to evolving search intent, SERP layout changes, AI-generated search features, content quality systems, technical issues or even just increased competition.

If you see big drops or rises in traffic that coincide with any known algorithm updates — or if you receive a manual action notice from Google, your site will likely need improvements.  

But rather than reacting to every algorithm update, long-term SEO success hinges on high-quality content, strong technical SEO and a positive user experience, not to mention following search engine guidelines.

For more, see: An Up-to-Date History of Notable Google Algorithm Updates. 

Advanced SEO Methods

A group of four diverse professionals huddled together looking closely at a laptop screen while an older man points at the display.

This section covers broader SEO strategies and ongoing optimization approaches that help websites adapt as search evolves.

48. Search Visibility and SERP Strategy

The traditional “blue links” matter, perhaps more than ever before as AI-powered search is reducing clicks. 

That said, the search results offer a multitude of touchpoints — those that your brand can capitalize on. 

A search result may include:

  • AI Overviews.
  • Featured snippets.
  • Videos.
  • Image results.
  • Local packs.
  • People Also Ask.
  • Shopping results.
  • News. 
  • Traditional organic listings.

Because search visibility is fragmented across many SERP features, your SEO strategies should account for the types of results that appear most often for your important queries.

Different queries may favor different content formats. For example, instructional queries may surface videos, while local queries often prioritize map results and business listings.

So understanding the composition of the search results page can help guide decisions around content format, content structure, media types, optimization priorities and visibility opportunities.

Prioritize the formats and search surfaces that are most relevant to your goals.

For more, check out: The search visibility framework: Dominating every corner of the SERP in 2026 [Search Engine Land]. 

49. AI Search

Traditional search generally evaluates and ranks webpages from its index based on factors such as relevance, links and keywords, although it’s a bit more sophisticated than that.

Nonetheless, AI-powered search works slightly differently. At the time of writing, Google’s AI-powered search technology for AI Overviews retrieves only a subset of search results and relies on lighter ranking signals.

We know this from court documentation provided in U.S. v. Google LLC.

Our understanding of how AI Overviews works is that it assesses the broader relationships between topics, entities and supporting content across an entire website.

This means AI SEO can benefit from how content is organized, connected and reinforced throughout a site.

This means proper site architecture, thoughtful internal linking, structured content and comprehensive topic coverage.  

Ultimately, you should focus on SEO that supports both traditional search visibility and emerging AI-powered search.

Remember: traditional organic rankings still matter. But it’s even more important to understand new and old search features and how to cater to the touchpoints that matter to your brand.  

50. Website Migrations

A website migration is a term used to describe when a website undergoes major changes. 

Because of the complexity of a site migration and its ability to impact website traffic either in a profoundly good or bad way, it should always include the guidance of a professional SEO agency or consultant.  

Some examples of a site migration include:

  • Redesigning the website and changing the code.
  • Renaming URLs.
  • Consolidating webpages and implementing 301 redirects and/or URL changes.
  • Changing domain names.
  • Merging with another website.
  • Rearranging the website structure/navigation.
  • Moving a website from HTTP to HTTPS.
  • Switching to a new content management system.
  • Switching to a new hosting provider.

 

For more on how to handle this, see: Website Migration Dos and Don’ts to Avoid Disaster [on-demand webinar].

51. Content Refreshes and Expansion

Should you spend your time creating new webpages for SEO, or optimizing old ones? The answer is yes to both.

Publishing new content helps expand your search visibility and topical coverage, while refreshing older content helps maintain relevance, accuracy and competitiveness over time.

Content updates may include:

  • Improving depth and clarity.
  • Updating outdated information.
  • Expanding topical coverage.
  • Improving internal linking.
  • Refreshing examples, statistics and references.
  • Enhancing search intent alignment.

In many cases, refreshing and consolidating existing content can produce stronger results than continually publishing new pages alone.

We recommend spending about 50% of the time generating new pages and 50% optimizing and refreshing old pages so the website remains relevant.

For more, read: 

52. Diagnosing SEO Performance Issues 

There will likely be times when your website loses search visibility, traffic or conversions. 

Performance changes can happen for a variety of reasons, including algorithm updates, changing search behavior, SERP layout and functionality, website technical issues, increased competition or content quality issues. 

When performance changes happen, make sure to have a structured process for diagnosing the root cause. 

SEO diagnosis often requires looking at the website holistically rather than focusing on a single metric. 

For more, check out:

53. Technical SEO Audits

Regular technical SEO audits can help identify issues that may affect search visibility, crawlability, indexing and overall site performance.

It’s especially important to conduct a thorough technical audit after major events such as:

  • Traffic declines.
  • Website migrations.
  • CMS changes.
  • Redesigns.
  • Large-scale content updates.
  • Domain changes.
  • Significant Google search updates.

For more, see: SEO Audits and Tools: The Good, The Better and The Best.

54. Continuing Education

Implementing the right optimization techniques requires a commitment to learning the foundation of SEO and staying up-to-date on trends and search engine changes.

This is why everyone — from beginner to advanced — benefits from continuous learning, be it through an SEO training class or online SEO training, books, publications, podcasts, webinars, conferences, local in-person events and more.

To learn more, check out:

Case Study

Over-the-shoulder view of a woman with long brown hair sitting at a wooden desk, comparing printed business reports featuring colorful bar charts and line graphs next to an open laptop.

There is no single formula for SEO success. Effective SEO strategies often involve a combination of technical improvements, content development, search visibility optimization and ongoing refinement over time.

The right approach depends on many factors, including the website, the industry, the competition and the goals of the business.

The following case study shows how different SEO strategies can work together to improve search visibility, website performance and overall business outcomes.

166% Traffic Jump

Through technical analysis, on-page analysis, internal linking and a backlink audit, we implemented the following and boosted our client’s (National Drug Screening) organic traffic by 166%:

  • Content siloing.
  • Content improvements.
  • Schema markup.
  • Disavowed links.
  • XML sitemaps.
  • Canonicals.
  • 301 redirects.
  • Page experience, Core Web Vitals and speed improvements.

 

“Choosing Bruce Clay SEO services turned out to be the best decision for our website SEO and our business growth. We knew we could be doing better with SEO and needed to find answers for increased traffic and more sales. When the analyst at Bruce Clay exposed multiple points of failure, we realized change was needed fast. They along with our new web developers guided us through the whole process of developing and launching a new website, and when it did, our traffic more than doubled! Working with the Bruce Clay team is always a pleasure due to their highly professional project management and their expert analysis and advice. We’ve come to count on our Bruce Clay SEO as an essential part of our team.”

 

–Joe Reilly, President, National Drug Screening

 

Read more about our client success stories on our case studies page.

Closing Recommendations

This SEO checklist is intended to provide a high-level framework for building and maintaining a strong SEO program.

SEO is not a one-time task or a fixed formula. 

Search engines, user behavior and search experiences continue to evolve, which means successful SEO requires ongoing learning, adaptation and refinement over time.

While not every recommendation in this checklist will apply equally to every website, understanding the broader principles behind them can help you make more informed decisions and prioritize the efforts that will have the greatest impact.

Finally, get your copy of the Declaration of SEO: 6 Fundamental Truths To Live By e-book and share it with your team. 

It offers additional perspective on the foundational principles that continue to shape successful SEO strategies.

Bookmark this SEO checklist for future reference. And if you found it helpful, please share it!

If you’re struggling to implement any of the SEO tips and strategies outlined in this checklist, our SEO experts can help.

Schedule a Free Consultation!

 

FAQ: How can I effectively optimize my website using the SEO checklist to improve search engine rankings?

There is no easy button when it comes to SEO — from keyword research to technical SEO and content development to link building, there are a lot of areas you have to pay attention to in order to build a successful SEO program.

Utilizing an SEO checklist is a great way to stay organized and ensure you are following every step in the process. 

This comprehensive guide outlines the core principles and strategies to optimize your website, improve your SEO and earn more organic traffic.

Whether you’re writing compelling content that resonates with your target audience, or employing savvy on-page optimization techniques, each step of our SEO checklist contributes to your website’s success — and your business.

The journey to successfully optimizing your website starts with a deep understanding of your target audience. 

Research their challenges, pain points, questions, and search queries to inform your entire optimization process.

Next, develop a keyword strategy to align your content with user intent. 

Analyze search engine results, identify relevant keywords and focus phrases, and look for opportunities to display your content in featured snippets. 

Moreover, optimizing your content’s structure and ensuring readability can enhance the chances of securing a featured snippet spot.

For local businesses, optimizing for local SEO is critical to stay competitive online in your area. 

Create, claim and optimize your Google Business Profile, and ensure you have accurate business information listed. Implement local schema markup, too. 

You’ll want to include customer reviews and consistent NAP (Name, Address, Phone number) details across all platforms.

As search engines emphasize user experience, understanding Core Web Vitals and optimizing your server and HTML configuration must be a priority. 

HTTPS adoption, avoiding intrusive interstitials, and excelling in Core Web Vitals improves user experience and establishes trust, ultimately increasing your search engine ranking.

Finally, webmaster tools like Google Analytics 4 provide invaluable insights into your site’s performance. 

SEO tools like SEOToolSet®, Semrush or Ahrefs can help you track your SERP rankings data, conduct keyword research, uncover potential issues hindering your website performance and much more. 

Use these tools regularly to make informed decisions that will get the best results from your SEO campaign.

Implement the strategies and tips in this SEO checklist to build a strong online presence, earn more qualified traffic and increase your search engine ranking.

Action Plan

  1. Understand your target audience by researching their pain points and search queries.
  2. Do keyword research to identify focus phrases.
  3. Regularly review search engine results for insights on target keywords.
  4. Look for opportunities to appear in featured snippets.
  5. Optimize content structure and readability.
  6. Focus on website speed and mobile optimization.
  7. Use proper heading tags for organized content.
  8. Implement structured data to improve search visibility.
  9. Optimize Core Web Vitals for better page experience, improved user experience and a technically sound website.
  10. Maintain a user-friendly URL structure.
  11. Adopt HTTPS for a secure and trustworthy website.
  12. Create, claim and maintain your Google Business Profile for local optimization.
  13. Implement local schema markup to boost visibility in local search.
  14. Obtain local citations, reviews and links for an improved local presence.
  15. Check for manual penalties using webmaster tools.
  16. Stay current on algorithm changes and the latest updates in SEO.
  17. Optimize server configuration and maintenance.
  18. Regularly monitor web analytics to track performance and adjust your SEO strategy as needed.

Bruce Clay is founder and president of Bruce Clay Inc., a global digital marketing firm providing search engine optimization, pay-per-click, social media marketing, SEO-friendly web architecture, and SEO tools and education. Connect with him on LinkedIn or through the BruceClay.com website.

See Bruce's author page for links to connect on social media.

Posted by Bruce Clay on November 19th, 2024 at 7:51 am
Comments (623)
Filed under: SEO — Tags: ,

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623 Replies to “The Always Up-to-Date SEO Checklist”

Biggest fan

56 items is a lot to work through but honestly that’s what makes this useful. Most checklists stop at the basics and don’t even mention stuff like siloing or whole-SERP strategy. The featured snippet tip is timely too — I’ve been ignoring that. Bookmarked.

Synor Engineering Team

This is a very complete and detailed SEO checklist. The thing that makes it interesting is that you have categorized the checklist into multiple categories like on-page SEO, mobile SEO checklist, etc.

Pioneer Ecorp

Great checklist—really comprehensive and practical. I especially liked the emphasis on search intent and content quality, since those are still the biggest ranking drivers today.

One thing I’d add is how important it is now to optimize content not just for traditional search, but also for AI-driven results and featured snippets. Structuring content clearly (with direct answers and strong headings) seems more critical than ever.

Also, the point about regularly updating content is underrated—many sites lose rankings simply because they don’t refresh old pages.

Overall, this is a solid reference for both beginners and experienced SEOs

Garima Yadav

This SEO checklist is extremely detailed and helpful for understanding all the key areas of optimization, from content to technical SEO. I especially liked how it emphasizes audience research and a structured approach to improving website performance. A great resource for anyone serious about building a strong SEO foundation.

Company Setup in dubai

Great checklist! The step-by-step breakdown makes SEO tasks much easier to understand and implement, especially for beginners.

Grace

This SEO checklist is incredibly thorough and practical! I appreciate how it covers essential on-page, technical, and off-page strategies in a clear, easy-to-follow format. It’s a fantastic resource for both beginners and experienced marketers looking to improve search performance. Thank you for putting together such a valuable and actionable guide!

Noah Mitchell

Really appreciate how clearly this guide breaks down each SEO step with practical insights. It’s a helpful reference for both beginners and experienced marketers looking to refine their strategy.

Nightowl

Thanks you so much for sharing the top SEO checklist, I can definitely use on my website.

Hornet Dynamics

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Zeshan Ahmed

Hey Bruce, I am glad you shared this SEO checklist with us. It is great help for me. I always forget some or other thing while checking for SEO. To have this checklist handy will be great help so that I don’t miss any important point. I mainly forget image optimization. Now with this checklist, I believe I will work perfectly.

Accounting Services in Dubai

I am currently working on an audit website and the competition in SEO is a lot.

jack veeranan

I’ve been working as an SEO Analyst the past 2 years now. This blog helps me a lot.

Aravind gabani

Can you please let me know image optimization plugin you are using? I tried many plugins, but non of them worked efficiently.

Robert Stefanski

Hi Aravind,

Thanks for your question! We use the NitroPack plugin, which takes care of all image optimization aspects, including:

  • Lossy and lossless image compression
  • Advanced Lazy loading (including background images defined in the CSS)
  • Preemptive image sizing
  • WebP conversion (when supported by the browser)
  • Adaptive Image Sizing
James Anderson

Checklist looks nice but in 2024 and 2025 SEO has been changed a lot, all the points you have mentioned are still valid till date, but there are now many other things came in to place after NLP and AI has came into the playground. Algorithms are more evolved now; semantic SEO is working more than the keyword base rankings. I am working on a local SEO project. In local SEO the above mentioned things surely can work, but when it comes to Ecom SEO and international SEO where you have more stronger competitors to compete with, these things might not bring you on top.

Aeliya Marine tech

Great blog! Your SEO checklist is incredibly detailed and helpful for anyone looking to optimize their website effectively. The step-by-step approach ensures nothing is missed, and I especially appreciate the focus on both technical and content aspects. Keep up the great work—this is a valuable resource for digital marketers!

Dubai IT

Thanks for sharing this nice SEO checklist.

shiva

Thank you for sharing this comprehensive SEO checklist. It’s great to have an always up-to-date guide to keep up with the latest strategies. Your tips will definitely help improve website performance

Menulis Buku

The “Always Up-to-Date SEO Checklist” provides a practical, dynamic guide for staying current with SEO best practices. It’s an essential tool for anyone aiming to improve search engine rankings and maintain competitive visibility.

jasa pasang cctv semarang

Thanks for sharing this informative post! i must say that A large number of online forums still allow do-follow links. We’ve detailed some of the key tactics involved in integrating SEO

raju

This SEO checklist is incredibly useful for staying on top of the latest trends. It’s great to have a resource that’s always up-to-date. Thank you for sharing such practical insights.

freelancer baten

Fantastic article on SEO! I really appreciated the in-depth analysis and actionable tips you provided. Your insights into keyword strategies and on-page optimization are particularly valuable. It’s clear you’ve put a lot of effort into explaining these concepts in a way that’s both accessible and informative. Thanks for sharing your expertise—I’m excited to apply these strategies to improve my own site’s performance!

Rushil Bhuptani

This SEO checklist is a fantastic resource for anyone interested in improving their website’s performance! Its well-organized tasks make it easy to navigate, regardless of your level of expertise. I love the emphasis on technical SEO and content strategy, which ensures a thorough and effective approach. A big thank you to the Bruce Clay team for these valuable insights

Setup Your Business in Dubai

This SEO checklist is a goldmine for anyone serious about optimizing their website! The comprehensive breakdown of tasks makes it easy to follow, whether you’re a beginner or a seasoned pro. I particularly appreciate the emphasis on technical SEO and content strategy; it’s a well-rounded approach that covers all the bases. Thanks for sharing such valuable insights, Bruce Clay team! This is definitely going into my bookmarks for future reference.

MCA Entrance coaching

such a great website for any seo executive great content

belajardulinanblog

Content is essential in SEO and SEO and provides the perfect checklist. Thanks for sharing

Powerpoint presentation design

Thank you for sharing. Can Google pagespeed be used as a reference when measuring SEO? After all, each time we measure from a different SEO scan website, the results will be different.

Robert Stefanski

Hi Powerpoint,

Thank you for your question! Yes, you can use Google PageSpeed as a reference, though you may want to use score averages over 3–5 runs as the reference point rather than a single run of the tool.

Although scans may be slightly different each time you run the tool, those differences are small unless something really changes on the website. In other words, if we start a project and that website is scoring 30–40 every time we run it during a week, then our reference point is around 35. Then, we can make improvements and re-run PageSpeed to see how the averages go up.

Hope this helps!

jackwyatt

well explained article.

jackwyatt

this is really useful.

Lover Girl

Many thanks, Bruce; excellent checklist for SEO. Reading your blog entries is enjoyable.

scott claxton

Thanks for the impact article

jackwyatt

Very nice and well-explained article.

Jannat Burki

Many thanks, Bruce; excellent checklist for SEO. Reading your blog entries is enjoyable!

Sahlah

Hi,
Found this article very useful. Thank you so much for providing these all valuable pieces of information in a single article.

jackwyatt

The article you have shared is very informative and helpful!

Mera Brand Manager

Thanks for sharing this helpful info! It’s worth noting that many internet forums still allow do-follow links. We’ve covered some key ways to integrate SEO into your inbound marketing strategy right from the start.

SEO services in Delhi

Thank you for your insightful blog post. Your thoughtful analysis has been incredibly helpful and informative. I appreciate you taking the time to share your expertise.

jackwyatt

Nice Article Very useful to me.

ReachbusinessDirect

thanks for posting have been following from quite long time your content are really informative and understandable . most of my website will be improved by your blog . I have been following every suggestions and strategy put here,

jackwyatt

Nice article. Very useful to me.

A One Web Design and digital Marketing agency

Great SEO checklist! Clear and actionable steps. Emphasis on content quality and freshness is spot on. Also, internal linking and anchor text diversity are crucial. Thanks for sharing!

Helen D Lingrosso

This SEO checklist is a game-changer! It’s a comprehensive guide that ensures your website stays optimized for search engines, helping you stay ahead in the ever-evolving digital landscape. Thanks for sharing this invaluable resource!

Ovais Mirza

This SEO checklist provides a comprehensive guide for ensuring your website’s optimization across various crucial areas. From content and on-page optimization to mobile and local SEO, it covers essential steps to enhance your site’s visibility and ranking. The addition of server and HTML optimization further enriches the checklist, promising a well-rounded approach to improving your online presence.

Dangerous Ales

Is it possible to write some content about google recent update?

Robert Stefanski

Hi Dangerous Ales,

We published an article about Bruce’s thoughts on Google’s March update here: https://www.bruceclay.com/blog/googles-explosive-march-updates/

And we will be hosting a free live webinar on Wednesday, April 24 to discuss 5 key takeaways from the update. You can register for that here: https://www.seotraining.com/webinar/google-march24-updates/

HYIP Script

Thanks for the information.

Goldcoders HYIP Template

Thank you for the valuable information!

HireDevelopersBiz

Thanks for the helpful content. I am glad you shared this SEO checklist with us.

Hgh Sells

This SEO checklist is really helpful for any kind of website to get the top ranking. Thanks.

Ankita Sharma

I liked this complete checklist. This was so helpful for me.

Journals Insights

Informative article, please keep writing :)

Digiturunc

Really thanks Bruce, great SEO checklist. We enjoy reading your blog posts.

cigdubai

This is a handy list of regular checks that should be done, thanks for sharing this.

Volaris Telefono

There are many of these checkpoints that we routinely miss. We appreciate your sharing, which helps us complete our SEO jobs correctly.

Second Hand Gold Buyers in Cuddalore

Super site! I am Loving it!! Will return once more,

Ravi Kumar

We got to learn something new from you. You keep posting such informative posts. Every post of yours is amazing

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This is a great checklist!
Keep up the great work!
Thanks. Appreciate this article, it’s a good one!

CHANDIGARH ESCORTS

too good information you shared with us. thank you so much!

Chloe Blake

Thanks for sharing this awesome & amazing content.

SEO Experts Company India

Thanks for sharing this list. However, there is an important concept that you have missed is the CRO in this checklist

Lily Martin

I completely agree – effective keyword research is the cornerstone of any business. Content alone can’t attract the right audience without it. This blog post answers many questions. Thanks for sharing your knowledge.

MonuBorkala

I found your SEO content to be incredibly valuable. I’ve bookmarked your website and plan to incorporate your checklist into my upcoming SEO projects. Thank you, Bruce.

Mia Jordan

Thanks so much for sharing this checklist. Excellent article.

tarea

The information here will be useful to everyone. Thank you.

Vijay Shank

Very Informative.
I must say that this checklist gonna help most of the SEO beginners as well as advanced marketers to understand the flow and the process to achieve maximum results.
Thanks Bruce

Jack Smith

Thank You for sharing a great SEO Checklist

The Activists

I totally agree with all, especially that the title needs to grab the attention of the searcher and that the description is your sales pitch as to why the page should be clicked on.

SEO service for small business

This SEO checklist is a lifesaver! Thanks for breaking it down into actionable steps. It’s a must-have resource for anyone looking to boost their website’s visibility online.

The Activists

Great piece of SEO content. I have bookmarked your site and will be using your checklist on my future SEO projects. Thank you Bruce.

kashi digital

awesome article thanks for posting.

Free Loan Calculator

Content and keywords are bloodlines of any SEO strategy. I personally believe that now links game has gotten weaken now and currently putting quality content and keeping social signals very strong so that your content gets viral and it starts building natural links.

Free Loan Calculator

Thanks Bruce,

I cant agree more, specially point 24. Mobile and Voice-Related Keywords, I found it’s being ignored by many SEO expert

Arenco Liaona

The checklist is fantastic, and I will appreciate of your this kind of effort. And Want to add one more thing regarding the seo checklist that I will personally experience. That’s your content; yup, we optimize our article, but now in 2023, we need topical authority in our topic.

Potenza Global Solutions

Thanks for sharing this in-depth seo checklist.

Web development Service Kochi

Thanks for sharing this Checklist. SEO helps establish your brand’s authority and reliability.

Logan IT Inc

Thank you for providing such a valuable resource. I’m excited to implement the suggestions from “The Always Up-to-Date SEO Checklist” and watch my website climb the search engine rankings. Kudos to you for recognizing the need for an up-to-date guide in the ever-evolving world of SEO!

urcomputertechnics

Nice and thanks for sharing this checklist.

Punam Phuyal

nice article. I like the guidelines for SEO improvement of our websites

Henry Lewis

Excellent article! I’ve learned so much from this SEO checklist. The comprehensive list of optimization techniques and best practices is incredibly valuable for improving search engine rankings. The author’s expertise and attention to detail shine through, making this article an indispensable resource for anyone looking to optimize their website. Thank you for sharing this informative and actionable checklist that has empowered me to enhance my SEO efforts!

jemespetrick

Yeah…This blog is most informative to newbies in the SEO

Ubaso Nwaozuzu

Hey Bruce Clay! I love this article and the Declaration of SEO: 6 Fundamental Truths To Live By ebook with its accompanying video presentation.

It’s an invaluable resource for any experienced or novice SEO, and I’m so glad you are offering it to your readers.

I agree that some SEO teams don’t have the management support they need to be successful.

Still, even if they have that support, they should also ensure they use their resources appropriately and get the best quality work possible.

This means ensuring that whoever is doing the work clearly understands what needs to be done and how to do it efficiently – no cutting corners or taking shortcuts.

Another essential point you make is the need for collaboration between departments.

SEO teams should not be working in silos – they should work closely with other departments, such as marketing, product, and development, to ensure that all efforts are integrated for maximum efficiency and success.

I also appreciate your emphasis on ensuring the website’s content is useful and valuable to its audience.

Content is vital for any successful website; if it isn’t helpful or relevant, users will quickly move on to something else with what they need.

Finally, measurement is an integral part of any successful SEO strategy.

It allows us to see what works and doesn’t and how to improve our strategies.

Parrot for Sale

Amazing content. Keep up with the good work.

Calgary SEO

Wow, this is such an incredible SEO checklist resource. Thanks Bruce!

Aksmit International

This is a killer list. I am going to try each of these steps on my blog and report back to you.

Chloe Blake

This is really helpful check list. Hope we can get a PDF.

Ryan Williams

As a Blogger & SEO Manager, This SEO Checklist most important for me. Thanks for sharing.

Marketing Blendz

This is very useful content and thanks for sharing your ideas.

Yatta Collective

I appreciate you sharing this useful information on SEO firms. That aids in my company’s decision to hire the best firm.

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Thanks for sharing such a useful checklist. SEO drives traffic, promotes your brand, engages with customers, and directly relates to user experience.

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Great article on SEO. SEO contributes to your authoritative voice in your field. Authority then leads to brand trust, which ultimately leads to brand loyalty

seo consulting and marketing services

Nice information on seo checklists. These tips will make any website more visible, and that means more traffic and more opportunities to convert prospects into customers.

Hashtag Academy

Hey,
This blog is amazing and informative.
Thanks for sharing the top SEO checklist, I can definitely use in my website.

TechFalcon

Thank you so much for the seo checklist.

Hashtag Academy

Amazingly wrtten and very valuable

Metadiac Official

This article is more informative and useful to me.

Madonacathelin

Thanks For the Post!! It’s very useful to me!!

Aero Mugs

Really great tips for SEO checklist. It’s really helpful and authentic information. Thanks for sharing valuable tips.

MLM Script

Thanks for the amazing information …. Excellent SEO Checklist

Amritsar Call Girls

I always follow these steps when I do on-page for my new website and my website ranking day by day progress. Keep it up, mate.

Golf Marketing Youtube

Thanks for sharing a great list. This is very necessary for every SEO who want to be successful in this competitive market. I recommend it to all my colleagues.

sabuj

It’s a great way to built traffic and increase the exposure of any website.

Book Writing Services

What you will get is a list of the most important dates for any SEO campaign. It will cover the basics from organic search engine optimization to paid search engine optimization.

Hyderabad Call Girls

I think I’d like to add that social media monitoring has become an increasingly important part of the checklist since you started writing it six years ago.

Now more than ever, brands shouldn’t just be reactive to social media mentions, or simply see it as a means of reputation management…but should structure their content strategy around addressing people’s pain points, which they air organically on social media. Social media can also uncover long-term trends and shifts in audience preferences – you just need to start gathering the data to form the insights….

John Kent

Thanks Bruce Clay for sharing SEO Checklist. This is helpful in setting up the priority for SEO too. Appreciate this article, it’s a good one!

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Useful information!! Thanks for the post!!

MichaelClark

This is both informative and educational. It was extremely beneficial and expanded my knowledge. Thank you for your contribution. Except for the first point, which I believe is the most important, I agree with everything. Above all, your content must be relevant and useful to your readers. Furthermore, because most online readers today have the attention span of a spaniel, it must be written in an engaging style and get to the point quickly.

Optimized Owls

Thanks Bruce Clay for sharing SEO Checklist. This is helpful in setting up the priority for SEO too.

Rakesh Dadich

agree,

Nowadays the main factor is FCP and LCP which website is opened in under 4 second so according google algorithm google will push rank up on particular keyword. for example, visit Indglobal official website.

fullhow

nice post thanks for sharing.

james

such an helpful article SEO is really much needed for a website to rank up and generate traffic on site

techgrade

Great site. Also informative site. I will share it with my friends. IT Solution Services

selena emani

Thank you for the post, it’s worth checking the updates about SEO which increase our visibility of website

Noman

Thanks for explaining that you want to ensure your site is optimized for what your audience is looking for.

Matt Edward

This is a great checklist thank you!

Digital Technology

This is a great SEO checklist! i Appreciate for this article, it’s a good one for Digital Marketing Person.

Print On Sydney

Thanks, Bruce, We love reading your blogs.

Ajay

cover a lot of crucial topics in this essay concerning the entire SEO process, which is nice.

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Thank you for sharing useful information.

Antony Howard

Great to see the inclusion of SItewide and Server Optimization on the checklist, many of us SEO persons miss it while optimizing big stuff we just outsee these or just ignore them, which later affects the site enormously.

Thank you for such a detailed checklist, it will be of significant meaning to the freshers.

anonyshu

Thank you for sharing this useful information! I must mention that a big number of internet forums still accept do-follow connections. We’ve gone through some of the important methods for incorporating SEO into your inbound marketing approach from the outset.

tabirfa

I have bookmarked your website to read more content

tabirgar

Thanks for sharing the top SEO checklist, I can definitely use in my website.

CBD SEO Services

Many of checklist has been updated now but key factors are still like fundamentals.

prabhat satta

Nice post, many of important points you discuss in this post about the whole process of SEO. thank you so much

Solis tractor

This is a fantastic blog which delivers some relevant information for us.

Mark Kotov

Thanks for the post! Lists are very important and interesting. I can’t imagine my actions without lists. It’s so convenient, everything is clear and you won’t forget anything.

Ecommerce Websites

Thanks, Bruce. This is an amazing checklist! Great article!

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thanks Bruce,
You have shared amazing content;
I have bookmarked your website to read more content

Talati Mantri

That was great. SEO is an important part of website rank in Google. Thanks for sharing.

Red Huts Resort

I appreciate you providing this useful article! I must admit that many internet forums continue to allow do-follow connections. We’ve covered some of the most important strategies for incorporating SEO into our project.

Andre Flausino

I liked your article, you explain each step very well, but i think the most important factors in SEO are content and backlinks. I believe that’s what makes the difference.

Otis milburn

This is a great checklist.

Mengmeng

Truly the Father of SEO. Thank you.

CHL

Great information. I always refer to this list when building campaigns. Thank you very much.

Lily Martin

I appreciate you sharing the best SEO check list; I will utilise it on my website.

leena

Thanks – Useful checklist.

Rose Sampson

This is informational and educative. Really helpful and improved my knowledge. Thank you for sharing

dumetnesia

for crawling and indexing use google console right, and submit sitemap. definitely i use in my website.

zohaan.ch

I definitely love this website & i find it in Top 10 on google , keep on it

Alice kingsley

I use this in my website. Thank you for this article

Ted Mosbii

SEO is definitely getting more complicated, and I think AI will only make it more complex. But as long as you stay up to date on the latest trends and use a checklist like this one, you’ll be able to optimize your website for better search engine rankings. Thanks for sharing!

Renee Sinz

This SEO list is excellent! While it’s true that none of these could ever truly be complete, I believe that this is a crucial point to keep in mind whenever anybody reviews their tactics.

Didi Winata

Thanks for share, which standard can we use to measure SEO, I mean every time we measure from a different SEO scan website the results will be different, can Google pagespeed be a reference?

Robert Stefanski

Hi Didi,
Thanks for your question! Page speed is one of the many metrics you can reference to measure SEO. In fact, there are over 200 factors that Google uses in its algorithm. (You can learn more about them here: https://backlinko.com/google-ranking-factors)

You’ll want to identify which metrics are most important to your business, then measure and analyze those. Some of the more critical metrics include organic traffic, keyword ranking, SERP visibility, click-through rate, bounce rate, backlinks, page speed and conversion rate.

Arvind Ajmera

I learn so many things from here. Thanks for sharing this blog with us.

company logo design

Thanks for sharing this, It is really helpful.

DEIN

Perfect Post , in my opinion there are many points to talk about too on SEO .

Roshan V S

Thank you for sharing this wonderful SEO checklist.

Digital Marketing

This is the ultimate SEO checklist. I’m already using some of these and getting better results.

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thanks for this information I got a lot of benefits

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According to industry experts, it’s recommended you revisit your keyword strategy on a quarterly basis and at least 3 – 6 months before any campaign or promotions.

Arun

Content optimization and on-page optimizations are the most important strategies to achieve high SEO rankings.

Trank Technologies

Thanks for sharing SEO checklist

john

What an amazing article on SEO checklist. Short and precise. I especially loved the insider tips! Very informative and helpful.

Raymond

Thanks for sharing this useful checklist. I will surely apply with my SEO projects!

Akademily

We do SEO right now, thank you for the much-needed knowledge!

Technophilic

Technophilic is a Digital marketing services in Dubai. We are a set of creative people who help build online businesses with various services, including SEO, SMO, SMM, Pay-per-click, web development, designing, etc.

coderenowned

What a amazing article on SEO checklist. Short and precise. I especially loved the insider tips! Very informative and helpful.

Auspicious Soft

I agree with everything except the first point, which I believe is the most important. Above all, your content must be useful and relevant to your readers. Furthermore, it must be written in an engaging style and get to the point quickly, as most online readers today have the attention span of a spaniel.

Michael Streilein

I wonder how this checklist holds up in 2022, especially after the last update.

financebuzz

We have recently launched a new website and this checklist really help me to gain authority faster.

Centaur Interactive

Highly informative, keep posting more and it was an eye opener for newbies. Such a useful checklist.

Potrika

Thank you so much for sharing this checklist.
This is very useful.

news upcoming

Thanks for sharing this informative post! i must say that A large number of online forums still allow do-follow links. Your website related to new useful topic is very informative and article is also very usefull due to lot of comments posted.

Emma Candyville

This is such a great post.

I always work on a checklist once my article is ready. I found some new points that I’ve never seen before.

Thanks for the article, now I will always focus on all points of the SEO checklist.

Sharika

Thanks so much for sharing your expertise with us. As a result of your help in understanding SEO, I am now able to easily apply this checklist.

Technophilic

Nice post, many important points you discuss in this post about the whole process of SEO.
Appreciate this article, it’s a good one!

Technophilic

This is a great checklist
Appreciate this article, it’s a good one!

muskaanmukherjee

Thanks for sharing this useful checklist, For optimizing any website everyone should use these points.

Varun kumar riat

Thanks for this amazing list. I would love to have some training from you soon
The content is well written and its very helpful. for me

Robert Stefanski

Hi Varun,

Thanks for your comment! If you’re interested in SEO training, we recommend signing up for the Bruce Clay SEO Training & Membership program at https://www.seotraining.com. It’s the best way to get trained and learn what it takes to compete in the search results. We hope you’ll try it!

Veriipro

Thank you for giving the top SEO checklist. It was very useful to me. It has all those things which I wanted. I think the checklist has many important factors that any website needs to give it a good ranking. I will try them all. It will take some time, but it is really worth it. Thanks again for sharing the checklist.

Nat Miletic

Great checklist, thank you!

Arun Ramesh

When I optimize my business website, I’ll give more importance to optimizing the content. Because the content has a huge role in Google ranking. Once the content is optimized, I perform other on-page optimizations. This gave better results for my site.

Voltage Lab

Wonderful SEO checklist. I was looking checklist and finally found it. Thank you so much.

apkworlds

As a great SEO expert my main concern is to cover all basis of SEO’s and I do this by checking on page and off page check lists, I have done many different projects a local SEO site was also something I have done, and with that check list I have achieved good results.

coherentlab

this is a very informative SEO checklist. I learned it. thank you for sharing.

Evox

This is an amazing checklist Bruce. This is all one need to optimize a new website or even to analyze a website that needs complete optimization.

Lawson

This is rich content. Now I know why my site hasn’t been performing well. I’ll inculcate this into my day to day activities. Thanks sir!

SMSF Loans Co

Thanks for sharing this top SEO checklist, so helpful! I can definitely use to optimise our website. I think focusing on improved content core metrics and UX is the best long-term approach.

Aisha

Interesting blog. I found it very helpful.

Web Solutions

thanks for posting such great content. I found it’s being ignored by many SEO experts.

Lark Begin

Great tips! A long checklist for SEO, I think you covered everything. I will be saving this list :) Thanks!

Joe

As a great SEO expert my main concern is to cover all basis of SEO’s and I do this by checking on page and off page check lists, I have done many different projects a local SEO site was also something I have done, and with that check list I have achieved good results.

virtualstategst

I learn so many things from here. Thanks for sharing this blog with us.

Construction Estimating Services

This is the best and ideal checklist for SEO. Bruce Clay, absolutely thanks.

Kimkay

I agree with all points but probably just to emphasize the first point which I think is the most important. Your content must, above all, be useful and relevant to your readers. In addition it must also be written in engaging style and get to the point quickly because most online readers today have the attention span of a spaniel.

Maximus

Thanks for sharing the article!

Jack Dom

Great Job Bruce

I cant agree more on Mobile & Voice Search role, it needs to be highlighted with all SEO professionals.

Just Create App

I appreciate you sharing your SEO check list with us. It is quite beneficial to me. When I’m looking for SEO, I constantly forget something. Having this checklist on hand will be extremely beneficial in ensuring that I do not overlook any vital details. I usually overlook image optimization. Now that I have this checklist, I am confident that I will work flawlessly.

Vidyut Jha

As I am an SEO beginner, this post really helps me a lot as I do SEO in my work. Great one

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very good article , given more information about seo checklist for my website ranking boost.

Jack Dom

What a fantastic post! I just arrived at this article through Google Search. This is one of the best articles on seo checklist. I enjoyed it a lot. But I want to add how to track results to your post.
Off to share this post right now!

NewsUpTimes

Hello,
Excellent article. Thanks so much for sharing this checklist. This is very useful.

OCP

Awesome post! I shared this with my SEO team to note these points and follow them and they found it very informative. Keep sharing more content in the future.

Amit

Hello, Bruce. I appreciate you sharing your SEO check list with us. It is quite beneficial to me. When I’m looking for SEO, I constantly forget something. Having this checklist on hand will be extremely beneficial in ensuring that I do not overlook any vital details. I usually overlook image optimization. Now that I have this checklist, I am confident that I will work flawlessly.

Amit

Thank you for giving the top SEO checklist, which I will certainly implement on my website.

Tahir Lodhi

Great article! In my opinion keyword research and content is important for SEO.

OTT solution

Try to include some additional checklist to enhance your article, Differentiate the category based on the nature of end goal

Avyanco

Nice article I’m sure that following this checklist can help any one to rank higher

Sam

Thanks Bruce for the informative article

saukrit

Thanx for sharing the SEO checklist keep updating it because we don’t know when search engine update their norms

Brij Bhushan

I have never seen like this post about Keyword Research. I really needed something like this. Keyword research play a very important role in SEO and it will really helpful for SEO. Thankyou for sharing like this comment.

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Thank you for sharing the SEO checklist.

Payal Rostogi

Thank You for sharing this Useful content with us…..

mindmadetechnologies

Dude
I agree after reading this the blog posts designed to help you execute a comprehensive SEO audit on any site. The checklist also ensure that your images have accurate alt text that, if appropriate, includes a keyword for the page .Anyway thanks for sharing the topics . Keep rocking always

Corporate Video Production

SEO checklist 100% correct. On-page seo is most important to the website.

Corporate Video Production

Great, the above all checklists are seo on-page technics. Good post.

YASH

knowledgeable content

Sambasivam Narayanan

yes image optimization is one of the good thing to our website, but we want to use almost same size of the images but while using AMP our website is looking totally different in AMP version,
AMP version is not calculating in technical SEO its showing a lower ranking
but this a good checklist

john smith

Very informative article. This is a great checklist! Very helpful

Master Infotech

As new businesses open up every day, the competition for the reader’s attention grows. You’ll be able to meet the specific criteria that search engines use to rank websites if you keep up with the latest SEO trends. Google makes hundreds of changes to its search algorithms every year. While the majority of the changes are minor, they could affect your search ranking.

Business Daily

Great… Nice Blog. Helpful tips on SEO

Amy

Thanks for sharing this informative post! the whole process of SEO can be understood here.

ayatkhan

Your blog is very interesting.

Picuki

social media. Social media can also uncover long-term trends and shifts in audience preferences

SEO and IT Support in Dubai

A single checklist cannot cover all a company should do in terms of SEO and its website. However, this one comes close with over 40 SEO categories that will enhance how clients and search engines locate and utilize your site.

John snow

This is a cool article. Really helpful.

Sachin Kumar

Thanks for posting such good content. This SEO checklist is very helpful for digital marketers.

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You worked hard to have a thorough grasp of the SEO checklist. Thank you for supplying the following information; it has greatly aided me in improving my website ranking and learning something new.

company logo design

Thanks for sharing this, It is really helpful.

Payal Rostogi

Thanks bruce for tis website

Niraj

Great information on SEO. Short and accurate. I especially like the tips from the experts! Very helpful.

Shyni

This article really useful for the beginners to understand the full concept of SEO

Branex

This checklist is hundred percent authentic & good for SEO, i do keep in touch these type of activities.

Imperial Money

Great help for the small company like us

online reputation management services

Thanks Bruce, I am glad you shared this SEO checklist with us. Such an very informative and its very helpful for me.

Shayan Aman

Thank you so much Bruce for this amazing checklist. I have shared it in a circle.

alanwats

Thanks, Bruce Clay, for sharing your knowledge its very useful content about all SEO.

anish singh

Thanks for this SEO checklist, I will make sure to apply next time in my website.

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I would like to thank you for sharing such a informative checklist. You have covered all the necessary points.

Priyanka

Nice article!!! Useful checklist.

Priyanka

Thank you for providing such a useful SEO checklist. It is quite beneficial. Only by having a great understanding of SEO will we be able to appear in Google.

anish singh

This SEO method is the best combination of resources , and it help me to rank my site on google. The ultimate SEO checklist that will help me to drive more success in SEO. Thanks for covering best practice strategies and tasks that we need to know about SEO.

Mahindra Arjun 605

That’s a very useful article… Thanks for sharing!!!

Anindita

This checklist is definitely used on my website, thanks.

Calgary SEO

Awesome post! – cheers Bruce !

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You worked hard to develop a comprehensive understanding of the SEO checklist. It helps in the improvement of my website’s rating and the acquisition of new information.I appreciate your SEO advice. Continue to post so that we are kept informed. Thanks

Jeff Owens

SEO is like a backbone for any business and I am glad you have cleared so many things quite efficiently.

Zoya Farrah

Clear-cut explanation!
It is very much helpful for beginner SEOs. Thanks for sharing!

anmol

Thanks for sharing the top SEO checklist for everyone , I can definitely use in my website. Keep up this great job .

Digibaap Agency

A complete Guide for SEO Checklist. Thanks for sharing and discussing very interesting points.

SEO Company in Kochi

Need to include Website’s SEO audit too. Its very important while doing SEO. Informative blog.

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Seo is a practice to show websites on google SERP. Many tactics we are used to ranking higher in google search results. Unique content is always a king of natural work. With the help of content, we can boost our top pages through internal linking on keywords. Use a variation of keywords in content or web blogs for better search. Sometimes our website pages couldn’t rank higher but our blog shows in SERP. People do not use a specific query. They always search for different topics or phrases. Google is also a select your content according to a user search query. That’s why we use variation in content.

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where i can see the main aspects of seo optimization?
like table

Robert Stefanski

Hi bachelorarbeit,

If you’re looking for information on main SEO topics, check out our free SEO Guide: https://www.bruceclay.com/seo/search-engine-optimization/

Shruti Modi

Happy to come over to this site. You’ve got shared an exceptionally valuable checklist as you’ve secured all essential focuses.

Neha Rajput

I am glad I came across this article. The checklist you shared is enough for my website’s improvement. Surely going to share with my friends. Thanks a lot

Dipal Sharma

Web optimization stands for Search Engine Optimization, and it describes the logic behind the placement of websites when you conduct a search on a specific internet search engine (like Google).

Jaipur escorts

Thanks for sharing the checklist! Keep doing great work.

PPC Services in Canada

hi , really appreciate the efforts you have put in! everything is clear about the seo checklist

The Giving Tree

Glad to come across this website. You have shared very useful checklist as you have covered all necessary points.

Tekblink

Great Checklist. Thanks for sharing. Will help me in my On-Page SEO.

A&A Associate LLC

Great checklist. Thanks for sharing.

calgary seo company

Hey Bruce! awesome content. It’s a great asset for us.

Best SEO Company Australia

Wow! tremendous Blog for those who want to make their carrier in SEO. This one article covers every important point of SEO

Roasted Metric

Thanks for sharing such a good SEO checklist. It is very useful. We need to have strong knowledge on SEO, then only we can appear in Google.

Chase Keating

Awesome guide yet again Bruce! Thanks.

Web Design Penrith

Absolutely awesome checklist. Pretty much covers everything that one should look at for any website they are building.

Calgary SEO

Hey Bruce,

This is one comprehensive list. Thank you.

Nnamdi Tony

Content is king. Keywords are like the heart of any SEO strategy. Also, link building is very important and can help increase the juice of your website. The content is spot on and well delivered.

Anthony Maduka

This is an awesome and comprehensive checklist. This is an important reminder for anyone when they review their strategies at any time.

Off Campus Freshers

As I am one of SEO beginner & this blog post really help me a lot in terms of SEO. which I include in my task. Great one

pingpongtips

Nice post, many of important points you discuss in this post about the whole process of SEO.

Business Plan Writing Services UK

Thank you so much for guiding us about SEO checklist. It will help a lot while performing any online content writing task. I don’t know about others but it is very helpful for me because provide Business Plan Writing Services UK. And it is very important to write a business plan according to SEO point of view. So that it will help the owner to rank better and quick.

mangesh supe

Wow! I love your posts so greatly. You know how to excavate those hidden treasures in SEO.
The UI of the website is also very different and amazing for me.
I Really Enjoy it.

Web Design

This is awesome. Bruce. Well put together and outlines everything that is needed for proper SEO.

Business Tech World

Website optimization agenda that you imparted to us is truly sufficient and without a doubt assist us with excursion in SEO review. Keep it up!! also, much obliged for sharing.

themyweb

This information was very useful and have a unique concept.Thanks for sharing this post with us.

themyweb

This is the best information about SEO that I have came through. This post is very helpful for us, thanks for providing.

Dai Software

Great information shared. Thanks.

Aman Hussain

This is a comprehensive and exhaustive SEO checklist. I’m still on the fence about having duplicate content. Best list ever.

Snap SEO

Hey!
This is good information

Thanks so much for sharing this checklist. This is very useful.

Webzschema Technologies

Learned new SEO Checklist. Thank you Bruce Clay

Hitesh Katara

Thanks Bruce,

Was searching for a checklist and found yours very useful.

Sona roy

Thanks for sharing the SEO checklist. This information is valuable for me.

CCTV Camera

By breaking down your strategy and thinking about SEO checklist, it will be much easier to organize and execute your optimization plans.

Hire Dedicated Resources

I am always looking for ways to improve my SEO game and I found this post very helpful. You covered a lot of ground in terms giving advice on how best approach the whole process, not just writing content or structuring an article with keywords sprinkled throughout but also including links from other sites that may have expertise relevant enough others will want it too!

overland

Social media all the way. That is how I promote my business.
Thanks for the tips.

Smith

A great SEO Checklist. Thanks for this great checklist. Everyone must use this for their website.

Kolkata Escorts

I think I’d like to add that social media monitoring has become an increasingly important part of the checklist since you started writing it six years ago.

Now more than ever, brands shouldn’t just be reactive to social media mentions, or simply see it as a means of reputation management…but should structure their content strategy around addressing people’s pain points, which they air organically on social media. Social media can also uncover long-term trends and shifts in audience preferences – you just need to start gathering the data to form the insights.

saurav

A great post outlining the best ways to improve a website from a user experience perspective. Thank you.

Techy Gossips

SEO checklist that you shared with us is really up to the mark and surely help us out in SEO audit. Keep it up!! and thanks for sharing

Smith Wales

Hey Bruce, Amazing! I am glad you shared this SEO checklist with us. It is great help for me. I always forget some or other thing while checking for SEO. Keep share this type of information, Thanks.

SEO Freelancer in Chennai

Great blog here! Also your web site loads up fast!
What host are you using? Can I get your affiliate link to your host?
I wish my web site loaded up as quickly as yours lol

Robert Stefanski

Hi SEO Freelancer,

We host our website on WordPress. We make it a priority to ensure our site loads fast! You can optimize your website to load quickly too. Here’s a good place to start: How Fast Should My Webpage Be and Why Should I Care?

customer service

Wow, I’m impressed! You’ve created a great SEO checklist. Your writing explores each item in detail and is very helpful.

sunny

thanks for the valuable information.

Sathees K

Great post!! It’s helpful for me. These SEO strategies will really have an impact on our website. Thanks for sharing!!

AppSquadz LLC

This blog is beneficial as it has given me numerous ideas for my next blog, along with practical examples.

Web Design Company Dubai

Wow! Great in depth guide with so many details. I love how you went into things step by step. Great piece.

Kavita Rana

Nice SEO Checklist. Will definitely add some new points to my SEO Checklist.

Kiran Stitching Centre and Boutique

Thank you for sharing an article on the SEO checklist. It’s really helpful for doing my work efficiently.

Adbhud Marketing

SEO is one of the most important aspects of marketing strategy, but it can be confusing to know where to begin. But This article gave a great overview on what SEO is and how you can get started with implementing it for your business. Keep it up. Really loved it from top to the bottom.

CCTV Camera Installation in Dubai

Enjoyed reading the article above , really explains everything in detail, the article is very interesting and effective. Thank you and good luck for the upcoming articles. Content and keywords are bloodlines of any SEO strategy. Search engine optimization (SEO) is an evolving discipline. It’s rooted in both best practices and trending strategies. This is why having the latest information on hand is vital when you’re optimizing website content to be found in search. I think I’d like to add that social media monitoring has become an increasingly important part of the checklist since you started writing it six years ago.

Creative Solutions

Do we need to focus on ad instead on seo

Robert Stefanski

Hi Creative Solutions,

Your situation determines your approach on what to focus on. Ads provide a more instantaneous traffic source, can be targeted, and are generally expensive. They are great for launching a new product and for getting early conversion data by keyword. SEO is a better long-term strategy since the ongoing costs are much lower. In some cases, it may make sense to focus on both.

Thanks,

Pradeep Madgaonkar

Great checklist helped me a lot … thank you for posting.

Web App development Company

This is a great list and I found a lot of useful information. I believe as long as you are producing fresh and quality content and applying the right techniques, rankings are bound to happen.

Anthony

Great information for experts in this field. But why they miss off page optimization in the checklist. Still many of the SME doing off page acitivity to build their backlinks

Aswin

Thank you for sharing this informative post. This is very insightful. I can definitely use it for my website

Ashitha

Very useful and informative.. SEO has a very important facts on On-page. will follow this rules. Can you tell , which SEO tool is good and user-friendly.

Robert Stefanski

Hi Ashitha,

If you’re looking for SEO tools, we recommend starting with SEOTOOLSET®, our powerful suite of software tools. Learn more at https://www.seotoolset.com/tools/

wirschreiben

Danke. Es ist wirklich hilfreich. Gibt es auch ein Blog über Lokales SEO?

Robert Stefanski

Hi wirschreiben,

Yes, we do have a blog post about Local SEO. Check out Bruce’s Checklist for Local SEO.

Brandians

Great work! Thanks for sharing the top SEO checklist.

Delhi SEO Expert

Finally found the best SEO checklist. Thanks for this in-depth guide. Appreciate the hard work.

Jeff Moyer

This list is fantastic thank you. Some tips are obvious but some I never even thought of until I read this article. Plus the things I did know are missing a few finer details so appreciate the in-depth explanations.

Bagha

Hey, thank you for this checklist. It works well for me.

Kartik Gohel

This SEO Checklist is a collection of resources to help me to get my website onto the first page of Google.

The ultimate SEO checklist that will help me to drive more success in SEO. Thanks for covering best practice strategies and tasks that we need to know about SEO.

Abdul

Hey bruce, nice article buddy. Having this kind of SEO checklist handy is very useful for newbies and intermediate bloggers. This would definitely help new seo learners like me..

SEMology

Awesome Bruce! thanks for the checklist.

Aswin Kumar

This is a comprehensive SEO checklist. Thanks.

Lucian International

Valuable and informative tips related to the SEO checklist. Well, I am also dealing with the SEO on regular basis. This is really an amazing list for me. Hope to use your list details :) Thanks

Ecommerce web design Dubai

Great article, SEO has a very important facts on On-page.

Adom Smith

A very helpful checklist for Search Engine Optimization, thanks for valuable stuff.

Aditya

Great SEO checklist. Highly recommended for good SEO results.

Deep Bhardwaj

Perfect SEO checklist. Thanks for this in-depth article. I will share it with my SEO team.

Karthik Vijay

Thanks for giving a hint on SEO. Will try for my website.

Studenten Blog

This is really good advice. Do yo have a pdf with all this information ?

Robert Stefanski

Hello,

For now we have decided not to publish the SEO checklist in PDF format. Because SEO is always changing, the information must stay up to date and is reviewed/edited often. We recommend you bookmark this page and check back frequently for the latest information.

Thank you!

Farhan Ali

Thanks for sharing the top SEO checklist, I can definitely use in my website.

vervelogic

Its really a great post! Thanks for sharing

context read

Best seo content company in delhi

Pro Content Club

Great Article. However you can add two more things in the local optimization section for SEO Checklist that is Guest Posting and Blog Commenting. Keep up the great work of providing valuable information to your readers.

App Development Services in New York

Good article with in-depth knowledge! Thanks for updating the checklist in 2021.

Digital Studies

Web optimization represents Search Engine Optimization, and it depicts the rationale behind the positioning of sites when you play out a hunt on a specific internet searcher (like Google).

So, SEO can be characterized as a computerized promoting methodology that helps increment the amount and nature of the traffic to your site.

The streamlining a piece of SEO involves a progression of steps that you can take to rank higher on Google and hence get free natural traffic.

Senthil kumar

What a fabulous article on SEO checklist. Short and precise. I especially loved the insider tips! Very helpful.

Tejiinfotech

Substance and watchwords are bloodlines of any SEO technique. I for one accept that presently interfaces game has gotten debilitate now and as of now putting quality substance and keeping social signals solid so your substance gets viral and it begins building normal connections.

aayush7881

It is really a very good article. SEO requires a best foundation without knowing we can’t be in Google.

Brij Bhushan

I want to say wow to your blog. This is a high standard SEO checklist. You have explained each part precisely and to the point. I appreciate your step-by-step approach. Your explanation makes this material accessible for a wide audience. Your blog helped me to improve myself in many ways thanks for sharing. I have bookmarked more article from this website. Such a nice blog you are providing.

Please update me about new blogs.

Karthik

Must-have check list
Thanks for sharing this wonderful article, Bruce

margdarsan

Your articles are always awesome. Your SEO tricks and checklists are really great for me.
I like your SEO strategy.

Digitfeast

The website loading speed is amazing. It sort of feels that you’re doing any distinctive trick. Moreover, The contents are masterwork. you have performed a excellent activity in this matter!

Birds for Sale

I think I’d like to add that social media monitoring has become an increasingly important part of the checklist since you started writing it six years ago.

Paula Allen

Birds: Making sure your content can be easily shared in social media is on our SEO checklist as social sharing can amplify your reach.

ecommerce development Dubai

Great points you have mentioned, and I personally do feel Header tags are very important in SEO.

Viewer

Thanks Bruce,
why didn’t I see this before ;(

internet

Thanks Bruce,

I cant agree more, especially point 24. Mobile and Voice-Related Keywords, I found it’s being ignored by many SEO expert

seo in kochi

Schema markup is important in nowadays and others seo tactics will helps to improve website rankings

link building strategies

Your checklist is very informative. All the points you mention are important, but in my opinion keyword strategy is the most important of all of them.

Abhijit

This huge for me, grateful to you!!!!!!!!!!!!

debora

It is truly a great and useful piece of info. I am glad that you simply shared this useful information with us.
Please keep us informed like this. Thanks for sharing.

Venkat7881

Great post. Thanks for sharing SEO checklist with us. It is very useful for us.

thanufueldigi

informative, great content, designing is an art, narrating that process is good and healthy, this checklist is helpful when designing all

JnJ

Great points and checklist. Thanks.

Firoz Tak

Thanks for sharing such an informative SEO checklist with us. Could you please help me in creating a knowledge graph for my companies.

Mobile App Development Agency in Boston

Yup. Mobile is the new leader and it will continue to take ground. We can’t ignore the realities of mobile. you wrote a great article, it’s a good one!

James

SEO is not so easy these days. Need to put in a lot of hard work.

Brandstory

It is really a very good article. SEO requires a best foundation without knowing we can’t be in google.

خرید کفن

This is the best checklist for SEO

Ui/Ux Design And Development

I mainly forget image optimization. Now with this checklist, I believe I will work perfectly.

Nandhagopal

A well-defined SEO checklist that everyone should have.

John Lawson

A very well refined SEO article! Excellent tips. Highly recommend this article to SEO students and owners of small businesses looking to optimise their website.

Camere Vacanza

Really useful food for thought. Thanks so much Bruce

Technology pin

Thanks for the info, Bruce! Your SEO Checklist is awesome.

Archer Brown

Good post with in-depth knowledge!
Thanks for updating the checklist in 2021.

Karamjit Kaur

your blogs always helpful. Thanks for providing this check list.

Deepak

Thanks for the evergreen SEO checklist which definitely helps beginners like me to optimize the post pages according to On-page SEO.

Gopal Patel

This is nice information for SEO like on-page optimization, off-page optimization, and go to SEO for over a website

Parth Pancholi

Great information shared by you on SEO Checklist which is very important. Thank you for it.

Robert

The main goal of content optimization is to make the content as useful as possible to the readers. And in the process, turn it more enticing to the search engines. By focusing on content optimization, you’re also giving Google the data it needs to learn more about your content. When Google can determine what your content is about, it will be easy for it to gather more information about your business.

Chris Pickford

It’s a great SEO checklist. Very useful for people like me who always love to do things their own. Looking forward to upcoming updates.

Best SEO Services in USA

Search Engine Optimization is a great way to get website to rank on google search engine on specific keywords so that you can be relevant to your niche keywords. Nowadays Google is much interested in content, back then only back-links were enough to get your website ranked but now, you have to post some great quality content, like blogs articles or even web 2.0 submission. Unique content will be encourages by Google and your ranking will be promoted by submitting unique quality content.

Vivek Tank

In On-page SEO Checklist, we can also add these points

1. Include Your Keyword In Your URL: Your URL helps Google understand what your page is all about. And a keyword-rich URL can improve your organic CTR.

2. Use Short URLs: A recent analysis of 11.8 million Google search results found that short URLs rank best in Google.

3. Front-Load Your Keyword In Your Title Tag

Terry Graham

Best checklist to follow
Thanks mate for this awesome post

Kaashi

This is such a great post.

Because i always work on checklist. Once my article ready. I found a some new point. Which i never see before.

Thank’s for article. Now i will always focus on all the SEO checklist

Naveen Kumar K

Thanks for sharing these wonderful SEO tips! Only a SEO professional can handle all the SEO checklist before any new website goes live. Make sure you choose the right company! Thanks again for this blog!!!

DC Kumawat

Thanks for sharing this SEO checklist. All Sitemaps is also important SEO Part. Sitemaps tell search engines where to find the content on your site so they can easily crawl and index your pages.

Web app development

This SEO checklist is really very helpful, it helped me a lot in gaining the traffic.

mobile app development company

this is really perfect and up to the date points of the SEO checklist. We should always follow the SEO checklist during the starting of any SEO Campaign to avoid mistakes. We are a Mobile App Development Company and this checklist helps us a lot.

ashish yadav

This is one of the best SEO checklists i have read in the past times.

Hanish Malhotra

Thanks bro
the no of 32 is very helpful for me .thanks again for sharing this

John

This content is very helpful for me .when I read it helped me to learn about SEO. thanks for sharing

khushdev singh

Thankyou for Sharing this amazing content with us. keep sharing and posting. you are very good writer

Bilal Ahmad

I’ve read a lot of SEO guide and really spent a great amount of money, learning SEO basics. But this guide, really outrank them all. Keep sharing quality info.

Josh Bolstad

You guys are doing a great job at keeping this SEO content up to date! Thank you.

Matte Lipstick

This is a great checklist! While you’re right in saying that none of these could ever really be comprehensive, I think it’s an important reminder for anyone when they review their strategies at any time.

Mark Wiliams

Hello Bruce Clay, Thank you so much for share the complete and detailed blog on the SEO checklist. I have definitely bookmarked this for future reading.

Abhishek Sapkota

Thank you so much for the detailed information regarding SEO. I am sure this article will guide many of the beginners throughout their projects.

Company Setup Consultancy

I dnt understand we consider Content freshness as what? While anything we are covering has already been covered. I think rather than fresh content we can work on the content presentation, how you present content. Look, 10 people trying to explain the same topic, but only 1 person will be able to convince a layman, why? How he is presenting and making it easy to understand makes the difference.

Abul Bashar

Content and keywords are bloodlines of any SEO strategy.

Santhosh Muralidhar

This is a very complete and detailed SEO checklist. The thing that makes it interesting is that you have categorized the checklist into multiple categories like on-page SEO, mobile SEO checklist, etc.

Kyngdom Digital

This checklist was straight fire! I have definitely book marked this for future reading and any updates you make. Thanks for the breakdown on the robot.tx file!

Irfan

I really liked this detailed blog covering all aspects of SEO Checklist. It contributed a lot to my website’s mobile optimization process. Thanks a lot for sharing this to all :)

Abul Bashar

very good and helpful article

طراحی سایت وب یار

tanks dear bruce
Content and keywords are bloodlines of any SEO strategy.
I personally believe that now links game has gotten weaken now and currently putting quality content and keeping social signals very strong so that your content gets viral and it starts building natural links. very good

Abul Bashar

Mobile is the new leader and it will continue to take ground.

zaarahary

Thanks for this seo checklist

Abul Bashar

Thanks for sharing this informative post! i must say that A large number of online forums still allow do-follow links.

App Development Company

Hello Bruce, A good piece of SEO content. Having this checklist handy will be a great help so that I don’t miss any important points. Keep Posting Keep Inspiring!

Coupons Code Hut

A good piece of SEO content. I have bookmarked your site and will be using your checklist on my future SEO projects. Thank you.

Exoticlimobus

This is a great checklist! While you’re right in saying that none of these could ever really be comprehensive, I think it’s an important reminder for anyone when they review their strategies at any time.

seo services manchester

Hey Bruce, I am glad you shared this SEO checklist with us. It is great help for me. I always forget some or other thing while checking for SEO.

Tanya Sharma

Much obliged for disclosing that you need to guarantee your site is upgraded for what your crowd is searching for.

Umapathy

Hello Bruce,

This is a great checklist!

I am glad you shared this SEO checklist with us. Having this checklist handy will be a great help so that I don’t miss any important points.

Atlanta SEO firm

Thanks so much for the Checklist! I do my best to create unique and original content, and I hope to see it affecting my ranking. I’ll be sure to keep on top of all of your tips!

Dheeraj Soni

Thanks, Bruce, Sharing such a great SEO checklist with us, 24 and 25 is my favourite, always loves to consume your content.

Digital Marketing Dubai

This is an amazing post. It covers all the fundamental elements needed to rank well. Will be keeping these in mind when creating and reviewing content.

DeFi Development

Thanks for the wonderful checklist.

Ayush Dubey

Thank you sir for such a great article. Keep Posting Keep Inspiring!

Two Runs

Hi,
Your post is awe-inspiring. I must appreciate the writer’s reasonable effort to add all kinds of SEO checklist in one blog. It’s an ultimate list. You covered all SEO checklist new updates. No doubt, your blog is beneficial for SEO experts.
Thank You!

Swati

Amazing SEO checklist I seriously loved it.

Pratima Adhikari

As an SEO beginner myself, I found this content really insightful. I can tell from my experience that, SEO can be overwhelming at most times. Thank you Bruce Clay for sharing the content. Also, I would like to add one more important aspect to SEO which is “Readability”. I have found it to be very important too.

yash

Great Post. practical and effective techniques for doing SEO. Thank you for sharing such valuable information.

Izroid

Dear Bruce Clay,
Excellent article on the SEO checklist. I really appreciate you Thanks For sharing & Keep it up.

Ali

Thanks for the helpful article of SEO checklist, I can definitely use it in my website.

zeba khan

Great Checklist. What i believe if someone follow these tips, can achieve good ranking in the search engines.

Ayush Dubey

Thanx for this great SEO checklist. Really good for both advance and beginner bloggers.

Pankaj Sharma

One of the main thing that I found most of the sites don’t optimize for their CTA buttons CTA buttons should be placed at the right place but with the right text and colour as well.

Sakthi Vignesh Kumar

Couldn’t miss out accelerated mobile pages but difficult to manage them for ecommerce sites

Mr. shrestha

Technical seo, authority and relevance are the key factor for ranking in search engine. These things will be the ranking factor until google remains.thank you bruce clay.

Simon Poulus

Thanks for this SEO Checklist Bruce! This is a great help for my seo agency.
-Little Big Marketing

Frank Gastalli

Thanks for sharing this great check list. I must say that a large number of old time websites (early 2000s) still allow do-follow links. Although I believe that this will not be ranking factors in a recent future for Google or Bing. Great Article!

Emily Grace

Thanks for Sharing this Awesome SEO Checklist

Rimi

Wow, best SEO checklist. I have gotten a lot of knowledge about this article. Thanks for the share.

priya datta

Blogging is the power today in online world, also freedom of expression. This is the future. Thanks for this useful information.

Aaron Lewis

Nice Article with a great checklist for SEO. Thank you.

Satori Adventures Nepal Pvt Ltd

This is a great checklist! While you’re right in saying that none of these could ever really be comprehensive, I think it’s an important reminder for anyone when they review their strategies at any time. SEO Strategies along with google algorithm and the contents made the website each page for tough keywords rank easier. Thank you for sharing an important article.

sarthak

Thanks for sharing the information on content optimization.

PJ

This is a great checklist! I think it’s an important reminder for anyone.

Vivek Tank

This is a great checklist! I am glad you shared this SEO checklist with us. To have this checklist handy will be great help so that I don’t miss any important point. By the way, we followed this checklist for our manila website.

SEO Specialist Nepal

Bruceclay! Thanks for this but i have the question that, Do you suggest same checklist for doing Local SEO, or do you have a separate Checklist for doing that?

Paula Allen

We sure do! You can find the checklist for local SEO here: https://www.bruceclay.com/blog/local-seo-search-ranking-factors/

ramjay

I was struggling with my website SEO. Thank you so much for such a detailed blog.

Mike

“For example, we refresh this very checklist regularly.”

The irony! If you did I think this grammar would improve. lolsies

Paula Allen

Mike: We absolutely do refresh this very checklist often. (Note that saying “this very” is a way of emphasizing it as the one you’re talking about; it’s not a grammatical error.)

Vipin Saini

Solid post. I was looking for the SEO checklist that i can use for my website. This article Covers everything. Thanks for sharing this detailed and informative blog post.

Himanshu Sharma

Thank you for sharing this amazing checklist. It covers all the points for SEO people.

Deepak dhiman

The way you explain SEO strategy especially keyword research strategy and duplicate content section is very helpful for me as I am a beginner in this field.

Robert

Hello!
A couple of things we haven’t focused on… but will now. Top notch work and insights. Bang on from our experience as well.

According to the study conducted by Moz, Google’s display titles max out (currently) at 600 pixels.

Google announced back in 2009 that meta titles do not impact search engine rankings and are therefore not considered an SEO ranking factor. And while meta titles do not have a direct impact on the way a website will rank, the contents of these titles can greatly influence user the click-through rate.

Use a tool like SERP Pure optimization tool or the WordPress Yoast to preview meta titles and meta descriptions and keep them under the limit.

Keep up the great work!

Alok

As I ‘m a SEO beginner and this post really help me a lot in terms of SEO, which I include in my task. Great one

Naeem

I don’t think link building will ever go out of style. I think Google will crack down a bit more heavily on the quality of the link, but I think it will always be a major part of SEO. You just need to focus on quality versus quantity when it comes to trying to build links. Great post!

Macandro

Perfect SEO Checklist

Shawn Fredrick

Great post! I shared this with one of my team member who’s a web copywriter and he said this post is really well researched. Keep up the good work.

digital chetu

Great blog with a well organized and detailed checklist. Thanks for sharing.

chetan chitriv

Great SEO info! Well written, fully agree with the points you have mentioned.

Plasterer Lake Macquarie

Will update my SEO practice after reading this post.

Prakash Kumar Das

Good updates, it’s a useful list.

Owenayuk

I couldn’t have agreed more. About the words count in content, there are many opinions to this. Some pro bloggers say at least 2000, and some say 1200 words and above. Their presentation has made blogging look too hard. But from your explanation, I think there is sense in it. In all this, I love your listed SEO checklist, as they are well explained.

Newton Onukwusi

i definitely need to bookmark the seo checklist

Blesshost

’ve read a lot of SEO guide and really spent a great amount of money, learning SEO basics. But this guide, really outrank them all. Keep sharing quality info.

Sarkari Job

Great blog with a well organized and detailed checklist. Thanks for sharing.

James Catanich

Great check list. However, can you add examples where you can?

Web Daytona

This is a solid check list. The only think missing is an infographics and a video summary for it to rank higher on uncle G

Richard Devis

Thanks for sharing, It is really helpful to understand basic concept of SEO.

Daisy Den

I thoroughly concur with all, particularly that the title needs to catch the eye of the searcher and that the portrayal is your attempt to close the deal regarding why the page ought to be tapped on. Incorporate the advantage that the guest will get from tapping on the page and a source of inspiration if space permits.

Online Video Converter

This one article covers every important point of SEO and provides the perfect checklist. I will definitely use this list for SEO in future.

Emma Mia

This is the ultimate and perfect checklist for SEO. Bruce Clay, thank you for sharing this list.

Frank Roberts

Complete SEO Checklist!
I appreciate your effort that you made this checklist and that is helping us.

Binay

I was struggling with my website SEO. Thank you so much for such a detailed checklist.

Sudeep Chauhan

WOw thats an amazing checklist for seo

David

Wow, a perfect checklist for SEO. Thank you.

Declan Lawton

Extraordinary post! I am a steady guest to your site and perusing web journals is my leisure activity. Be that as it may, today I felt great as the blog has brought up some incredibly legitimate focuses and it will also help me to get more SEO friendly and optimized blogs.

Josh Shankowsky

A wonderful guide! thank you so much!

Mary Mathew

Firstly i want to thank you!! This is really wonderful article about SEO tips! All these are common that every expert should follow and these are standard tips that a professional should keep on a eye! A professional can handle to set right all these checklist for a website.. Make sure you choose a right company! Thanks again for this blog!!!

Tanya Sharma

An extremely careful piece on SEO. I trust you referenced everything! Content freshness is regularly the key, alongside backlinks. These two structure the center, and different things grow up around them.

Alex F5 Studio

Thank you for the detailed information. Let me now make a few observations concerning the some points.
Heading tags not for SEO. You need to use H1, H2, H3 to make a webpage accessible to all users.
Keyword tag сan hurt SEO of page as J. Muller said.
“Google will search its index and find the page containing that string in its meta keywords tag. It’s also a good location for misspellings of your key terms.” Both points make no sense.

“Copied content from another source, that’s a low-quality signal to search engines” that’s not true. All big news sources use the copied content from small (or local) news sources. Google recommend to use cross-domain canonical but Google the first one to ignore this canonical tag.
If website, that use the copied content doesn’t violate DMCA, there won’t be a problem.

SEO Barcelona

Thanks for the list, I thought that being an old post it wasn’t updated and I see that it is.
Thanks for the article.

Paula Allen

SEO Barcelona: Yes, we regularly update and republish this article to keep the checklist current. Thanks for reading!

Rahul

informative SEO checklist, I’m wondering how to add structured data in WordPress without the plugin.

Ban Sharma

Really I liked this SEO checklist guide, you have covered all points clearly

Rena Dalen from Palila Studio

Thanks for the list! I haven’t seen the privacy statement on other lists. Great tip.

Bad Bunny

Can’t agree more with this checklist, some times it can be about doing the basics right!

AlignMat

Your content and the keywords placed throughout them will make the difference when it comes to SEO, always remember that these aspects are the blood of the site.

Digital Marketing course

This is a really useful list of regular checks that should be done, thanks for sharing

Adi Stelcer

Links are still crucial with rankings, but now it is mostly relevant links that give you the rankings. You have to be careful with the anchor text, make sure you are starting out with branded links and diversify them. I believe a brand new site has the advantage because they can build the links the correct way.

SimbaInfotech

On page has been effective since the beginning and its clear understanding by users. I fully agree with all the information.
Thank you for this post this is really great and helpful for me.

SEO checker

Thanks for explaining that you want to ensure your site is optimized for what your audience is looking for.

Techbeon

Awesome post. Really helpful for both beginners and experts in SEO. Keep up the good work.

Salman

Thanks for sharing amazing information about seo for onpage

subho

A lot of thanks to sir, I regularly follow your articles. It is a lot of help to those who are hungry with learning digital marketing and unable to invest in courses. I appreciate your social nature. Thanks for sharing such great information, Hope you will publish more.

froggyads

A great SEO Checklist. Thanks for this great checklist. Everyone must use this checklist for their website.

Debora John

yes, its good to go with the WordPress recently I was working on the project and i am not a tech person but belive the WordPress is an open-source platform and a very big community so because of this I didn’t find any difficulty.

Debora John

it’s clear that on-site SEO is very important for the website its look like that there were so small issue but that small issue will impact so much of the website so better resolved first your technical seo and after that will procced on off page.

Vikas Anand

One of the most dynamic article those who wants to to learn and get updated about digital marketing (SEO) trends. Content freshness, Pageload speed, localization plays crucial rule in SEO in 2020. And ofcourse, get ready to take advantage of Artificial Intelligence (Chatbots, Marketing Automation, etc…)

Thank You for the wonderful insights!

eye makeup

Great checklist there, I also like to make use of related keywords to mix things up and prepare more natural-looking content. Short tail, long tail and LSIs all three.

trang điểm cô dâu

I totally agree with all, especially that the title needs to grab the attention of the searcher and that the description is your sales pitch as to why the page should be clicked on.

Prerna Mehta

A great SEO Checklist. Thanks for this great checklist. Everyone must use this checklist for their website.

TechOpti

Definitely a great post. Thanks for sharing the updated SEO checklist.

varun gupta

thanks, bruce clay for the wonderful information about seo. It is a very useful topic nowadays.

riya

how to create a sitemap for site

Paula Allen

Hi Riya – We have several articles with help for creating a sitemap. Start with this in our SEO Guide: https://www.bruceclay.com/seo/create-sitemap/

Arena Infosolution

Thanks, Bruce for sharing your knowledge it will very helpful in 2020 also.

Hope you will Publish more content like this

Watch free bollywood movies

Hey, this SEO checklist is really very helpful for my website. Kudos to the author for sharing such a blog

kaasim

Great post of SEO content. I have bookmarked your site and will be using your checklist on my future SEO projects. Thank you for sharing.

Ivan Reed

This is great information on SEO for experts or beginners to get started. Thanks for putting together!

Niharika

Such a valuable post. You have covered all the essential and recommend checklist items for the SEO perspective. It really helps.

Michael jeson

I totally agree with that proper keyword research are the foundation of any business. Many say content is the king however they fail to realize that content with proper keyword research would not attract right audience. This blog post clarifies many doubts. And thanks for sharing your knowledge.

Smith Joha

I totally agree with this all point you mention in SEO checklist, It really plays important role at the time of SEO

Shivam Choudhary

I totally agre with these blogpost and I totally agree with all, especially that the title needs to grab the attention of the searcher and that the description is your sales pitch as to why the page should be clicked on. Include the benefit that the visitor will get from clicking on the page and a call to action if space allows.

Faizan Tahir

Hi,
Valuable discussion for me. I have understood the concept of local SEO that you must target your local audience/niche for ranking purpose on Google. In terms of hosting providing business online, you have a mass audience in the world that you have targeted or people are getting services from all over the world. What would be your point of view in this case?

Mohit

Really helpful SEO checklist. But I think SEO will be tougher in the future.

Feedingscoop

Thanks this SEO checklist is really helpful for me. My website audit score is proving after implementing your checklist points on my websites

Felix

Extensive and useful seo checklist… Great work man

3wimarketing

You got to respect so extensive and exhaustive work on the SEO topic.

RedSpider

I’ve read a lot of SEO guide and really spent a great amount of money, learning SEO basics. But this guide, really outrank them all. Keep sharing quality info.

Seo optimizacija

We did an on-page and off-page seo side-by-side and that’s how we got the result. It’s easy to fix the site and the titles and keywords, but it’s harder to make a good off-page SEO without links. Tnx.

Elvio Rigamonti

Thank you for this valuable information! Quality SEO is always a meeting point between content and technique.

Deepika rai

amazing checklist. totally agree with your points and thanks for helping us with these type of amazing articles.

Niharika Kapoor

SEO-checklist is very helpful for me. I am using it step-by-step and get my expected results. Thanks for sharing such a needful post.

Jack Larson

I liked the length and breadth this blog has covered for the much-awaited SEO-Checklist from BruceClay. It helped a lot in Mobile Optimization of my website.

Daizy

On-page optimization is like a base and link building will be effective if the base is strong. I think you should have a strong base to do effective SEO of your website.

Best SEO Company

nice tips, i will use this SEO checklist.

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What a fantastic SEO checklist, Bruce. SEO is essential to get top in SERP. You have covers.every important point of SEO. This is exactly what I was looking for.

John Smith

Hi Author,

Such an great post regarding SEO checklist. Thanks for such an post. Please mention something about canonical tag in next post. By the way i am an seo expert and it is such an great post for the beginners and expert as well.

Jo Ann McLellan

Great points structure is so important. Nice checklist, very informative this is a great page to share

Pavan

Perfect SEO checklist!

John

Thanks for sharing the detailed post. Really, most of the web developers don’t cater these things while developing websites and thus they have to make changes in future which are recommended by marketing experts. Keep sharing.

Harshwardhan

Great checklist there, I also like to make use of related keywords to mix things up and prepare more natural-looking content. Short tail, long tail and LSIs all three.

freya riki

I just want to say this is a worth checklist that helps every Seo to build their SEO strategies.

sadia

This seo check list is updated, and that is why I comment here, thanks

Paula Allen

Sadia: Yes, thanks for noticing that we keep this updated. That’s why bookmarking the page is probably a better idea than keeping a hard copy. Change is a constant in SEO!

RedSpider

All of these SEO points are still valid for 2019. In short, stick with On-page methods, it will keep your web page rank for more time.

pratyush

This one article covers every important point of SEO and provides the perfect checklist

USA classified sites

Hey.

Thanks this SEO checklist is really helpful for me. My website audit score is proving after implementing your checklist points on my websites

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Wow, Bruce what a well-written post on the always up to date SEO checklist. I am glad that I got so many things to learn about SEO from this post. But I am having one question can you please elaborate the structured data markup more briefly as i am very new to SEO. Also, I would like to learn more things about it. Thank You for sharing such an informative and interesting blog. Keep the frequency so that I can learn more new things.

Surat

Great SEO info! Well written, fully agree with the points you have mentioned.

Globex IT Solutions

Video optimization is considerably a new thing in SEO but it can give additional benefits to your readers. Some user don’t like to read the whole content. Video blogs can provide additional assistance and thus the user engagement increases.

Coupon Codes

This is a really useful list of regular checks that should be done, thanks for sharing.

Sara

Why not post an article about the working off page SEO as in these days it is a headache to do quality off page SEO.

Pavan

Yes, always go for on-page SEO! Thanks

Open24

Wow, perfect checklist. Thank you.

Asif Shaik

Are backlinks still important in 2019 for seo.

Paula Allen

Asif: They contribute to a site’s authority and trustworthiness, which Google considers as part of its E-A-T quality factors. But backlinks must appear natural and come from relevant sites. We have a number of articles on our site with ideas for earning these types of links in a search engine-friendly way.

Thunderhawk

Solid checklist Bruce! Something most beginners can reference back to when starting out. Most of SEO is pretty basic but people tend to over-complicate things in the beginning and end up over optimizing a site.

App Designer

This article covers every impressive and important point of SEO and provides the perfect Knowledge detail information . I will definitely implement this list for SEO in future keep more update thanks

Ahmad Wali

Two of my website got ranked just with on-page seo. If you do the content optimization and perform proper research, you can easily outperform your competition. Now i don’t recommend Off-page techniques. These are good if you want short term results, but for long term, i’ll always recommend On-Page tactics.

Payal

Valuable and informative tips related to the SEO checklist. Well, I am also dealing with the SEO on regular basis. This is really an amazing list for me. Hope to use your list details :) Thanks

Rahul Yadav

This is really a solid list of impactful SEO activities. If a beginner applies a few per section, I honestly don’t think they would be going too far wrong…

T. Adebiyi

A lot of SEO folks neglect structured data as a very integral SEO strategy. In the future, a lot of SEO is not going to be about links and long-winding content alone. It would be a culmination of the Trust and Authority Google has transferred to your domain. SEO is now more about online user behaviour. Google simulates this at best by crawling your structured data to understand the purpose of your website and see if your website actually adds value to an actual human.

Stephen Gagnon

What a great SEO checklist, Bruce!

I’ve bookmarked this webpage & I thank you very much :)

NetraInnovation

After reading your blog, I have decided that I will definitely follow your instructions regarding how to keep up dating SEO Checklist.

Kim Warner

Awesome list – almost warrants a day spent using this guide as a reference and working though each step bit by bit. No, actually, this DOES warrant a day of checking and updating !!

David Richard

Nice points to check each step before start marketing for your website.

Mr. Pandey

As SEO keeps updating almost every day, the learning process never stops. You can get doomed even when you follow all the checklist. These tips and checklists are superb though for any website.

Sheen Ben Philip

A really thorough piece on SEO. I believe you mentioned everything! Content freshness is often the key, along with backlinks. These two form the core, and other things sprout up around them.

Naveen Kumar

This is really perfect and up to the date points of SEO checklist. We should always follow SEO checklist during the starting of any SEO Campaign to avoid mistakes.

blogger agency Uk

Your checklist is very informative. All the points you mention are important but in my thinking Keyword strategy is the most important in all of them.

usawoman

I’ve read other blogs that have the same topic as yours and I think you forgot to include the responsiveness of a website, though your list is almost complete. But still, your post is very informative and I learned something from it. Glad that you shared this.

Canadian online

Thanks Bruce, great SEO checklist. We enjoy reading your blogs.

Dubai Business Setup

This is a really useful list of regular checks that should be done, thanks for sharing.

Mercy

Thank you Very much for SEO Checklist One of the Best post I’ve come across with. Unique Contents are critical for better SEO, and It is also very beneficial for potential websites to rank naturally. Thank you for explaining the whole process in a detailed manner. Learned new tips and also much obliged for this article.

Sam Distribution

Thank you Paula for the answer to the subject!

Sam Distribution

Perfect Checklist for my website. I focus on unique content but I do not see results. How Much Does Linking matter for SEO now? Thanks

Paula Allen

Sam: There are lots of factors contributing to ranking. Links are one important signal of valuable content, but they must be natural. Don’t be tempted by link scheme offers. We have many articles on our website with ideas for earning links. Two to start with: https://www.bruceclay.com/seo/link-building/ and https://www.bruceclay.com/blog/50-ways-get-quality-seo-links/. Thanks for commenting!

Andy Kuiper

Always a handy GUIDE to check things out :-)

Venkatweetz

Perfect Checklist for on-page. During the URL optimization, should I keep my URL in 100 characters? is that mandatory rule follow?

Paula Allen

Venkatweetz: There’s no “rule” or maximum length of a URL. But keeping URLs a reasonable length might affect: 1) how tidy your page results look in Google desktop search and Bing searches on desktop and mobile; 2) user experience; 3) your own convenience maintaining your site.

Abdul Wali

Sometimes the newer google update makes it very difficult for ranking factors. One of my website de-ranked during the recent google update. But i’m still trying to improve my content and provide better user experience. What are your recommendation on Comments? Does they help build your website authority ?

Paula Allen

Abdul: Focusing on improved content and UX is the best long-term approach. Bravo! As for comments, you have to weigh the pros and cons for your unique site. Relevant user-generated comments (such as these on our blog) can add depth to a site and increase its authority, especially if there’s two-way engagement. But you have to monitor and weed out the low-quality comments. You also need to make sure the extra content isn’t slowing down your page load speed too much. Hope that helps!

Riddhi Shah

Hey! I’m Riddhi Shah and I have read your post about ‘the ultimate blog SEO checklist’ and found it really interesting. Building any website or blog takes research, hard work, and dedication. SEO plays a vital role to make a website stand out among the competition. Making an ultimate blog SEO checklist doesn’t mean to implement all ranking factors at once, but it means to implement all of the factors meant to help you gain traction in any niche, regardless of your skills. All the SEO checklist you have made up are amazing and informative. I have had a really good time reading this interesting post and would definitely like to read more such blog posts from your end in the future.

Faizan Javaid

Amazing Checklist.
It covers all the fundamental elements needed to rank well.
I sure will be keeping these in mind when creating and reviewing content.

Faizan Javaid

That is a really great post. I get many successful tips for optimization of my website.

But I have still confusion about page speed. Did page speed still a factor in search ranking on google?

RACHNA

Wow! tremendous Blog for those who want to make their carrier in SEO. This one article covers every important point of SEO

405Ads

Thanks Bruce, great SEO checklist. We enjoy reading your blogs.

udit khanna

Thanks for providing the above information it was really helpful for us. I got to know that content optemisation helps in improving the ranking .

Jason

I’m not a pro on this …

That’s a lot of work … sob sob ….

Trevor Tynes

Wow, is this ever a comprehensive and exhaustive SEO checklist. I’m still on the fence about having duplicate content. Obviously, stealing other people’s content is unethical and running location pages through a Find and Replace function to rank for specific local terms probably will catch up to you; however, from what I’ve read and watched, some Googlers and their support docs have expressed otherwise.

John

Great checklist for SEO. I definitely loved IT!!

Ram Meena

Wow, the best list ever. Followed most of the points from cecklist. Thank you Bruce Clay

Digital Trends

Thanks for updating the checklist in 2019. From my point of view better than backlinko site’s blog.

Ronaldo Silva

Thank you for the tips. Unfortunately, my site fell short after Google’s last update.

Raju Galagali

Perfect & complete list. I can’t remember a point which is not included in this list. In contrary, I learn something new

Praveen S

Insightful post. I appreciate your guidance on SEO. Keep posting so we remain updated. Thanks

Divyang Bhuva

Content is very important in SEO and SEO and provides the perfect checklist. Thanks for sharing this

Apps Maven

Thanks for sharing this knowledgeable checklist with us.

Arooba

You put a great effort to build a proper understanding of SEO checklist. It helps me to improve my website ranking and add something new in my knowledge.
Thanks!

Lorenz Crood

Good updates, it’s a useful list.

priyanka

This is a great checklist!
Keep up the great work!
Thanks.

Andy Kuiper

looking good – thanks Bruce :-)

Sujatha Vilvanathan

This is very comprehensive and no doubt super useful for reference anytime. Thank you so much!
Just a suggestion – It would be great if you can actually provide a condensed checklist format that fits in a single sheet like A4 that we can print it out and have it handy.

Munshi Technologies

Hey!
Excellent article. Thanks so much for sharing this checklist. This is very useful.

Jane Brewer

This is worth checklist that every SEO enthusiast look into this and this might will help in their strategist

Paula Allen

Rick: It’s new! We’ve updated this article many times since the first version to keep it up to date. I haven’t wanted to remove all the comments, though, because they add so many readers’ perspectives to the conversation. Sorry for the confusion.

Zamir

Yes, after the recent Mobile first update, website speed plays a huge role in your ranking. If you are unable to optimize your website for mobile, I recommend using AMP.

Regards

Glenn Freeman

Great piece of SEO content. I have bookmarked your site and will be using your checklist on my future SEO projects. Thank you Bruce.

10seos

Hey!
Excellent article. Thanks so much for sharing this checklist. This is very useful.

SEO Services NYC

We regularly miss out on a number of these checkpoints. Thanks for sharing and enabling us do the right job with our seo tasks.

Imran Hossain

SEO is most good technical way to promote your website in any search engine. Here you have shared excellent article and information about SEO checklist. This techniques should helpful for us to get rank first. Thanks for sharing.

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Nice post, many of important points you discuss in this post about the whole process of SEO.

Digital Marketing

Hey Bruce, I am glad you shared this SEO checklist with us. It is great help for me. I always forget some or other thing while checking for SEO. To have this checklist handy will be great help so that I don’t miss any important point. I mainly forget image optimization. Now with this checklist, I believe I will work perfectly.

Azim Rizvee

Thanks for sharing the top SEO checklist, I can definitely use in my website.

stlouis

Thanks for sharing this informative post! i must say that A large number of online forums still allow do-follow links. We’ve detailed some of the key tactics involved in integrating SEO into your inbound marketing strategy from the start.

CGIFurniture

Thanks for helpful article!

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Yup. Mobile is the new leader and it will continue to take ground. We can’t ignore the realities of mobile.

Appreciate this article, it’s a good one!

Sem

Thanks Bruce,

I cant agree more, specially point 24. Mobile and Voice-Related Keywords, I found it’s being ignored by many SEO expert

Rachel Kieran

Content and keywords are bloodlines of any SEO strategy. I personally believe that now links game has gotten weaken now and currently putting quality content and keeping social signals very strong so that your content gets viral and it starts building natural links.

Rhys McKay

This is a great checklist! While you’re right in saying that none of these could ever really be comprehensive, I think it’s an important reminder for anyone when they review their strategies at any time.

I think I’d like to add that social media monitoring has become an increasingly important part of the checklist since you started writing it six years ago.

Now more than ever, brands shouldn’t just be reactive to social media mentions, or simply see it as a means of reputation management…but should structure their content strategy around addressing people’s pain points, which they air organically on social media. Social media can also uncover long-term trends and shifts in audience preferences – you just need to start gathering the data to form the insights.

Rhys McKay, Content Specialist – Zag.ai

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