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October 3, 2011

XML Sitemaps in SEO – Part 1

Many people consider XML Sitemaps as an optional extra, but the fact is XML Sitemaps help not only in the indexation of your pages by providing a full list of URLs on your website, but also to provide other useful information to search engines about your site. For example, by submitting “/” as your root […]




August 18, 2011

Most useful new features in Google Analytics v5

The new version of analytics (v5) became available to all users from April 2011. Other than its new look, it has many new features for helping provide better analysis and SEO reports. The analytics team is still working to give us more surprises over the next few months. I will be covering the most useful […]




May 10, 2011

Optimising web pages using Google Website Optimiser (Part 2)

Last month, we saw how to experiment a web page using A/B testing. In this post, I will discuss another way to experiment with web pages, that is, Multivariate testing. What is Multivariate testing? Multivariate testing is one of the various methods for experiments in Google Website Optimiser (GWO) that lets you test different permutations […]




March 16, 2011

Optimising web pages using Google Website Optimiser

Once you have successfully implemented your SEO program, it’s time to do an experiment with some pages in your website. If you react a little nervously when you come across the word “experiment” then you seem to be apprehensive in trying something a slightly different! Don’t worry, if your experiment does not go to plan, […]




March 10, 2011

SEO Hot Tub – 4th March 2010

SEO Hot Tub – 4th March 2010 We are back again after a long 15 days break with loads of SEO news! The major topics covered during the session were Google’s algorithm updates, Facebook’s new “Like”, Bing’s new search features, optimising PDFs, Google’s recipe view and some good stuff on optimisation. Google Forecloses On Content […]




February 15, 2011

SEO Hot Tub – February 12, 2011

Welcome back to our SEO Hot Tub! The major topics covered during this session include Facebook page redesign, the top ten social media tips, changes in Bing results and some good stuff about optimisation. Facebook Page Redesign 2011 Facebook has launched a major redesign of pages for businesses and public figures. It has been launched […]




January 31, 2011

SEO Guidelines for Mobile Websites

As there are more than 4 billion mobile / handheld devices in use versus 1 billion desktop computers, there is lot of potential for growth in the mobile space. Mobile SEO, however, still follows the traditional SEO ranking factors. There are number of guidelines you can use to optimise your website for mobile devices. Guidelines […]




November 18, 2010

SEO Update – October 2010

Welcome to our monthly SEO update for October 2010. This update highlights key news in the SEO industry during October 2010, key SEO related blog posts from our bloggers in the US and Australia, key articles covered in our global newsletter and key podcasts from our Webmaster radio show. 1. SEO News a) Google Places […]




October 20, 2010

SEO Hot Tub – October 15th

Hello everyone! It’s that time again! Get yourself ready to catch up with new SEO goodies. Here is what we have quacked during this session: BlindType – An impressive touch screen technology now acquired by Google BlindType is an exciting technology that allows you to type on touch screens without even looking at them. Check […]




September 9, 2010

SEO Hot Tub – 27th August 2010

It’s that time again! Bruce Clay Australia’s SEO Hot Tub has delivered a host of new SEO tidbits for all to enjoy. The major topics covered in this session were Google real time search, Facebook places, Bing powering Yahoo! search results and some good stuff about optimisation. Google Real Time search Google real time search […]




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