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heatherlloydmartin - Bruce Clay, Inc. Blog

Posts by heatherlloydmartin

June 16, 2011

Outsource SEO Content or Train Your Team: How to Choose


My, how the world of SEO copywriting has changed in this post-Panda world.

Gone is the “$5 per page, how many times can you mention the keyword” mentality. Instead, it’s “How can we create content that will knock the socks off of our readers?”

I love this question (and really, it’s about darn time!). Here are your options:

1. Outsource your SEO copywriting.
2. Train your in-house staff in SEO content development.
3. A hybrid approach.

Let’s talk about the pros and cons.

Read more of Outsource SEO Content or Train Your Team: How to Choose.

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