Bruce Clay Blog - Mike Wilton
May 22, 2012Why Customer Service Should Be At the Core of Every Social Media Strategy
It was a Saturday morning, the scent of rain filled my room and I could heard drops of rain outside my window. As a rain lover I was excited at first, but then I thought to myself, “crap, is the farmers market open rain or shine? I really need a new bar of soap.” The only means of communication for the farmers market was Facebook and Twitter. Surely on the day of the farmers market they’ll respond. I waited, and waited, and waited… no response. It was that day that it hit me.
No matter what your reasons for engaging in social media, customer service has to be at the core of everything you plan.
Read more of Why Customer Service Should Be At the Core of Every Social Media Strategy
