Bruce Clay Blog - Paula Allen
December 15, 2009Making the Switch to Bing
My name is Paula, and I’ve switched from Google to Bing.
Last week was a bit mind-blowing for anyone watching the search industry. Google’s new feature announcements kept coming, fast and furious. It started with their policy change to track and personalize search results for all users, which they sneaked in past the Eastern close of business the Friday before. Monday morning’s Web Search Evolution event cranked the fire hose up to full blast as Google demoed real-time search, Google Goggles, real-time language translation, voice recognition-powered “What’s Nearby” searches for mobile users, and so on.
And the innovations show no sign of letting up, with glimpses of the future Google phone and a new Google URL shortener making news already this week.
Normally I would think, “Woohoo, more search power! Free stuff! Go, Google!!!” But their no-warning expansion of personalization had left me with an eerie feeling that this gift horse might be trying to eat my shoes. When Google CEO Eric Schmidt explained away people’s need for privacy on the Internet, I was glad for the decision I’d made: to switch my default search engine to Bing. (Note: I wasn’t the only one.)
Here are a few of my observations and criticisms as a new Bing user.
Read more of Making the Switch to Bing.
November 10, 2009
Rich Snippets: A Golden but Missed Opportunity to Enhance Search Engine Listings
I admit that I’m not always on top of the latest technological innovations. I still haven’t built a Twitter list, customized a Google news section, or finagled an invitation to try out Wave. (Fortunately, Susan and Virginia usually have this stuff covered and I learn by sitting between them.) So it didn’t surprise me to [...]
May 14, 2009
Jumping into the Real Estate Fray, Part 2
It’s day three of real estate week here on the Bruce Clay blog. We don’t typically focus on a single industry in our coverage of all-things-SEO, but the current controversy over whether Google should be allowed to “scrape” listing information from IDX Web pages is a golden opportunity. It’s timely, too, because this week thousands [...]
May 13, 2009
Jumping into the Real Estate Fray, Part 1
Photo by BlackHawkTraffic via Creative Commons I’m feeling game today. Not having a snake pit to jump into or a wild animal to tame, I thought I’d venture onto the blog and dive right into the center of one of the messiest, most controversial issues confronting the real estate industry today. Why? Because it relates [...]
January 6, 2009
New Tools for the New Year
Happy New Year, everyone! We decided to celebrate the new year by giving away presents. No (unfortunately), it’s not cookies. In true Bruce Clay, Inc. style, “presents” means tools, of course! Yummy cookies photo by dyanna. Today we unveiled two brand-new SEO tools that are now on our Web site. They’re available free (as presents [...]
