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Virginia Nussey, Content and Media Manager

Virginia Nussey

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I'm Virginia Nussey, content and media department manager at Bruce Clay, Inc. I joined BCI in 2008 as a content writer and blogger. Now I oversee and edit content we write for clients and BCI. The company publishes a website and blog, a weekly podcast, monthly newsletter, multiple books and has a presence on many social communities.

Posts by Virginia Nussey

October 6, 2015

Beyond SEO: Marketing for Wearable Technology & Beacons – #Pubcon Liveblog

Marketing for Wearable Tech

The Pubcon session called “Beyond SEO: Market Intersection Optimization” is really about marketing to users with wearable technology — including:

  • Using beacons for hyperlocal marketing
  • Creating content for wearable devices
  • Social media tips for Apple Watches

Read the full liveblog.

Long Term Success with Reddit #Pubcon Liveblog

Brent Csutoras

How much do you know about Reddit, and are you using it the right way to build your online presence? Brent Csutoras, social media strategist and content marketer, takes center stage at Pubcon Las Vegas to help you not only understand Reddit but also how to achieve long term success on the site.

Read our liveblog (with slides) of Long Term Success with Reddit.

Guy Kawasaki’s 10 Tips: How to Perfect Your Marketing

Guy Kawasaki Pubcon 2015

Day 1 at Pubcon Las Vegas starts with a session by Guy Kawasaki that’s to the point and doesn’t suck, as the chief evangelist of Canva takes his own advice for giving a high tech speech. Guy is a name-brand marketing pro and an evangelist. He’s the author of The Art of Social Media, The Art of the Start, APE: Author, Publisher, Entrepreneur, Enchantment, and has a million and a half Twitter followers who follow him for his marketing insights.

In this insightful session, Guy shares 10 tips you can start implementing now on how to enhance your marketing in the age of social media.

Read the full liveblog of Guy Kawasaki’s How to Perfect Your Marketing.

October 2, 2015

Link Auditing and Best Practices for Acquiring Authoritative Links – #SMX Liveblog

link building and auditing feature

In April 2012, Penguin made its first flaps in the Google algorithm. Since that time, the SEO industry has developed stringent best practices around link building, also called link acquisition or link earning, and backlink auditing and SEO penalty removal. This SMX East session starts with timeless methods to attract quality relevant links through content marketing. Then speakers lay out the backlink auditing process and critical tools for link research and removal.

Read the liveblog coverage of Link Auditing & Best Practices for Authoritative Link Building.

Google Now, Microsoft Cortana & the Predictive Search World – #SMX Liveblog

Predictive search signals

Google Now continues to grow and adapt to the way people search, and it’s important for search marketers to keep up. In this Day 1 SMX session, Cindy Krum covers these changes and what it means for marketers.
Our Liveblog is up.

October 1, 2015

Meet the Search Engines: Bing’s Duane Forrester and Google’s Gary Illyes Answer SEO Questions

Gary and Duane SMX East

Google and Bing are in the same hot seat as SMX East attendees get to ask them anything. Our liveblog covers this insightful session with Bing’s Duane Forrester and Google’s Gary Illyes and reveals big news about the latest Panda update from Gary.

Read our liveblog of Meet the Search Engines.

How Apple’s Changing Up Search: From Siri to Safari to Spotlight – #SMX Liveblog

Three Apple Tools SMX East

Search engines Google, Bing and Yahoo step aside because Apple’s changing things up. This insightful SMX session discusses the many ways Apple products have impacted search and what to do about it as marketers.

Read the liveblog now.

Essential Steps for Performing an Effective SEO Audit – #SMX Liveblog

Essential Steps for Performing

An SEO site audit lays the groundwork for everything an SEO does to ensure maximum search visibility. This SMX East session covers the most important audit tactics and best practices for making sure your SEO efforts are having the optimal impact on a site’s performance.

Read the liveblog: Essential Steps for Performing an Effective SEO Audit

Being Found on YouTube – #SMX Liveblog

amy gene jeff dan Feature Image

The second largest search engine is YouTube, which is where your videos should be placed and properly optimized. This information-rich SMX East session gives you practical tips on how to master video marketing in the YouTube wonderland.

Read the session liveblog to find out more.

September 30, 2015

Beyond The Web: Why App Deep Linking Is The Next Big Thing

App Deep LInking Panel Session

If you have an app, app indexing should be more than on your radar – it should be a practice, according to the speakers of this lively SMX East session. Emily Grossman, Igal Stolpner, and Google’s Mariya Moeva all take the stage to offer convincing facts for why you should be implementing app indexing now. They also provide tips on how to do app deep linking and what gives a ranking boost.

Read the full liveblog with slides.

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