November 9, 2007

Creating a Coherent Social Media Strategy

Posted by Lisa Barone on 11/09/2007 @ 2:43 pm | Comments (1)

Back from lunch and in the presence of two powerhouses — Jeremiah Owyang and Chris Brogan. I’m not worthy.
[Jeremiah is schmoozing with the crowd and I'm hiding like a shy little girl. I just got up to avoid being in a photo. Seriously. His level of awesomeness scares me.]
Jeremiah says him and Chris first met at the Blog House, … Read more




November 8, 2007

Finding Your Voice

Posted by Lisa Barone on 11/08/2007 @ 5:27 pm | Comments (0)

I just want to say that I’d kill a man for some Starbucks right now. That’s all.
David Lawrence, Jurgen Wolff, and Jim Kukral are here to talk about finding your natural voice. Or at least that’s what they promise. Right now there’s some arguing about zip codes and football teams and who beat whose hometown. I don’t know. I need … Read more




Building an Online Community

Posted by Lisa Barone on 11/08/2007 @ 5:11 pm | Comments (3)

So a slight changes of plans. I didn’t realize I had set myself up to cover the same session twice (I’m a genius) so instead of recovering the Creating Conversations session that we gave you yesterday, I hopped on over to the Building an Online Community panel. I’m sure we’ll learn lots of great information.
This session features Wendy … Read more




Building Your Online Reputation

Posted by Lisa Barone on 11/08/2007 @ 2:42 pm | Comments (1)

Lunch is over and we’re back. This time Steven Van Yoder is here to talk about how to go about building your online reputation and branding strategies for a Web 2.0 world. And he can talk as long as he wants because I’m sitting next to the power outlet. Who’s the smartest blogger in the room? Me!
Steven hands … Read more




Corporate & CEO Blogging

Posted by Lisa Barone on 11/08/2007 @ 12:11 pm | Comments (1)

After last session’s sound debacle, I’m not taking any chances. I’m front row, on the aisle for this one. The Lisa is going to hear Every. Word. You just wait and see!
Debbie Weil is moderating this morning’s session with speakers Paula Berg, John Earnhardt, Pete Johnson, Jennifer Cisney, and Brian Lusk.
Debbie asks a room of bloggers who thinks blogging is … Read more




BlogWorld Opening Keynote: Matt Mullenwag

Posted by Lisa Barone on 11/08/2007 @ 10:11 am | Comments (3)

Good morning! I hope you guys had a hearty breakfast because with sessions running from 8:45am until after 6pm, we’ve got a long day ahead of us. Actually, I guess you get to go away and read these recaps whenever you want, huh? It’s only me that has to go straight through. Hmm, never mind then.
Staring things off will be … Read more




November 7, 2007

Creating Conversations with Your Readers

Posted by Lisa Barone on 11/07/2007 @ 4:49 pm | Comments (0)

Last session of the day features Alex Hillman and Jake McKee. Welcome, fellas.
Alex and Jake are going to interview each other and let us watch. Oh wonderful. This is going to be tons of fun to blog.
Let the fireside chat begin!
Alex asks Jake what kinds of blogs he reads.
Jake responds that a big part of the answer … Read more




Survival Tips for Network Bloggers

Posted by Lisa Barone on 11/07/2007 @ 4:18 pm | Comments (1)

Back from lunch and listening to some kickass Evanescence in the session room. I’m rocking out. You guys are totally missing it. Anyway, it’s time for some more blogging. Blogging is delicious. So are Oreos. I wish I had some Oreos.
This time around our panelists are Leora Zellman and Mary Jo Manzanares. Not that I’m keeping track but it’s … Read more




Amping Up Your WordPress Blog

Posted by Lisa Barone on 11/07/2007 @ 12:50 pm | Comments (1)

These sessions are flying by today. Probably because they’re about blogging and are oh-so-awesome. Up next are Brian Layman and Mark Jaquith to talk about amping up your WordPress blog aka "Taking WordPress to 11." Sexy.
Brian starts off by saying that we’re here to talk about Word Perfect. Word Perfect? Yeah, he means Word Press.
Brian calls search engine optimization the … Read more




Creating a Powerblogging Toolset

Posted by Lisa Barone on 11/07/2007 @ 12:17 pm | Comments (1)

While my battery is dying, Marshall Kirkpatrick and Tris Hussey are here to talk about a Poweblogging Toolset. Toolset? Like the SEOToolSet? No? Never mind.
Marshall Kirkpatrick starts things off by introducing himself.
Powerblogging Basics
Tris says that these are the core tools you must be using. If you’re not, start now.

Web Browser: Firefox or Flock
RSS Reader: Bloglines, Google Reader … Read more




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