Bruce Clay Blog : Roundup
January 13, 2011SEO New Year’s Resolutions
I was recently reading a nice post on Search Engine Roundtable outlining a few choice items that experienced webmasters were adding to their search engine optimisation checklists for 2011. Since it was a pretty nice checklist I thought I’d repost it here with some edits, explanations, removals and additions of my own. Update copyright notice [...]
December 23, 2010
Key items to ensure a successful SEO project in a large complex business
1. Training for the SEO team and SEO practitioners Most large businesses have an internal SEO team, sometimes even bigger that the agency itself actually. For the agency, the challenge is to show added value to the existing considerable knowledge base of the in-house SEO team. For these guys, it’s about putting their trust into [...]
November 18, 2010
SEO Update – October 2010
Welcome to our monthly SEO update for October 2010. This update highlights key news in the SEO industry during October 2010, key SEO related blog posts from our bloggers in the US and Australia, key articles covered in our global newsletter and key podcasts from our Webmaster radio show. 1. SEO News a) Google Places [...]
SEO Hot Tub – 5th of November
Last week’s Bruce Clay SEO Hot Tub was a lengthy one, the hot topic of the day was the recent change to Google Local Search—we’ve already covered at length over on this post, Google Local – big changes, so check it out over there. Other highlights of the session were: Google Instant becomes available on [...]
October 27, 2010
Google Boost – Adwords for the average small business
Google has just rolled out a new product called “Boost” for Places pages, not an SEO related change, but still cool. It’s basically a slimmed down, easy to manage version of Adwords that will display advertisements on the sponsored links area of a Google search or on a Google map. This is a pretty smart [...]
October 24, 2010
Sweat the small stuff
Bruce Clay Australia does SEO (Search Engine Optimisation) and works on some very large websites. Too large to hand craft or edit each individual page. Many would of these sites have in excess of 100,000 pages indexed and some in excess of a million pages indexed. While managing millions of pages can be a little [...]
September 21, 2010
SEO Update – August 2010
Welcome to our monthly SEO update for August 2010. This update highlights key news in the SEO industry during August 2010, key SEO related blog posts from our bloggers in the US and Australia, key articles covered in our global newsletter and key podcasts from our Webmaster radio show. 1. SEO News Key news items [...]
August 18, 2010
Web Analytics at SES SF with Tami Dalley (Director, User Experience Optimization)
From your Aussie reporter Kate Gamble (on the ground @SES San Francisco) Tami introduces herself as being from “this area” (she shows a map of the world with this little island next to the bottom of the globe highlighted – I recognise it as Australia – AKA home!) She also explains that she will pronounce [...]
August 16, 2010
SEO Update for July 2010
1. SEO News Key news items for July: a) Google revamps Video Sitemaps website Matt Cutts stated a few weeks ago that Google “wants to be able to crawl and find all the video across the entire web”. This has been reiterated on many of Google’s search blogs where they have been discussing the importance [...]
July 1, 2010
SEO update for June 2010
1. SEO News Key news items for June: a) Google gets Caffeinated Back in August of 2009, Google announced their plans to super charge their indexing structure by pouring a mixture of hot coffee and Red Bull over all their servers, thereby making them faster and more efficient in the mornings (I kid, obviously). In [...]
