February 19, 2007

SES London Session Recap – Competitive Research

Posted by Guest Author on 02/19/2007 @ 4:25 pm | Comments (0)

Guest entry from Marie Howell, Bruce Clay Europe.
Marie will be digging through her notes and posting recaps on some of her favourite sessions from the London Search Engine Strategies conference.
The Competitive Research session featured Allan Dick of Vintage Tub & Bath who explained to the audience how he had dramatically increased the revenue of his company through organic optimisation the … Read more


Filed under: SES London 2007


SES London Session Recap – Converting Visitors Into Buyers

Posted by Guest Author on 02/19/2007 @ 3:52 pm | Comments (0)

Guest entry from Marie Howell, Bruce Clay Europe.
Marie will be digging through her notes and posting recaps on some of her favourite sessions from the London Search Engine Strategies conference.

With the suave and eloquent Mike Sack hosting Wednesday’s exciting Converting Visitors Into Buyers session that featured panellists Sarah Bubb, the delightful Alex Bennert from Beyond Ink, and Google Europe’s Head … Read more


Filed under: SES London 2007


February 16, 2007

SES London Session Recap – Auditing Paid Click and Click Fraud

Posted by Guest Author on 02/16/2007 @ 2:15 pm | Comments (0)

Guest entry from Marie Howell, Bruce Clay Europe.
Marie will be digging through her notes and posting recaps on some of her favourite sessions from the London Search Engine Strategies conference.

Jeff Rohrs was the expert moderator and the ‘host with the most’, introducing this advanced track session with flair, charisma and passion. In his introduction, he referenced his highly … Read more


Filed under: SES London 2007


February 15, 2007

Search Engine Strategies, Day 3

Posted by Guest Author on 02/15/2007 @ 4:44 pm | Comments (1)

Guest entry from Marie Howell, Bruce Clay Europe.
Marie was kind enough to act as Bruce Clay’s roving reporter during SES London. We will be posting her daily recaps throughout the day.
With day three bringing sessions on Web Analytics and Measuring Success with a struggling Rand Fishkin (who was braving a nasty cold and refused to evacuate to Paris … Read more


Filed under: SES London 2007


Search Engine Strategies London, Day 2

Posted by Guest Author on 02/15/2007 @ 2:10 pm | Comments (0)

Guest entry from Marie Howell, Bruce Clay Europe.
Marie was kind enough to act as Bruce Clay’s roving reporter during SES London. We will be posting her daily recaps throughout the day.
After a very good night in Docklands where drinks were aplenty and conversation exciting, I had the opportunity of meeting for the first time with delightful … Read more


Filed under: SES London 2007


Search Engine Strategies London, Day 1

Posted by Guest Author on 02/15/2007 @ 11:11 am | Comments (0)

Guest entry from Marie Howell, Bruce Clay Europe.
Marie was kind enough to act as Bruce Clay’s roving reporter during SES London. We will be posting her daily recaps throughout the day.
Day 1 of SES London kicked off with a number of exciting sessions on search marketing, covering everything from keyword selection to click fraud and auditing. With … Read more


Filed under: SES London 2007


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