April 16, 2007

SES NY ‘07 Session Recap

Posted by Lisa Barone on 04/16/2007 @ 11:51 am | Comments (3)

It was fun while it lasted but Search Engine Strategies New York has come to end. We hope everyone enjoyed the show and took in a lot of great search engine optimization and search marketing knowledge. In case you missed an important session or are having trouble remembering due to all the "networking" you did last week, here’s a … Read more




April 13, 2007

CSS, AJAX, Web 2.0 & Search Engines

Posted by Lisa Barone on 04/13/2007 @ 1:50 pm | Comments (5)

Man up, ladies and gents. We have one more session to visit.
Danny Sullivan is moderating the CSS, AJAX, Web 2.0 & Search Engines session with panelists Shari Thurow (GrantasticDesigns.com), Jim McFayden (Critical Mass), Ryan Johnston (Critical Mass) Dan Crow (Google) and Amit Kumar (Yahoo! Search).
The Web has evolved as more people are making use of things like CSS, JavaScript … Read more




Link Baiting & Viral Success

Posted by Lisa Barone on 04/13/2007 @ 9:35 am | Comments (1)

[Psyched! I made a short mental list of the people I wanted to meet and chat with at SES NY and now that I have just collected my hug from the adorable Jennifer Laycock, I believe my list is complete. At least I can leave New York later today knowing I accomplished something worthwhile while I was here. Huzzah! (Right … Read more




Linking Strategies

Posted by Lisa Barone on 04/13/2007 @ 9:26 am | Comments (1)

It’s the final day of Search Engine Strategies New York (tear) and I’m seated at the morning Linking Strategies session with Justilien Gaspard (Justilien Internet Marketing), Greg Boser (WebGuerrilla LLC) and Jim Boykin (WeBuildPages). Well, I mean, I’m not sitting with them. They’re speaking and I’m just in the audience. But you probably knew that right? (It’s Friday!)
Today the topic … Read more




April 12, 2007

Evening Forum With Danny Sullivan

Posted by Lisa Barone on 04/12/2007 @ 4:11 pm | Comments (1)

Where am I? Do I have to blog again? Is it daytime? Why’s the room doing that funny spinning thing? I’m confused. Susan, are you there? [Oh good heavens. Rae? Becs? Tamar? Someone take care of her! --Susan]
Oh, here we are. I remember now; it’s time for an Evening Forum With Danny Sullivan. I get it. Hi, Danny!
Danny … Read more




Auditing Paid Listings and Click Fraud Issues

Posted by Lisa Barone on 04/12/2007 @ 3:14 pm | Comments (1)

It’s time for this afternoon’s Auditing Paid Listings and Click Fraud Issues panel moderated by Jeffrey Rohrs (Optiem, LLC), Shuman Ghosemajumder (Google), Tom Cuthbert (Click Forensics), Reggie Davis (Yahoo) and John Marshall (ClickTracks.com).
Quite a bit of star power on this panel. I’m curious to see whether it gets a little heated or not. We’ll have to see. Let’s hope the … Read more




Bookmark Strategies

Posted by Lisa Barone on 04/12/2007 @ 12:32 pm | Comments (1)

I’m excited, I’m excited.
I’m seated in the Bookmark Strategies session with speakers Michael Gray (Atlas Web Service), Lee Odden (Online Marketing Blog), Todd Malicoat (Independent SEM consultant), and Neil Patel (Advantage Consulting Service). You have to admit; this is a pretty kick ass panel. And even more fun, I know all of them. My coolness factor is almost immeasurable.
[Things … Read more




Local Search Marketing

Posted by Lisa Barone on 04/12/2007 @ 10:27 am | Comments (0)

Okay, I’m starting to get my composure back after my total geek out last session. I’m planted in the Local Search Marketing session right looking at moderator Greg Sterling and the pretty, pretty panelists Patricia Hursh (SmartSearch Marketing), Justin Sanger (LocalLaunch!) and Stacy Williams (Prominent Placement, Inc.).
Not surprisingly, the room for this session is pretty packed with the start time … Read more




Social Search Overview

Posted by Lisa Barone on 04/12/2007 @ 9:27 am | Comments (0)

Happy Day 3, everyone.
[I don’t know if my head is just getting big now that I’ve met Danny, but someone just walked into the session room and asked to look at my SES schedule and I’m pretty sure it was Seth Godin. Like, The Seth Godin. I know! Could it be? — (10 minutes later) It was Seth Godin. I … Read more




April 11, 2007

Robots.txt Summit

Posted by Lisa Barone on 04/11/2007 @ 4:13 pm | Comments (1)

Danny Sullivan (my new male BFF, you know) is moderating today’s Robots.txt Summit with speakers Dan Crow (Google), Keith Hogan (Ask.com), Eytan Seldman (Live.com), and Sean Suchter (Yahoo). Good, we’re all here!
With all the copyright buzz and content producers crying that the engines are "stealing" content, I’m actually pretty excited about this session. I know, Bruce looked at me like … Read more




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