April 23, 2008

SMX Social Media Coverage Round Up

Posted by Susan Esparza on 04/23/2008 @ 4:11 pm | Comments (1)

As Lisa heads home from Long Beach, it’s time to take a look back at the last two days of furiously liveblogged and twittered sessions. If you missed a minute, here are nine recaps to get you all caught up. From tips and tricks from the best in social media marketing to Danny’s clever attempts to draw in … Read more




Wikipedia, Yahoo Answers & Answer Sharing

Posted by Lisa Barone on 04/23/2008 @ 3:56 pm | Comments (1)

Chris Sherman is taking over moderator duties with speakers Lise Broer (Wikipedia), Jonathan Hochman (Hochman Consultants), Matt McGee (Marchex) and Jeff Muendel (Netconcepts).
[This will be the last session we’re covering for SMX Social Media. After which I’ll be getting back in my little Aveo and heading back to Simi Valley. Hopefully my stomach will make it that … Read more




Micro Communities

Posted by Lisa Barone on 04/23/2008 @ 2:30 pm | Comments (3)

Time to learn about micro communities. Teaching us will be speaker Rand Fishkin. I promised Rand I’d be super nice to him. Apparently I was a little snarky when I recapped his session yesterday morning. You know it’s out of love, Rand. Really!
Hee! Danny’s baiting the people at the Real Estate conference outside to come into the room. He’s ranting … Read more




Evangelist – The Marketer’s Role in SMM

Posted by Lisa Barone on 04/23/2008 @ 12:21 pm | Comments (1)

Danny is once again here moderating with speakers David Berkowitz (360i), Rob Key (Converseon) and Adam Sherk (Define Search Strategies). Please note that at first I thought it say Adam worked for Shrek. Bummer.
Up first is Rob Key.
Social media has risen as community becomes the center of the Web experience. There are dozens of communities – blogs, RSS, wikis, etc. … Read more




Effectively Leveraging Social Networking

Posted by Lisa Barone on 04/23/2008 @ 10:47 am | Comments (0)

Hello, hello. It’s day 2. I have orange juice instead of coffee this morning. Lisa’s still sick from yesterday. As usual, I blame Susan. I’m going to do my best to make it through today’s batch of sessions.
Kicking things off this morning we have Barbara Boser (3 Dog Media), Cindy Krum (Blue Moon Works), Randy Woods (non-linear creations), and … Read more




April 22, 2008

Keynote – Social Search: The Human Challengers

Posted by Lisa Barone on 04/22/2008 @ 5:53 pm | Comments (7)



A Marketer’s Guide to Social Bookmarking & Tagging

Posted by Lisa Barone on 04/22/2008 @ 4:39 pm | Comments (1)

This time Danny is moderating with speakers Guillaume Bouchard (NVI), Michael Gray (Atlas Web Services) and Neil Patel (Advantage Consulting Services). I wonder if Danny’s throat is getting dry. All this moderating looks exhausting. Almost as exhausting as liveblogging it. I just bit into my “chocolate chip cookie” to find out it was oatmeal raisin. Fail!
Guillaume Bouchard is up first. … Read more




Extra! Extra! The Social News Sites

Posted by Lisa Barone on 04/22/2008 @ 2:48 pm | Comments (0)

Mmm, lunch was delicious. But dessert was flan. Flan is not dessert. As Danny says, dessert means there is chocolate involved. Word.
But we’re back now and I’m expected to act like an adult and not tell you how yummy my food was. So I won’t. Up front we have Danny Sullivan moderating with speakers Neil Patel (Advantage Consulting Services) … Read more




Linkbait – Chumming for Traffic on Social Media Sites

Posted by Lisa Barone on 04/22/2008 @ 12:11 pm | Comments (3)

After a quick break, Danny Sullivan is moderating with speakers Brent Csutoras (BrentCsutoras.com), Jane Copland (SEOmoz) and Cameron Olthuis (Factive Media). I almost want to misspell Jane’s last name as “Copeland” because I know everyone else does. I guess I’ll spell it right. Jane is my favorite Mozzer, after all, but don’t tell Rebecca, okay?
We’re getting a demo of SocialSpark. … Read more




Social Media Marketing Essentials

Posted by Lisa Barone on 04/22/2008 @ 10:28 am | Comments (2)

Hey, hey, kids I’m in Long Beach for SMX Social Media Marketing. Our first session today is titled Social Media Marketing Essentials with moderator Danny Sullivan and speaker Rand Fishkin.
[I’m here a good 90 minutes early due to my overachiever status. I’ll keep you updated on the rocking music. Up first, Tears for Fears/ Everybody Wants to Rule … Read more




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