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July 28, 2010

Connected Marketing Week: A Marketer’s Dream Festival — SEM Synergy Extras

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Connected Marketing Week

SES’s summertime conference on the West Coast has always been a stunner. Formerly SES San Jose, the conference sits in the backyard of technology’s mecca and hosts respected search engine representatives and thousands of the Internet marketing industry’s foremost experts. While the conference already had one of the richest resumes on the conference circuit, it’s raising the bar this year. Incisive Media, producer of the SES conference series, is presenting a supercharged event with first-ever marketing festival.

Who doesn’t love a good festival during the summer? And the line up that Incisive Media has pulled together for Connected Marketing Week is pure rockstar.

On today’s episode of SEM Synergy, I talked to Neil Patel, co-founder of analytics companies Crazy Egg and KISSmetrics and author of the blog Quick Sprout. Neil mentioned the opportunities available through networking at conferences to learn about topics sometimes overlooked in the search community — everything from domaining to raising money for a startup to building up a site and a community.

It’s this inherent synergy, so vital to a rich and multi-faceted Internet marketing strategy, that will be covered at Connected Marketing Week. Along with the sessions, training workshops and networking events on the schedule for SES, you should look into the partnered events on e-mail marketing, social media, blogging, Twitter and display advertising, including:

  • Blogging forum by ClickZ on day 1
  • E-mail marketing toolkit workshop by the Email Experience Council on day 1
  • Social media forum by OMS on day 2
  • E-mail marketing campaign optimization forum on day 3
  • Display advertising future forum on day 3
  • 140 Character Conference on Twitter brand engagement on day 4
  • Conversion Conference on landing page testing, design and conversion optimization on day 5
  • International marketing forum by ClickZ and SEMPO on day 5

Bruce will also be presenting a one-day SEO training class on Monday, August 16, and on Tuesday Bruce will unveil the highly anticipated SEOToolSet v.5, highlighting the new interface, features, and project management capabilities. Plus you can find Bruce and the team in the expo hall at booth 406.

I know, that amount of information in one place is hard to believe, but it’s true. If you’re interested in this platinum caliber medley of the industry’s red-hot topics and cutting-edge tactics, sign up for Connected Marketing Week fast. The early bird registration deadline is this Friday! Use the discount code 20BRU for 20 percent off the cost of SES registration. We can’t wait to see you in San Francisco!

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