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	<title>Bruce Clay Blog</title>
	<link>http://www.bruceclay.com/blog</link>
	<description>SEO and Marketing Blog</description>
	<lastBuildDate>Tue, 09 Feb 2010 01:45:31 +0000</lastBuildDate>
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		<title>Hokey Pokey Marketing Meets the Super Bowl</title>
		<description>Remember the old game from your days on the playground, the Hokey Pokey? 

All the kids would gather in a circle and then start wiggling their extremities while singing a catchy little ditty that went something like this:



You put your right foot in,
You put your right foot out,
You put your ...</description>
		<link>http://www.bruceclay.com/blog/2010/02/hokey-pokey-marketing-meets-the-super-bowl/</link>
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		<title>Friday Recap: Freakishly Out of Proportion Headline Edition</title>
		<description>Welcome back, Friday! We missed you so! Lots happened while you were gone. Lemme tell you all about it.

Facebook celebrated its sixth birthday by getting a facelift. It hasn't been rolled out to me yet, though I'm sure Facebook users everywhere are so excited about yet. another. redesign. Yawn…

Now this ...</description>
		<link>http://www.bruceclay.com/blog/2010/02/friday-recap-119/</link>
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		<title>4 Ways Search Marketing is Like Super Bowl 44 (XLIV)</title>
		<description>Super Bowl XLIV kicks off in Miami this Sunday, and in the three hours that follow, cheers and jeers will explode across the country as America revels in its favorite pastime. Sure, noshing dip and screaming at a screen can be tiring, but the Indianapolis Colts and the New Orleans ...</description>
		<link>http://www.bruceclay.com/blog/2010/02/search-marketing-is-like-the-super-bowl/</link>
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		<title>Getting Cozy with Self Promotion — SEM Synergy Extras</title>
		<description>On today's episode of SEM Synergy, guest Lisa Barone joined us on the show. If you read the BCI blog before September of '08, you know The Lisa from these very pages. There's also a chance you know her as the blogger kicking butt and chief branding officer of the ...</description>
		<link>http://www.bruceclay.com/blog/2010/02/getting-cozy-with-self-promotion-%e2%80%94-sem-synergy-extras/</link>
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		<title>SEO Weekend Update: Local, Mobile and Maps</title>
		<description>I'm a day late in climbing out from under the ever-piling heap called my feed reader — but hey, if Punxsutawney Phil can claw his way to the surface today, I can too. Here’s the search news from over the weekend through today, with a special focus on local and ...</description>
		<link>http://www.bruceclay.com/blog/2010/02/seo-weekend-update-local-mobile-maps/</link>
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		<title>Relevance: Good for SEO, Good for YOU</title>
		<description>Growing up, I always thought of my dad as Mr. Tech, spending a Saturday afternoon fiddling to fix the vacuum cleaner or hooking up new gear for the family sound system. 

I'd later hear stories of him attending a technical institute to learn the inner workings of the VCR. The ...</description>
		<link>http://www.bruceclay.com/blog/2010/02/relevance-good-for-seo/</link>
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		<title>Friday Recap: Wolf Moon Edition</title>
		<description>Oh happy, glorious, liberating Friday. We're so glad you've come back! What's in store for the recap today? Truth be told, I don't even know. We must read on to find out!

http://www.flickr.com/photos/yourdon/ / CC BY-SA 2.0

The biggest, brightest full moon of the year happens tonight. Tonight's full moon also happens ...</description>
		<link>http://www.bruceclay.com/blog/2010/01/friday-recap-wolf-moon-edition/</link>
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		<title>When is Hype Too Much?</title>
		<description>Apple debuted a touchscreen tablet computer yesterday, following months of building fervor and anticipation. By the time Steve Jobs took the stage at the iPad event, the rumor mill had hit a frenzied pitch and it was almost impossible to travel the Web without stumbling over counterfeits and alleged leaks.

Now, ...</description>
		<link>http://www.bruceclay.com/blog/2010/01/when-is-hype-too-much/</link>
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		<title>Archive Dive with SEO Experts — SEM Synergy Extras</title>
		<description>In the year and a half that Bruce Clay, Inc. has been doing a weekly radio show/podcast with WebmasterRadio.fm, we've been lucky enough to have the most incredible guests. And while I try to feature our expert interviewees on the blog as part of SEM Synergy Extras, there's usually no ...</description>
		<link>http://www.bruceclay.com/blog/2010/01/archive-dive-with-seo-experts-%e2%80%94-sem-synergy-extras/</link>
			</item>
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		<title>A Scary Fairytale: Newsday&#8217;s Pay Wall Affair</title>
		<description>To the tune of the Fresh Prince theme song: 

Now this is a story all about how 
Newsday's life got flipped, turned upside down. 
And I'd like to take a minute, just sit right there, 
And I promise to stop singing Fresh Prince of Bel-Air.

…Although, the prince may fit right ...</description>
		<link>http://www.bruceclay.com/blog/2010/01/newsdays-pay-wall-affair/</link>
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