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July 7, 2014

Recap of SEO Course in Italy: 4 SEO Tips to Remember

bruce-clay-in-milan-seo-training

While many Americans enjoyed getting their head out of work during last week’s holiday, a room full of Europeans dove into SEO practices for online business as taught by one American.

Bruce Clay, an expert on natural search engine optimization, came to Milan, Italy, to teach a sold-out, special two-day SEOToolSet® Training hosted by Bruce Clay Europe. During the advanced SEO course held July 2–3, 2014, I took note of some valuable SEO tips arising from the numerous questions he answered.

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April 12, 2011

Can Marketing Survive in Europe without IT?

Ale Agostini

The following post is courtesy of Ale Agostini, managing director of Bruce Clay Italia. In this post, Ale talks digital marketing in Europe and the progression of the marketing role, which is now beginning to require traditional marketing knowledge mixed with an understanding of technology.

On April 7, Ale spoke on “SEO for Publishing Companies: 5 Best Practices from the U.S. at SIPA Munich 2011, a conference by the Specialized Information Publishers Association. In his post, Ale discusses takeaways from the conference and gives us a look into some of the issues Europeans face with the online marketing role.

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