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Groupon Archives - Bruce Clay, Inc. Blog

September 15, 2011

SMX East 2011: Doing Offers Right

Higher Consideration

Dan Hess @dealradar starts us off. Local Offer Networks has experience with data they use to serve major media companies. Massive growth of local offers continues. Prediction: in U.S. alone, 3 billion gross revenue from daily local deals. New competitors are entering the space faster than those falling out. The total offers published is climbing […]




July 5, 2011

Why the Daily Deals Business isn’t as Simple as it Appears: an SEO Perspective

coupon clipping

Coupons have returned, though prudence never goes out of style. With the market for collective buying power becoming more and more competitive, companies that make it possible for bargain hunters to shop and eat to their heart’s delight for bottom dollar, may need to redevelop their revenue stream. Daily deals can benefit businesses by providing a new outlet to reach new customers they otherwise wouldn’t be able to, but can daily deals be a source for continued business?

Read more of Why the Daily Deals Business isn’t as Simple as it Appears: an SEO Perspective.




December 3, 2010

Friday Recap: Life and Death Edition

Happy Earth Day, Big Blue Marble!

The first week of December has come to a close. Here’s a healthy dose of industry and other news to give you plenty to think about over the weekend. Top stories include the Google-Groupon deal, NASA’s discovery of a new life form thriving here on earth, Facebook and maintaining real-world relationships, helping shelter animals in need and much more!

Read more of Friday Recap: Life and Death Edition




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