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voice search Archives - Bruce Clay, Inc. Blog

October 11, 2016

How to Optimize for Google Home NOW #OKGoogle

Google Home bases in seven colors.

Google’s recent debut of Google Home — and the impact it will have on search — has kept my mind reeling all week. I haven’t been able to shake this sense that we are on the cusp of a real change in the way that people interact with technology. (It’s also one step closer to the Star Trek computer Amit Singhal wants to make reality.)

Find out how Google Home will deeply impact our interaction with search engine results pages (SERPs) and, subsequently, digital marketing strategy.

Read How to Optimize for Google Home NOW #OKGoogle.




September 29, 2016

Learn How to Optimize for Voice Search NOW: More than Half of Queries will be Voice Search Queries by 2020

voice-search-panel-at-smx-east-color

By 2020, there will be 200 billion voice search queries per month and more than half of searches will come from voice search, according to comScore research. Digital marketers need to invest in strategies that target voice searchers.

Read Learn How to Optimize for Voice Search NOW to get tips on optimizing for voice search with perspectives from a search engine (with Bing’s Purna Virji), a publisher (The SEM Post’s Jennifer Slegg) and an SEO (Elite SEM’s Tony Edward).




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