The Social Media Wish List: A Community Manager’s Top 10 Pet Peeves

When it comes to social media marketing and community management, it’s not always sunshine and hashtags. When you post daily, ad infinitum, there are little things that just can’t help but get on your nerves — especially when you encounter them multiple times a day, everyday. So, in the spirit of sharing, I’ve decided to share even this: a social media wish list that enumerates all the small things I wish would change about managing social media. Can you relate?

The Social Media Wish List

  1. Hey Facebook. You’re great and all, but wouldn’t it be awesome if a brand could tag an individual?
  2. Ah, the secret Pinterest board. Why can’t we change a secret board to public and a public board to secret? Pinners, amiright?
  3. Speaking of Pinterest, can we get some keyword data somewhere someway somehow? I want to know what the people are searching for and optimize my pins accordingly.
  4. It would be #instaperfect if Instagram could implement the ability to add a link in a post.
  5. When posting as a company on LinkedIn, imagine if we could issue a hard return in the three lines of space we’re given! I know I’d be appreciative. It would also be great if we could tag anyone – individual or company.
  6. When someone requests to join your network on LinkedIn and write you a custom message, that message disappears when you accept the request. The workaround, of course, is to find the notification in your actual email, but as far as LinkedIn is concerned, the message permanently vanishes.
  7. While we’re on the subject of LinkedIn, why does Klout (leading social authority scoring entity) disconnect your LinkedIn profile every couple of months? What gives?
  8. Posting on Google+ is always an adventure. Why, WHY does the posting box have to be so ferociously small? It’s like Google+ is trying to make it difficult. Moreover, when you hashtag something, you cannot hit the backspace key to edit it – Google+ automatically deletes the entire word.
  9. TweetDeck is an amazing social management platform, but this list wouldn’t be complete without mentioning “collections.” Collections, or custom timelines as they used to be called, are columns you can customize endlessly. Drag and drop whatever tweets you want into them and create an appealing, embeddable timeline. It’s a beautiful thing, really. But once you create a timeline, you can’t get rid of – if you delete a collection, then it breaks in whatever blog post you embedded it in … which means you’ve got to keep that collection in your TweetDeck forever.
  10. You know when you’re on Buffer and you’re posting messages way in advance? And maybe that promo for the Digital Marketing Conference Calendar can be exactly the same on Dec. 20 and Jan. 20? And you hit copy and paste? And then Buffer says “Whoops, it looks like you you’ve posted that one recently. Unfortunately, we’re not able to post the same thing again so soon!” Sigh. This is annoying and unnecessary.

What would YOU add to the social media wish list? Kvetch in the comments.

Kristi Kellogg is a journalist, news hound, professional copywriter, and social (media) butterfly. Currently, she is a senior SEO content writer for Conde Nast. Her articles appear in newspapers, magazines, across the Internet and in books such as "Content Marketing Strategies for Professionals" and "The Media Relations Guidebook." Formerly, she was the social media editor at Bruce Clay Inc.

See Kristi's author page for links to connect on social media.

Comments (10)
Filed under: Social Media Marketing
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10 Replies to “The Social Media Wish List: A Community Manager’s Top 10 Pet Peeves”

I would really like to be able to link the banners on corporate Facebook and LinkedIn pages.

Tank you for sharing this information,Social media is one of the solution to get strong backlinks to our site and our site deals with all medical marketing services

Chelsea Adams

Hi DrRepute! Glad you found the post useful. Just so we’re on the same page here, remember that social media is a great way to get inbound traffic flowing to your website (in other words, lots of people clicking links that send them to your website), but links from social sites like Twitter and Facebook don’t pass PageRank or authority, so they aren’t technically “strong backlinks.” If you’re interesting in learning more and PageRank and link building we have two articles that may be helpful:

1) What Is Google PageRank and How Is It Earned and Transferred?: http://www.bruceclay.com/blog/what-is-pagerank/
2) Link Building – How to Attract Quality Links (An in-depth article): http://www.bruceclay.com/seo/link-building.htm

That’s a nice AND specific list there, Kristi. I agree with Pinterest. My social media team uses it to curate all kinds of cool pics, but trends there are still a huge MYSTERY. To be able to tell which keywords or topics are all the rage would be nice. Regarding Google+, there’s still some speculation if it will continue to survive for 2015 (crossed fingers). Right now though, it’s a nice platform for businesses.

One thing that would be great is to be able to ‘unfollow’ Tweets on Twitter without resorting to ‘un-following’ a person (like on Facebook).

First time I am reading something about Klout, just created an account too. Thank you for introducing.

Gerald B

Kristi – Makes you kinda wonder how granular Google’s own demerit or penalty score gets on Google+’ usability factor. IF they even turn The Eye on their own stuff.

So true! Very interesting – a couple a days ago about 90% of these questions came to my mind. I hope that social networking sites will expand their possibilities and will take into consideration these small inconviniences.

You place an interesting wish list here. I just wonder would you want a bigger post box for Google Plus. Well I actually find it enough. Other social media sites as big as Google Plus’. But I might agree with secret and public boards. That sounds pretty exciting.

Hi Bill,

The box is frustrating when you’re trying to write a post that exceeds a few lines :) Imagine trying to write something in-depth in that itsy bitsy little box. It’s important to note that in-depth content usually thrives on Google+, which makes it even more nonsensical :)

Thanks for reading!
Kristi

Hey thats awesome article, it seems you have totally aware about all above social network very well, now in days in India, people are using whattsapp more than facebook just because, whattsapp is easier to handle and we can find and chat with our friend easily..

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