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Student Loyalty Program

Bruce Clay, Inc. has exciting news! The SEOToolSet® Training Course has been completely updated for Fall 2011 with the latest search engine information, expanded course materials and more. In addition, the latest generation of our online tools, SEOToolSet® Version 5, is here! The best SEO course just got better.

We wanted to let our course graduates be among the first to experience the newly revised training course and brand-new tools. Our Student Loyalty program gives returning students 25 percent off when signing up for a 2011 SEOToolSet® Training course! If you have taken part in Bruce Clay, Inc.'s Standard and/or Advanced classroom training course in Southern California prior to July 2011, you are invited to take advantage of our Student Loyalty program to update your SEO knowledge and tools – at a huge discount!

Discounts for Returning Students of Standard and Advanced Training

Sign up for an SEOToolSet® Training course in 2011 and save!

Second-person discount: Additional students from your company can also get $300 off the Standard Training Course when you register together. (No discount on Advanced.)

Included with the course is a one-year subscription to the SEOToolSet®, as well as completely updated course materials, and a copy of our "Search Engine Optimization All-in-One for Dummies" book (new edition hits the shelves in December 2011).

Sign up todayThere's just one more 2011 training date to choose from, so act now!. Read a complete course description and sign up for your 25 percent discount. Seats are expected to go fast, so don't delay!

When you are ready for the SEO Rates section Click Here


Reviews provided by SurveyMonkey
Read all 237 reviews about SEOToolSet® Training
Bruce Clay and his team have their fingers on the pulse of SEO, PPC, Social and everything digital marketing. They have been hard at work, optimizing websites since before Google was the standard-bearer. They have a tremendous reputation and their software is extremely helpful for any webmaster to discover potential opportunities to improve their websites.

Rating: 4 of 5

Mark - Los Angeles, CA

Whether you're just getting started in SEO or have been in the industry for years, this is THE event to attend. Sure, conferences are nice, but this training will provide you with actionable information and tools to help you excel above the rest. And combined with Bruce Clay's years of experience? Priceless.

Rating: 5 of 5

Hannah - ANN ARBOR, MI

It was a great experience. Well worth the investment.

Rating: 5 of 5

Wyatt - Lincoln, NE

Bruce is known for his "white hat" practices. Bruce not only tells us what to do but also provides the tools necessary to help achieve it. While the quantity of information to absorb was intense the quality and support made the class well worth the cost. The class size was much smaller than I expected. While Bruce is known world wide as an expert on SEO he should also be known for the quality of instruction and dedication to his students. Anyone serious about SEO should take this class both standard and advanced. I believe this will make a major shift in my ability to help my clients make it to the top in more of the highly competitive keywords that we have struggled with.

Rating: 4 of 5

Dale - Powder Springs, GA

what is the value of a smidge? Tiger as the #1 golfer made $100m per year. He is just a smidge better than the number 10 golfer, but Tiger makes 10x. Why is that? There is just a smidge of difference between Bruce Clay and others, but you get 100x more with Bruce because he is that good.

Rating: 5 of 5

Matthew - IL

If you are confused by SEO, you are not alone. Take this course to lift the curtain & have real implementable items to take back to your company.

Rating: 4 of 5

Katrina - San Francisco, CA

As I business owner it's beneficial to take the course to know the proper techniques of SEO. I realize that my marketing company is lacking knowledge on SEO.

Rating: 5 of 5

Doug - Gatlinburg, TN

This is an excellent training and really helps people to grasp the fundamental concepts of proper SEO. Excellent course!

Rating: 5 of 5

Trevor - Simi Valley, CA

I thought this was a wonderful course to not only introduce basic SEO concepts, but, even more importantly, to expedite implementation of said concepts in a responsible manner.

Rating: 5 of 5

Ryan - Simi Valley, CA

I've spent many years searching for direction with our own internal SEO efforts, and have had more than one bad experience. Bruce Clay offers a completely ethical, white hat approach to Internet Marketing and SEO. Knowing that offering these services to clients can be a costly expense to any organization regardless of size, Bruce Clay offers in depth training that outlines the same techniques they use in house. The issue then becomes more geared towards an organizations focus and commitment rather than just an expense. As a small business this is important because it allows us an alternate avenue towards achieving these higher level results at a budget we can manage.

Rating: 5 of 5

Andy - Stillwater, OK

Great high level view of SEO from the white hat perspective with many actionable suggestions that will keep you busy on your site for months to come.

Rating: 4 of 5


No matter how motivated I was I did not have confidence or tools to get seo right. Trial and error was very frustrating. I feel able to trust that I am doing the right modifications to my websites. Great feeling. I expect to be much more successful!

Rating: 5 of 5

Frank - Kahului, HI