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Speaker Corso SEOToolSet®


Bruce Clay

 President
 Bruce Clay, Inc.

Bruce sarà il relatore del Corso SEO. Bruce ha collaborato come dirigente per diverse aziende Hi-Tech e proviene da una lunga carriera come dirigente tecnico delle principali aziende della Silicon Valley. Dal 1996 si occupa di consulenza in Internet Marketing. Bruce ha conseguito la laurea in Matematica e Informatica, ha anche un MBA conseguito presso la Pepperdine University. Molti sono gli articoli pubblicati da Bruce e oltre 100 le sessioni in cui è stato relatore, tra cui le conferenze di Search Engine Strategies, WebmasterWorld,, ad:Tech, Search Marketing Expo e molte altre. E’ l’autore della più completa guida di ottimizzazione sui motori di ricerca “Search Engine Optimization All-in-One for Dummies” scritta insieme a Susan Esparza ed edito dalla Wiley Pubblications. Di recente è stato il co-autore della guida SEO in italiano “Trovare Clienti con Google” scritto insieme ad Ale Agostini.

Bruce ha inoltre perfezionato la metodologia e gli strumenti per l’ottimizzazione sui motori di ricerca, disponibili sul sito web.

Ale Agostini

 Managing Director Bruce Clay Europe
 Bruce Clay Italia

Ale introdurrà il corso SEO presentato da Bruce Clay. Ale è amministratore di Bruce Clay Europe dal 2009 e docente presso i Master Micri e Maspi dell’Università IULM e socio di Agostini Associati. Dal 2010 collabora con HOEPLI ed ha recentemente scritto, insieme con Bruce Clay, ” Trovare Clienti con Google”, libro di SEO e Strategie di marketing sui motori della collana web marketing 2.0 curata da Luca Conti (autore di “Fare Business con Facebook” – Il Sole 24ore/Hoepli).

Prima dell’attuale incarico, ha maturato 11 anni di esperienza nel marketing digitale ed internazionale di aziende di largo consumo quali Ferrero International, Campari Italia, Bolton Manitoba. Dal 2009 insegna “Marketing sui Motori di Ricerca” presso l’università di Milano IULM (Master Micri e Master Maspi) dove supporta gli studenti in attività di ricerca; è spesso ospite per corsi di SEO in Bocconi. E’ stato relatore in vari eventi marketing internazionali e social media tra cui Emetric Summit Europeo, SMX tedesco, il SIPA di Monaco, l’Eba Forum di Milano, conferenze in IULM, trasmissioni televisive e radiofoniche (Radio Capital, Rai 1, Radio 24, Toptech, La3tv). Ale scrive di “Web marketing” su il Sole24ore, Mymarketing.net, Today Pubblicità e sul magazine internazionale “Multilingual”. E’ nato a Milano; dopo gli studi ed il diploma a Saint Louis, Missouri (USA), ha conseguito la laurea in Marketing Internazionale presso l’Università Bocconi.

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Reviews provided by SurveyMonkey
Read all 222 reviews about SEOToolSet® Training
The advanced course is a perfect extension of the standard course. I highly recommend taking both courses as the advanced ultimately answers the questions that you have after you've taken the standard course.

Rating: 5 of 5

Allison - Cincinnati, OH

Outstanding training from the Gold Standard in SEO.

Rating: 5 of 5

Julie - Atlantic, IA

The Bruce Clay Advanced Certification SEOToolSet Training will be a game changer in being able to monitor our IS&T team and their changes to our website and how it effects SEO. We have been running blind without these tools.

Rating: 5 of 5

Mary - So. St. Paul, MN

Probably the best SEO training available

Rating: 5 of 5

Katja - Miami Beach, FL

This course is great for SEO newcomers, as well as SEO power-users. The topics discussed in the course vary widely for any range of SEO experience.

Rating: 5 of 5

John - South St. Paul, MN

This is an awesome course for understanding how SEO actually functions, from the ground up.

Rating: 5 of 5

Jack - Port Hueneme, CO

Excellent experience, Thanks you.

Rating: 4 of 5

Nikhil - Edmonton

The course helped to fill in some of the gaps in my knowledge of SEO, and it was great to learn from Bruce firsthand.

Rating: 5 of 5

Daniel - Canton, OH

Advanced Certification SEOToolSet Trainging Course was a very enjoyable course. The instructors thoroughly explained each concept as students had answers. The material helped me understand, in depth, all of the information that I had learned in the Standard SEOToolSet Training course.

Rating: 4 of 5

Alina - Anchorage, AK

The Advanced Certification SEO ToolSet Training Course by Bruce Clay, Inc is one of the most resourceful ways to learn and understand Search Engine Optimization. With the knowledge learned from the Advanced Certification SEO ToolSet Training Course our companies will easy move ahead of the competition and excel in search results.

Rating: 5 of 5

Cynthia - BELOIT, WI

I loved the way Bruce presented the material and answered implementation of the material on company specific questions. I found Mindy to be more approachable and personable. Both instructors also incorporated jokes throughout the presentation which kept things fresh and exciting; there were a lot of laughs! I enjoyed the specific knowledge the instructors had on and about Google, also their personal horror stories based on previous clients were quite entertaining. The materials were outstanding; I specifically loved the SEOToolSet Checklist. The over all experience was relaxed but highly professional.

Rating: 5 of 5

Darian - Anchorage, AK

Search engine optimization should not be attempted without some instruction and guidance. The BCI SEOToolSet Training Course provides the necessary knowledge and tools to pave the way to SEO success!

Rating: 5 of 5

Jennifer - Jackson, MS