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FEATURE FOCUS: Mike Grehan, Veteran Search Engine Marketing Professional Joins Bruce Clay, Inc.

May 31, 2007

Simi Valley, CA (June 1, 2007) today, Bruce Clay, Inc., announced that Mike Grehan, a veteran search engine marketer recognized in the industry for his vast knowledge and insight, and also as an accomplished author on Search Engine Marketing, has joined the industry leading search marketing and optimization firm. He starts in the newly created position of Vice President, International Business Development.

In his new role he will be responsible for helping to further develop and implement the company's global growth strategy, while also actively supporting client services on key accounts.

"We are extraordinarily excited to have Mike Grehan join the company," said Bruce Clay, President and founder of Bruce Clay, Inc. Mike brings a broad range of search engine marketing and optimization experience as well as international business development and management skills to our team." He added, "I am looking for Mike to be a key member of our international business development team extending our high quality search engine marketing services and training, globally."

Prior to joining Bruce Clay, Grehan held senior management positions with other large search marketing firms including iProspect and Think Partnership, Inc. As a widely known industry columnist and commentator with ClickZ network, Grehan is also a regular speaker at major industry conferences such as Search Engine Strategies, ad:Tech, Webmaster World DMA and many other seminars and events including the newly formed Search Marketing Expo.

"I am delighted to be joining Bruce Clay's world-class team to help them achieve their international growth objectives. Without doubt, I am associated with a strong team that is unconditionally committed to quality and ethics," said Grehan. "The firm's expanding international industry presence offers me exciting new challenges and opportunities. And I'm very much looking forward to it. Bruce Clay is a major figure in the industry, personally. Working together, we can achieve company objectives much more rapidly."

Grehan will continue to write and commentate on industry affairs as well as continuing his research and reports on search marketing and information retrieval developments.

About Mike Grehan

Mike Grehan is recognized as one of the foremost SEM experts and is the author of multiple books and white papers on the topic. His best-selling second edition of Search Engine Marketing: The essential best practice guide, received more plaudits than any other on the subject from the industry's leading players. In 2004, Mike was voted one of the UK's top 100 influential people in Internet marketing of the previous decade, in a poll of online marketer e-Consultancy's 22,000 UK members. Mike is a sought-after search engine marketing speaker, and his own newsletter has attracted over 17,000 subscribers. He played a key role as founding member and promoter of the global Search Marketing Association (SMA) movement and is currently VP SMA-UK. Mike also writes as an expert columnist for the ClickZ network.

About Bruce Clay, Inc.

Founded in 1996, Bruce Clay, Inc. is a leading provider of search engine marketing services with emphasis on search engine optimization. Through an integrated combination of services, including search engine optimization and consulting, pay per click management, optimization training, and subscription services to proprietary tools and technologies, Bruce Clay, Inc. provides high quality services that help clients achieve their search engine marketing goals. In addition to its services, Bruce Clay has helped lead the industry by creating the downloadable Search Engine Relationship Chart®, the SEO Code of Ethics, and implementing a certification program to promote ethical practices.

For more information about Bruce Clay or Mike Grehan, visit or call (805) 517-1900.


For more information about this release ( and press inquiries, please contact: Bruce Clay, (805) 517-1900