The SEO Hierarchy of Needs


There’s a hierarchy to be considered when developing any SEO campaign. To help businesses and marketers apply this strategy of prioritization, the SEO Hierarchy of Needs shows the relative place of search engine optimization tasks.

As with Maslow’s Hierarchy of Needs, basic and fundamental needs make up the base of the pyramid, and each higher tier represents needs that can’t be realized until all needs below are satisfied.

Likewise, in SEO, fundamental site requirements must be secure before committing resources to higher SEO objectives located at the top of the pyramid.

Move your cursor over each part of the SEO Hierarchy of Needs to view more information.

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