Get Free Quote
Get Started
Learn SEO

Conversion Rate Optimization Tools are Here


CROToolSet is the newest (to be released in 2012) addition to the Bruce Clay, Inc. family of Internet marketing optimization tools, including the award-winning SEOToolSet®. Bruce Clay is developing a conversion rate optimization platform, which dramatically reduces the cost, time and other hassles of testing and optimizing your website.We present the requirements for any tools, and present our plans when finished.

Simple to Use, Immediate Impact


Without the need for a programmer or designer, you can run A/B, split and multivariate tests on variations of copy, color, images, layouts, form fields and more. Our software installs in minutes with just two code snippets and doesn’t require any special set-up, object-naming or configuration. The application runs as an overlay directly on top of your pages, enabling you to access rich analytics and powerful testing features without ever leaving your website. Fine tuning your site has an immediate impact; you’ll see improved results for lead generation, sales conversions, length of engagement and overall satisfaction. With CROToolSet, you’ll be able to conduct easy user testing and make decisions that will help you achieve your website’s goals. 

Powerful Features


With features like heat maps, a Form Fixer, A/B testing and more, CROToolSet’s optimization suite is the best way to ensure that you’re getting the most out of your SEO efforts. Some key features include:

  • Visual Overlay: CROToolSet runs directly on top of your website, enabling the immediate visualization of data, using tools like heat maps, top-link pins and more.
  • Actionable Analytics: Rich, integrated analytics provide meaningful and accurate insight into how visitors are interacting with your website.
  • Hassle-Free Testing: Our easy-to-use testing platform gives you access to leading landing page optimization tools, without the need for programming or design expertise.

Make the Most of Your Valuable Web Traffic


Understanding your website’s visitors through analytics and usability testing enables you to offer a user experience that maximizes your conversion rate. Without conversion optimization, you’re not making the most of your Internet marketing campaigns. The CROToolSet is essential for:
  • Reducing bounce and minimizing wasted traffic to a business’ website.
  • Tailoring a site’s content to the intent and expectations of the audience.
  • Creating better call-to-actions to improve conversions.
Using the CROToolSet alongside the SEOToolSet is the best way to ensure that your website is operating at peak performance. Start optimizing your pages and converting your visitors today!