Page Experience Matters: HTTPS for Users and Ranking

Did you know that more than 95% of U.S. webpages loaded in Google Chrome are now encrypted? That’s good for websites and users. But not so good for the 5% that have not migrated from HTTP to HTTPS. This article is part of our series on page experience. It highlights why HTTPS is important for […]

Unconvinced HTTPS is Worth It? Better Read This #SMX Liveblog (with Insights from Google)

If you’re unconvinced that a move to HTTPS is for you … then keep reading. Google Webmaster Trends Analyst Gary Illyes will share why Google values secure search so much, and what he and the Google team are planning next when it comes to secure search. Joining Illyes on the stage are fellow search savants Eric Enge (president of Stone Temple Consulting and author of “The Art of SEO”) and Bill Hartzer (senior SEO Strategist at Globe Runner), who will also share their insights into secure search.

Article includes:
✓ A 33-Step Checklist for Moving to HTTPS
✓ A PHP hack that makes new HTTPS pages pull social sharing data from old HTTP posts.
✓ An HTTPS Q&A session with Google Webmamaster Trends Analyst Gary Illyes.

Read more of Unconvinced HTTPS is Worth It?

SMX East Liveblog: Google’s Gary Illyes Talks HTTPS & the Future of Secure Search; SEO VIPS Share Data/Experiences with HTTPS

Googler Gary Illyes, who we can blame for the HTTPS ranking boost, talks about the future of secure search, Google’s thoughts on secure search, passes along a message from John Mueller, and talks about the possible return of keyword data (scroll to Q & A at end). Eric Enge says he’s seen “no material change” in moving to secure search, and Raza Zaidi weighs in on RSS and WordPress in relation to secure search.

Read more of Google’s Gary Illyes Talks HTTPS & the Future of Secure Search; SEO VIPS Share Data/Experiences with HTTPS.

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