AOL News second only to Yahoo! News in popularity

AOL News, which uses a combination of Google News results, Topix.net information and human editing, is now more popular than both of its sources. AOL boasts a unique audience of 16.5 million according to a Nielson//Netratings report for July. Only Yahoo News is still more popular.

AOL News as relaunched in June along with the release of the new AOL.com portal.

Susan Esparza is former managing editor at Bruce Clay, Inc., and has written extensively for clients and internal publications. Along with Bruce Clay, she is co-author of the first edition of Search Engine Optimization All-in-One Desk Reference For Dummies.
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