Get Free Quote
« I’m pretty sure... | Blog home | Google Automat and... »
November 8, 2005

So why do you yahoo?

  • Print Friendly, PDF & Email

Danny has an interesting breakdown on why people use a particular search engine. Far and away, people say they use Google for the results (68%) while the rest seem to be used because it’s convenient (AOL -65%, MSN – 63%, Yahoo – 52% with 33% choosing Yahoo for the results).

Also included in the report was the awareness of paid listings with AOL and Google users most likely to notice and MSN least likely.

Privacy concerns were also covered with 58% claiming they weren’t worried about behavioral and demographical targeting so long as it was disclosed and they could opt out. Surprisingly 27% said that they would continue using even if they couldn’t opt out.

Danny linked to charts of the report, coming courtesy of InternetRetailer.

  • Print Friendly, PDF & Email

Comments are closed.

Get Started
Learn SEO

Be a Blog Subscriber

Save a trip! Get Bruce Clay's latest digital marketing strategy delivered to your inbox for free.

We respect your privacy and never share your email address

Free Executives Guide To SEO
By continuing to use the site, you agree to the use of cookies. AcceptDo Not Accept