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Bruce Clay, Inc. SEO Training and Industry Conferences Discounts


Conferences and SEO training are an important part of both continuing education for those already in the industry, and fast-track education for those who are ramping up their search engine optimization and Internet marketing efforts in the coming year.

Now more than ever before, we are seeing a shift in the consciousness of businesses across the United States, moving away from traditional marketing and focusing on Internet marketing, with SEO absorbing a huge portion of marketing spend.

The shift in focus is also evident in the growth of SEO-focused topics at conferences tailored to all types of industries, and the general growth of search-specific conferences and events. These conferences show that search engine optimization is going mainstream, and prove that SEO and Internet marketing are at the forefront of any business' survival in these digital times.

Discounts at-a-Glance

Student Loyalty Program for SEOToolSet® Standard and/or Advanced Training

Returning students of the SEOToolSet Standard and/or Advanced classroom training receive 25 percent off when they register again through our Student Loyalty program. Those signing up with the returning student (friends, colleagues, etc.) receive $300 off training.

Exclusive Discounts to Returning Conference Students

Been to Bruce Clay, Inc.'s SEO training workshop at one of the many leading search marketing conferences we offer it at? Now, you can subtract the cost of what you paid for the conference workshop (with proof of receipt) from the registration costs of the Standard and Advanced (together) SEOToolSet Training classroom in Southern California, taught by Bruce Clay himself.

SEMPO Members Discount

As a bonus to those who support the Web marketing industry’s professional organization, we’re giving all SEMPO members a $200 discount on SEOToolSet® Standard and/or Advanced Training in Southern California. Considering that annual dues to SEMPO are $125, you’re essentially making money when you sign up for SEMPO and SEOToolSet® Training together. Proof of membership required after signup.

Register for SEOToolSet Training and claim your discounts! 

Learn New Tools and Tricks of the Trade

Since its inception in 1999, Bruce Clay, Inc. SEOToolSet training has educated thousands of students and evolved to meet the growing demands of the fast-paced search industry. Recently, Bruce Clay, Inc. debuted an updated SEOToolSet training course to meet the changing face of the industry.

The three-day standard training, two-day advanced course and one-day conference training now reflect some of the most recent developments in the search industry, including updates to:

  • Blended search.
  • Local search.
  • Mobile search.
  • Behavioral search.
  • Google's algorithm and interface.

As always, the SEOToolSet Training teaches search marketing professionals:

  • The importance of search engine optimization in business goals and ROI.
  • How the different search engines work.
  • What must be done in order for websites to achieve top rankings and what might be impacting rankings.
  • How to make websites more relevant to the search engines and their human audience.
  • How to increase click-through rates to websites.
  • PageRank concepts and how it relates to rankings.
  • How to use Bruce Clay, Inc's proprietary SEOToolSet® technology to assist in SEO strategy.
  • How to identify the best keywords for websites.
  • How to identify and analyze top online competitors.
  • How to implement on-page optimization best practices, including HTML components such as Meta data.
  • How to increase link popularity.
  • How to ensure Web pages are indexed by search engines.

New SEOToolSet training also includes access to our rehauled SEOToolSet, Version 5. Version 5 of our renowned tool set includes:

  • The ability to view reports in multiple languages.
  • Faster reporting than ever before.
  • A modern user interface with updated dashboard that features the most relevant at-a-glance data.
  • The fastest performance of any ranking monitor on the market, with capability to run manual ranking monitors or schedule them as needed.
  • The capability to export data into report formats that work for various needs.
  • Compatibility with multiple modern browsers and operating systems.

Each student receives a subscription to our new SEOToolSet along with an in-depth training binder, covering all the course materials.

Register for our SEOToolSet Training.

Now is the Time

Conferences and SEO training are a perfect way to prepare for your marketing efforts in 2012. Businesses that ignore the importance of Internet marketing to their success in the coming year will surely feel the impact, as companies across industries will surpass their competitors through the latest online strategies.

Have questions about our training, upcoming conferences and discounts? Call us any time at 866.517.1900.

 

Reviews provided by SurveyMonkey

The SEOToolSet Training Course is a must for anyone who wants to be successful in SEO. I had a significant amount of experience in SEO when I took the course, and I was blown away by how much I didn't know. I was also blown away by how much information it's possible to get for use in optimization! The material is presented in a very organized manner and the forum is always open for questions, so if you get lost, it's your own fault. Bruce Clay is quirky, charming, and engaging. I was not bored for one minute all week long and I can't wait to go back next year!

Rating: 5 of 5

Cheryl - Moorestown, CA

I would recommend this course to anyone who wants to increase traffic for their website, this will give you a better understanding why SEO is important for your website.

Rating: 5 of 5

Anthony - Simi Valley, CA

Bruce Clay's SEO ToolSet Training Course might be renamed "Everything You Thought You Knew About SEO But Didn't Know Enough To Ask"! This training course is the difference between knowing enough about SEO to "do it", and being a highly qualified professional in an ever-changing area of expertise. Highly recommend this course for anyone serious about SEO and search.

Rating: 5 of 5

Pamela - Glens Falls, NY

It was amazing training! I appreciete the methodology and strategy bruce clay introduced me to re Seo!

Rating: 5 of 5

Bryan - Grants Pass, OR

This was an exceptional SEO training course. Bruce's knowledge about the current best practices will allow me to much better serve my website clients.

Rating: 5 of 5

Willy - Surrey, British Columbia

SEO, PPC, Social Media, etc. and anything to do with the internet is changing daily. Bruce does a great job staying up to date and in the know so we can help all of our clients.

Rating: 5 of 5

Michelle - Moorpark, CA

Bruce Clay helps build SEO awareness. These courses have been an eye opening experience.

Rating: 4 of 5

Ryan - Oxnard, CA

Talk about bringing my knowledge to another level! I learned things I haven't found in any book.

Rating: 5 of 5

Dalin - Ventura, CA

Bruce Clay is the 800 pound Gorilla in this industry, why would you not want to learn from the market leader.

Rating: 5 of 5

Brad - Plano, TX

I feel priveledged to have access to Bruce Clay's SEOTool Set. I am now able to create a better, more competitive website. This tool is worth every dollar spent and then some. The SEO Tool Set is an invaluable tool and to have Bruce Clay share this openly along with his years of wisdom and experience in this business is truly an honor. This never happens in the highly competitive world of SEO internet! I did not know what to expect when I arrived at his seminar, not fully understanding the SEOToolSet capabilities, but I walked away knowing the time I spent during those few days listening to Bruce Clay was nothing less than incredible. Bruce Clay is very humble, but you know when he comments - it's worth listening to every word he says! Thank you Bruce Clay, Inc - you're company is one in a million! (Sorry for the water spots on your black car!)

Rating: 5 of 5

Sharla - Westlake, CA

I learned a tremendous amount of information from the SEO Toolset Training and also from Bruce Clay. I am looking forward to using these tools in my efforts to build a web presence, to increase traffic and hopefully to increase conversion for our company.

Rating: 5 of 5

Cam - Orem, UT

The Bruce Clay SEO Tool Set Training and Advanced Tools set Training courses are a must for any professional tasked with increasing traffic to their website and converting or monetizing traffic. With the domination of search engines like Google and the ever changing algorithms underpinning the google spiders, the Bruce Clay course is absolutly essential. Out of all the self proclaimed SEO "experts", Bruce Clay is the real deal. I have been back in the office one day since the course and Im already putting what I learned to work. I give my experience with Bruce Clay's course a 10 out of 10.

Rating: 5 of 5

Mark - Fairport, NY

The proof is in the pudding, so to speak. I won't truly be able to provide a testimonial under I get back, implement these strategies and observe the results.

Rating: 4 of 5

Michael - Longwood, FL

Course was great, look forward to working with Bruce Clay to apply to my site what I learned!

Rating: 5 of 5

Jerry - Fairport, NY

The three-day course covers an amazing amount of material yet it's done in a very cohesive and clear way. I highly recommend this course to anyone who cares about their website. Even if you don't think your site has issues you should take this course - you WILL be surprised at how much room for improvement there is.

Rating: 5 of 5

Valerie - Leander, TX

The SEO ToolSet training course exceeded my expectations. It made me reevaluate how to think about SEO and it did in fact simplify it. I feel more confident to apply these ideas at work. Thanks!

Rating: 5 of 5

Maria - San Jose, CA