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Kaila Strong - Bruce Clay, Inc. Blog

Posts by Kaila Strong

May 24, 2010

Social Media Strategy, What’s That?

Do you remember your life before social media? When you weren’t tweeting, ‘like’ing posts on Facebook, uploading photos to Flickr, or sharing what you’re doing with your infinite number of friends? It seems that just about everyone is using social media these days, making social networking sites the perfect breeding ground for online marketers.

For small businesses who are looking to handle their social networking in-house, problems arise when trying to find a balance between time spent and achieving the maximum outcome. That’s why niche social media marketing has become so popular; choosing a small number of sites to concentrate your efforts on while still achieving results.

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