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March 2007 - Page 2 of 4 - Bruce Clay, Inc. Blog

March 21, 2007

Keeping Clients, the Google Phone, Shrek and Easter Eggs

Keep Good Clients Good Todd Malicoat had a great blog post yesterday entitled Breaking Up With Bad Clients: It’s Not You…It’s Me which took a fun look at how to politely (and not so politely) get rid of the troublesome clients you’ve lovingly dedicated your office dartboard to. I giggled at Todd’s post, but frankly, […]

Improve SEO With a Custom 404 Page

Coding Horror’s Jeff Atwood (No relation to Ryan) has a great post about Creating User Friendly 404 Pages (via Creating Passionate Users) and kicking those ugly, intimidating and worthless default 404 error pages to the curb once and for all. Jeff, we couldn’t agree with you more. Creating a unique 404 page really is one […]

KinderStart Ruling Best Ever

If you’re Google you have to be pretty pleased right now. Aside from cornering the market on those cool bouncy balls, free gourmet meals and Stanford-bred engineers, a U.S. judge just threw out a high-profile lawsuit against you and is even encouraging you to go after the plaintiff to recoup your legal fees. If you’re […]

March 20, 2007

Google in Europe, Misleading Spam Studies and SMX Buzz

Google Looking for European Allies The Financial Times reports (via CNET) that Google is looking to recruit a network of lobbyists in major European cities to help them "shape [the] debate" over heated Web issues like copyright, online privacy, advertising, freedom of expression, and security regulations of online content. Google has reportedly already made stops […]

Sticks and Stones Won’t Hurt Your SEO Campaign

I’m not sure if I’m supposed to be telling you this, but after everyone leaves the office at night, Susan hangs me over my desk by my toes so that all the knowledge I learned during my time at SEOToolSet training seeps back into my brain. She even makes me sleep with my training manual […]

Dear Readers, You Can’t Sue a Spider

Oh dear, my head hurts. I’d appreciate it if all the site owners out there would go and grab a pen and piece of paper real quick; we’re going to have a short technical review. (I don’t want to hear a peep out of you, McGee). If you don’t want your content spidered, a short […]

Google Skins and My Trust Issues

There’s a lot of "oooing" and "ahhing" today in response to Google’s new personalized home page "skins" that allow IG users to customize their home page to reflect their inner geek personality. I won’t pretend I don’t know what the fuss is all about – I tried all of them, some multiple times, before settling […]

March 19, 2007

Ze Frank, thinking so you don’t have to

Looking to build a strong site community and increase your branding efforts? Here are some fun ways to build a following so strong that your visitors will near worship you a year later. Simply ask the community on your site to: Perform seemingly impossible tasks, like turning the Earth into a sandwich. Tape themselves jumping […]

Respect the A-list, Kill the boys club

While I was participating in Bruce Clay Bowling Day (so fun!) this weekend, Nathan Holley was pointing a finger at search engine optimization’s "boys club", Michael Gray told non-A-list SEO Bloggers [to] Step Away From The Keyboard, and Jason Calacanis proved he’s living in an entirely alternate universe arguing the blogging A-list doesn’t exist and […]

March 16, 2007

Google’s Search Engine Optimization Treat

Vanessa Fox excited the true geek in me by posting over at Google’s Webmaster Central blog about a new enhancement made to Google’s Webmaster Console. The new tool lets site owners view the complete phrases people use when linking to their sites, not just individual words that when strung together mean a whole lot of […]

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