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kgamble - 2/2 - Bruce Clay, Inc. Blog

Posts by kgamble

April 6, 2009

Rob Kerry of Ayami Search on CSS, AJAX, Web 2.0 & SEO

The 1st session in the Technical SEO Track is “CSS, AJAX, Web 2.0 & SEO” by Rob Kerry, Head of Search at Ayami Search Rob is an digital marketing consultant specialising in Search Engine Optimisation. Currently based out of London, he has over 8 years of experience in traffic generation and conversion boosting online You […]

April 3, 2009

Blitz Local, Dennis Yu on Advanced Paid Search Tactics

Dennis Yu has been doing web analytics and PPC since 1995, maximizing online leads and revenue for companies such as Yahoo, American Airlines, JC Penney and is the co-founder of Blitz Local. In this session by Dennis, tips and techniques to help you get even more out of your paid search campaigns will be covered […]

Meet the Search Engines

After a great lunch that unfortunately ended up more on my shirt than my stomach, we have a quick chat with two leading figures among the Google and Yahoo search teams, Priyank Garg – Director of Product Management for Yahoo Web Search and Greg Grothaus- Senior Software Engineer for the Google Search Quality Team. The […]

Fairfax Media, Lucas Ng on Creative Management, Writing killer ad copy

Lucas Ng is the Director of Search & Analytics at Fairfax Media where he manages search marketing and web analytics operations for many of Australia’s most viewed websites. His session concentrates on writing relevant ad copy and how this affects the SEM process. Google’s guidelines to ad copy Use the keywords in the headline Use […]

Found Agency, Tim McDonald on Ad Group Management

Tim is the founder and CEO of Found Agency. Found positions themselves as the paid search advertising experts in Australia. Tim will explain how imperative it is to group keywords and ad copy correctly in order to have an optimised paid search campaign. Being from an organic search background I am really excited for this […]

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