Pay-Per-Click Management Rates
We approach PPC management with a very different philosophy than most. Our pay-per-click philosophy is that keywords should be selected, managed and expanded if they convert and achieve your business goals. Conversion for a PPC search engine marketing campaign can be defined as immediate revenue or delayed revenue, such as a lead.
We do not typically advocate clients have hundreds or thousands of keywords. Instead, most of our PPC client accounts generally focus on the most relevant keywords set within their vertical and geographical targeting focus, and we manage them to achieve a targeted conversion metric such as cost per sale/acquisition or cost per lead (if conversion can be measured).
Our fees are assessed on a monthly basis only. Our base rate for our pay-per-click management services starts at $950.00 USD. Once our services are engaged, the client will:
- Create initial account set-up with the search engine; this with provide you total account control, and most importantly secured financial information.
- Once the account has been set-up, client will grant us access controls to set-up campaign strategies and themes within the selected search engines and/or social networks.
- Our finance department will bill the client for the monthly services rendered; PPC analysts do not perform account billing. We will bill you the aggregate PPC monthly fee based on the contractual terms.
Read more about our Pay Per Click Management Services or Request a Quote. Also see search engine marketing pricing for some of our other services which include search engine optimization, SEO training, Web analytics and more.