Meet the Bruce Clay Team

Meet Bruce Clay Inc.’s worldwide family! Some of these faces you may recognize from their public appearances and some work behind the scenes. Here is the leadership at our search marketing optimization company — the individuals who make sure that our clients achieve their goals.

Bruce Clay U.S.

Bruce Clay, Founder and President

Founder Bruce Clay, expert SEO consultant since 1996.







Bruce Clay is founder and president of Bruce Clay Inc., a global search marketing optimization firm providing search engine optimization, pay per click management, social media marketing, SEO-friendly site architecture, content development, and SEO tools and education.

Bruce Clay receives Lifetime Achievement Award of Excellence in 2013

Bruce Clay (left) receives the 2013 History of SEO advisory board’s Lifetime Achievement Award from Mark Knowles

Prior to launching Bruce Clay Inc. in 1996, Bruce operated as an executive with several high-tech businesses, with a far-reaching professional background in leading Silicon Valley firms.

Bruce holds an MBA from Pepperdine University and a bachelor’s in math and computer science from Western Illinois University. As an industry thought leader, he is an accomplished speaker, author and educator. Each year, Bruce speaks at leading industry conferences and conducts training courses for students worldwide on concepts and methodologies related to search marketing. His insights have been featured in publications such as the Wall Street Journal, USA Today, PC Week, Wired Magazine, Smart Money and many more.
Bruce Clay providing expert SEO training to a conference audience.

Bruce co-authored the book Search Engine Optimization All-In-One For Dummies, now in its fourth edition, published by Wiley. It contains more than 700 pages of hands-on, practical guidance for implementing comprehensive SEO. His book Content Marketing Strategies for Professionals covers how to use SEO and content marketing together to reach a target audience online and generate sales.

Bruce is also a past member of the board of directors of SEMPO, the Search Engine Marketing Professionals Organization. In 2013, he received the Lifetime Achievement Award of Excellence in Vision, Execution and Market Influence in the Practice of Search Marketing by the History of SEO advisory board.

Notable accomplishments include:

  • Past member of the Search Engine Marketing Professionals Organization (SEMPO) Board of Directors
  • Selected as the search engine optimization expert by NHK-TV in their one-hour award-winning special “Google’s Deep Impact”
  • Author of the book “Search Engine Optimization All-In-One For Dummies,” containing more than 750 pages of SEO and web marketing methodologies and tactics published by Wiley (third edition published in 2015)
  • Co-author of “Content Marketing Strategies for Professionals,” a guide to using content and SEO to earn search rankings, attract the right audience, build brand loyalty and inspire customers to buy
  • Frequent speaker at industry conferences including SMX, ad:tech, Pubcon, Inc. Magazine’s GrowCo, DOMAINfest, Affiliate Summit, and many others both within the U.S. and internationally
  • Recipient of the Lifetime Achievement Award by the History of SEO advisory board
  • Creator and teacher of the five star-rated Bruce Clay SEO Training courses, which are delivered in a classroom setting for hands-on learning
  • Honored by the search community as “a father figure for the industry” (via Search Engine Roundtable)

Other Main Players on Our Team

  • Aaron Landerkin Director, Software Development and IT
  • Shawn Barker – Manager, Operations

Bruce Clay International Offices

Bruce Clay Australia

  • Siddharth Lal, Managing Director

Bruce Clay India

  • Siddharth Lal, Managing Director

Bruce Clay Japan

  • Taku Amano, Managing Director
  • Masaki Nakano, Managing Director
  • Shoichiro Seguchi, Sales Manager

Bruce Clay Middle East

  • Gaurav Aidasani, Owner
  • Neal Patel, Managing Director

Bruce Clay Singapore

  • Daniel Paris, Managing Director

See About Us for addresses and contact information for all of our worldwide locations.

Serving North America based in the Los Angeles Metropolitan Area
Bruce Clay, Inc. | PO Box 1338 | Moorpark CA, 93020
Voice: 1-805-517-1900 | Toll Free: 1-866-517-1900 | Fax: 1-805-517-1919