Internet Marketing
October 30, 2009
SEO Spooksters!
Happy (day before) Halloween! It’s the annual Bruce Clay, Inc. Halloween party today, and as you might know we take this holiday very seriously.
Bruce Clay, Inc. Halloween 2009
Bruce has been out of the country for the last week — out in Milan for SEO ToolSetTraining. We thought we’d give him a proper welcome back to the office. What do … Read more
October 29, 2009
Friday Recap: Thursday Edition
I know you’re used to getting your recap on Fridays, but tomorrow’s our Halloween party! That translates to the entire BCI crew in spirited costumes having wicked good fun. What can I say? We love to dress up!
So there’s a good chance tomorrow will be a pretty hectic day, and since I plan to be among the undead, I can’t … Read more
October 28, 2009
Any SEO Psychics in the House?
At SMX East this month, a panel full of big-name search experts took part in a roundtable discussion centered around critical, forward-looking questions posed by Search Engine Land’s Chris Sherman.
Where’s the search industry today?
Is there even “traditional” media anymore? What kinds of needs do you see larger brands having?
Is Twitter a flash in the plan? Any thoughts on social media’s … Read more
October 27, 2009
Digital Advertising: All Grown Up?
There’s a birthday in our midst! Digital advertising counts its 15th birthday today! And my, what a long way its come.
Fifteen years ago today, the first banner ads hit the Web. Granted they were tacky, awkward banner ads, often missing basic elements, like, I dunno, calls to action… but eureka, advertising had discovered the Internet!
Since then, digital advertising has evolved … Read more
October 26, 2009
Is Social Media Marketing a New Requirement of SEO?
Here’s an interesting question worth a minute of pondering for any SEO practitioner:
“[I]s it now a necessity for an SEO to have practical social media skills?”
The question came out of discussions he’s had with other members of the Internet marketing community, and he and his friends aren’t the only ones thinking it over and forming their opinions. So since James … Read more
October 23, 2009
Friday Recap: Social Chokehold Edition
Happy Friday, friends! Hungry for a recap?
The week’s big news was that social search entered the mainstream. Bing, and subsequently Google, announced social search integration into their respective search engines. Bing partnered with Twitter and Facebook to serve status updates and tweets in search results, and the social search service is now up and running. Quick aside: Bing’s parent Microsoft … Read more
October 22, 2009
Beginner’s Guide to Twitter: 10 Quick Tips to Get New Users Up to Speed
Want to join Twitter but first need to get up to speed on the current functions and insider language? This quick list of the most popular and useful features will get you from beginner to pro in no time.
1. Isolating a tweet
From your Twitter home page or a user’s Twitter stream, clicking on the time a tweet was posted (e.g., … Read more
October 21, 2009
League of Awesome Optimizers: Induction Ceremony – SEM Synergy Extras
Today on SEM Synergy, Bruce Clay, Inc.’s weekly podcast on WebmasterRadio.fm, weighty, important news leads the show. Bruce, Susan and I talk about Yahoo!’s discontinuation of its Search Submit paid inclusion program and how long-tail searches remain on the rise. Along with user behavior and search engine technology — the times, they are a’changing.
Guest Gregg Poulin, general manager of online … Read more
October 20, 2009
Yes, You Can Outsource Social Media Marketing
There are times when it seems the only fact people can agree upon is that they disagree.
And so it goes that on a single panel during a major Internet marketing conference, two speakers regarded for their expertise and experience can disagree on such a fundamental level.
During the presentation Social Media: White Hat vs. Black Hat at Search Engine Strategies New … Read more
October 19, 2009
Content Writing and Conversion Funnel Optimization in the SEO Newsletter
October’s Bruce Clay, Inc. SEO Newsletter has hit the Web and inboxes everywhere, but there’s always a chance you may have missed it. Then I’d have to grieve because my two good friends, you and the SEO Newsletter, never had a chance to get to know each other. And that ain’t happening — not if I have anything to do … Read more
Older Posts »
