June 2011 Archives : 3/4 : Bruce Clay Blog
June 10, 2011Friday Recap: Short-n-Sweet Edition
It’s been one crazy week for those of us who were at SMX Advanced — for the rest of the world that wasn’t there, you can check out our liveblog coverage when you have a chance. Pictures from the conference will be up on our Facebook page by tomorrow as well, so be sure to check back. Let’s dive into a short-n-sweet recap.
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SMX Advanced 2011 Coverage Wrap up
We’re back from a wonderful week in Seattle at my favorite conference, SMX Advanced. Schema.org, Panda 2.2 and Periodic Table were all hot topics over the last few days. If you missed all the coverage while it was going on, never fear, we’ve wrapped it all up below.
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June 8, 2011
Mega Session: SEO Vets Take All Comers — SMX Advanced
This is a “PowerPoint-free” panel of search marketing vets who take questions on SEO issues. I gave my wrists a rest on the last session and now feel refreshed enough to liveblog a panel of six people — good God, I just counted that.
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Advanced Keyword Research Tools — SMX Advanced
In this session, we’ll go beyond the ordinary normal keyword research tools and methods for targeting keywords. This is a big panel of folks up here. Our friend Keri Morgret is usually behind the laptop, liveblogging sessions; but today, this is her first time as a speaker – go Keri! Chris Sherman is telling us Bing is sponsoring the WiFi today; however, I can’t connect to it.
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Keynote: Confluence of Social Data & Search — SMX Advanced
Morning! The days are quickly blending together in a flurry of dinners, lunches, drinks, parties, sessions and conversations.
Today we have Stefan Weitz, director at Bing (which, by the way, hosted a somewhat misplaced hip hop act at their party last night) who will discuss the significance of social and the Web.
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Yes Virginia, Tweeting is SEO – SMX Advanced
The social signals are brewing in Seattle with the session ‘Yes Virginia, Tweeting is SEO’ powered by an expert panel poised to reveal the secret SEO sauce of Twitter.
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June 7, 2011
You & A with Matt Cutts – SMX Advanced
We are here now with Matt Cutts for a question-and-answer session and boy, it’s packed! Moderator is Danny Sullivan on this one.
Danny is singing a tune to Mr. Rogers about Matt — I think you had to be here to get the full experience. He and Danny are putting on custom Google Vans shoes now a la Mr. Rogers Neighborhood.
Danny just unveiled the third guest in the other chair — a giant stuffed panda. And now panda foot stools. Wow, this is a whole skit. Danny just said “Panda does what panda wants” — a honeybadger reference (if you haven’t seen that video on YouTube, go there).
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Use Searcher Personas to Connect SEO to Conversion — SMX Advanced
Hi kids — this is the last session in the Off the Beaten Track track for today. In this session, we’ll be talking conversion via a “clear process that takes business goals and search data and turns them into a blueprint for creating a user experience that starts at the search box and ends with conversion.”
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Tough Love: Link Building For The Real World
Last regular session of the day and then it’s the Matt Cutts show. Are you excited? I’m excited about how I’m losing feeling in my fingertips. It sort of tingles.
I expect this to be a popular session since everyone is obsessed with links. And because Ross Hudgens is adorable.
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The Really Complicated Technical SEO Infrastructure Issues – SMX Advanced
After a very long and delicious lunch courtesy of our friends at AimClear (there was cake!), I’ve had a sufficient amount of rest to dive into this panel. I hope.
How hard can a panel called “The Really Complicated Technical SEO Infrastructure Issues” be to liveblog, right? It’s not like the panel is full of totally smart people who can think rings around the rest of us or anything…
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