VIDEO: Paid Search Leaders from Bing Talk PPC Hot Topics, Tips & Tricks #SMX
In advance of Search Marketing Expo (SMX), speakers and PPC experts Christi Olson and Purna Virji talked with Bruce Clay, Inc.’s Kristi Kellogg and David Szetela! These paid search leaders dive into PPC hot topics including:
- Product Listing Ads
- How to keep Shopping Campaigns creative
- How social ads fit into the overall paid search strategy
- Optimizing a mobile site for a good quality score
Watch the full conversation below.
Are you headed to SMX West? If so, we will see you there! And if not, don’t worry — our blog will be bursting with live coverage of key SMX sessions. Check out our liveblog schedule to know what sessions/speakers will be covered March 1-3.