SEO Tips & Tricks : Bruce Clay Blog

October 25, 2011

SEO Monthly Update – September 2011

Welcome to our monthly SEO update for September 2011. This update highlights key news in the SEO industry during September 2011, key SEO related blog posts from our bloggers in the US and Australia, key articles covered in our global newsletter and key podcasts from our SEM Synergy Webmaster radio show.   1. SEO News [...]




September 27, 2011

Triggering Rich Snippets from rel=”author” attributes.

Although rankings are important for SEO, once you have them, persuading more visitors to click through to the website is the next step towards the ultimate end goal of increased sales/conversions. One of the ways that you can improve the click through rate from the search engine results pages (SERPs) is to attract attention and [...]




September 21, 2011

A World of Insights – Google Analytics and Facebook Tabs

Google Analytics Asynchronous Script

As social media continues to grow in popularity and more time and money is invested into it, pages continue to be placed on Facebook with little thought into analytics and measurement. With the death of the Static FBML page and the ability to now use iFrame’s to display tabs, analytics software – such as Google [...]




August 24, 2011

Mobile Video SEO Considerations




August 15, 2011

How to optimise your WordPress installation for SEO (part 1)




August 8, 2011

RSS for SEO – additional benefits of syndication

google rss icon

So I put together a blog a little while back about using RSS for SEO and a it got me thinking about the additional SEO benefits of having an RSS feed or your website or blog – and there are plenty, especially if you’re a blogger. Most blogs you’ll see have very prominent RSS logos [...]




August 2, 2011

Hot Tub – 22nd July




July 19, 2011

How to apply some basic usability to improve our SEO work

One of the basic rules of web usability is to place mutually reinforcing elements next to each other, with the goal to clarify a specific statement or idea, to lead to a conversion, to acquire a lead or to improve the overall look and feel of the page. Think about testimonials next to hotel rooms [...]




July 1, 2011

How high quality topic pages can boost your SEO traffic – New York Times case study




June 27, 2011

RSS for SEO

RSS for SEO icon

RSS (really simple syndication) is prevalent all over the web and if you’ve got a blog or a website with regularly updated content you’ve probably already  implemented it – and to that we say, excellent, and here’s why. Getting your website a presence on the first page of Google is pretty much a constant challenge. [...]