Internet Marketing
October 31, 2008
Friday Recap
Happy Halloween! How awesome is it that Halloween is on a Friday this year? Not that it would make a difference here at the BCI offices. When we do Halloween, we go big:
Check out everyone’s close-up, too. I have to say I’m especially proud of the writers’ choice to go as everyone’s favorite mischievous ’80s cartoon rock band!
This family also … Read more
October 30, 2008
The SEO’s 10 Commandments
By Christopher Hart, Director, Eastern Region Operations
Editor’s note: When Christopher Hart went to the Scary SEO conference last weekend, he donned the official Bruce Clay, Inc. attire — a branded shirt and slacks. Little did he know his wardrobe and color choices would lead everyone to believe he was in the clergy! When you get buzz, you can either run … Read more
October 29, 2008
SEM Synergy Extras
Today’s episode of SEM Synergy included a tasty news segment. Of course, with all the events and issues that come up over the course of a week, we were only able to touch on a few of the stories. Here are some of the newsworthy items that were on the agenda but just couldn’t be squeezed into our time constraints.
IM … Read more
October 28, 2008
Proactive Analytics Suite Launches
NuConomy announced the public launch of its Studio analytics product today. Previously in private beta, the free tools move toward what the company calls a “proactive” approach to Web analytics. Instead of reporting page views, a common metric, NuConomy Studio aims to present meaningful data in a way that borders on story telling. Check this out:
One of Bruce’s favorite sayings … Read more
October 27, 2008
SEO Project Management and Educating Clients
Christopher Hart is Director, Eastern Region Operations of Bruce Clay, Inc. Last week he spoke at Scary SEO on the topic of SEO project management and client education. We thought we’d give you the inside scoop on his presentation by sharing his insights here on the blog.
Search engine optimization is an ongoing process that depends on a strong foundation, continuing … Read more
October 24, 2008
Friday Recap
Happy Friday, friends! It’s almost time to relax, or maybe like the kids attending Scary SEO you’ve already started. I know that they’re kicking back by now because I saw it with my own two eyes!
Yup, the two-day search engine marketing mini-con going down in Florida today and tomorrow is being streamed on the new video sharing site dedicated … Read more
October 23, 2008
Mobile’s Big Break
It’s been the Year of Mobile for the last, what, five years now? But mobile may have finally gotten its big break. For so many years it seemed obvious to the search industry that mobile was the next frontier because, as the tech-savvy early adopters, we’ve turned to mobile search and Web to get us through even the simplest daily … Read more
October 22, 2008
SEM Synergy Extras
Widgets are pretty nifty. My personal faves show you videos, Flickr streams and Twitter updates. Pretty darn cool from a user perspective, if you ask me. And they’re pretty darn cool from an advertiser’s perspective, too. That said, today’s episode of SEM Synergy is all about those fabulous chunks of portable code functionality we call widgets.
The guest was widget … Read more
October 21, 2008
Five Unexpectedly Obvious SEO Tools
Tools are a critical part of any SEO’s arsenal. Competitive research tools, keyword research tools, link analysis tools, project management tools, check server tools, rank checking tools, rep management tools, analytics tools — I could go on. There are free tools and not-so-free tools. There are tools you use every day, tools you use every month, and tools you don’t … Read more
October 20, 2008
SEO Training Criteria and Qualifications
Bruce is in Australia this week to present the SEOToolSet Training course, and it reminded me of the value of ongoing search engine optimization training. Conferences are an excellent way to continue your search engine marketing education, especially for those who have been in the industry a while. However, when initially learning the ins and outs of search marketing, it … Read more
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