April 28, 2006

Hits for Friday

Posted by Lisa Barone on 04/28/2006 @ 11:49 am | Comments (0)

It’s Friday. You’ve worked hard all week. Here’s some fun stuff to get you through the rest of the day.
Be careful what you say in your blog. Andy Beal points us to the news that the CIA has officially launched an initiative to start tracking the ever-growing blogosphere. No word on how they’re going about this, but the … Read more




Forum Member Offers New Google Sandbox Theory

Posted by Lisa Barone on 04/28/2006 @ 11:12 am | Comments (0)

A new thread on the WebmasterWorld forums has made a quick launch to the front page, garnering it a lot of attention. The thread named Flattening Effect of Page Rank Interations – explains the ’sandbox’? offers up a new theory to explain the much-hyped Google sandbox.
The proposed theory speculates that true Page Rank can only be calculated after multiple … Read more




April 27, 2006

AdWords Tweak Differentiates Terms

Posted by Lisa Barone on 04/27/2006 @ 3:15 pm | Comments (0)

AdWords users may want to consider changing how they target keywords thanks to recent tweaks made to Google’s AdWords system.
In an attempt to increase the quality of ads being shown, the Inside AdWords blog announced they will show more ads when they think users will find them useful and fewer ads when they believe users won’t want to see … Read more




April 26, 2006

The First Step is Admitting You Have A Problem

Posted by Lisa Barone on 04/26/2006 @ 1:42 pm | Comments (0)

This is cool. Or scary. To be perfectly honest, I haven’t decided which one I think it is. I’ll let you be the judge.
Last week blogger Joe Schmidt asked his readers a very thought provoking question, and then did what few bloggers are known to do, he provided an answer.
The question: How much do you Google?
Joe’s answer? Six thousand, … Read more


Filed under: Google


Blogosphere Round-up

Posted by Lisa Barone on 04/26/2006 @ 11:17 am | Comments (0)

With so much going on in the blogosphere right now, my Bloglines must be exhausted. Here are some highlights:
First things first, ad:tech San Francisco kicks off today (as does SES Milan). Bruce is there speaking at today’s Organic SEO Fireside Chat. Aw, doesn’t that sound cozy! If you find yourself in the Bay area, definitely try and check it out. … Read more




April 25, 2006

It’s like Page Rank for blogs

Posted by Lisa Barone on 04/25/2006 @ 3:58 pm | Comments (0)

With the blogosphere growing at an exponential rate, people are looking at blogs in a whole new light. According to data from Technorati, the blogosphere doubles every 6 months. That’s enough to make me start feeling like a proud mother. There’s a lot of really great content out there (like us!) but there’s also a lot of not-so-great content (like … Read more


Filed under: Branding


SEO Evolution

Posted by Lisa Barone on 04/25/2006 @ 10:54 am | Comments (0)

You know, I can’t stop thinking about that article from Mike Grehan, and since I’m thinking about it, you, my faithful readers, get to hear about it too.
When the article first came to my attention, I read it as many did, calling for the death of “traditional” SEO as though there was no value there at all. But in … Read more




April 24, 2006

Matt Dispels More Rumors

Posted by Lisa Barone on 04/24/2006 @ 3:00 pm | Comments (0)

We love Matt Cutts. Or at least, I love Matt Cutts. Why? Because he’s always on hand to dispel rumors and calm the fears of the paranoid — and when you’re dealing with the Internet, the rumors and the lot of invented conspiracies add up.
If you spent any time trolling the forums last week, it’s likely you caught some … Read more




EMetrics Summit -Santa Barbara

Posted by Guest Author on 04/24/2006 @ 10:11 am | Comments (0)

Guest Entry by Dana McGraw, Web Analytics Analyst–Bruce Clay, Inc.
My first EMetrics Summit definitely exceeded my expectations! The relatively small size of the group allowed for really insightful discussions not only amongst attendees but with presenters, as well. I must admit that the most lasting impression was left by Avinash Kausik of Intuit! His engaging presentation style … Read more


Filed under: Analytics


April 21, 2006

Digg’in social ranking a hole

Posted by Lisa Barone on 04/21/2006 @ 1:53 pm | Comments (1)

In case you haven’t been paying attention, Digg got themselves into something of, well, a hole earlier this week. The supposed user-generated social bookmarking site caught some fire after allegations broke out that the site was skewing results and using ‘editorial control’ to push certain stories while burying others. This means if you’ve recently been subscribing to the social ranking … Read more




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