Internet Marketing
May 29, 2007
Weekend Update.
Hey, troops (holiday pun not intended). I hope you were all blessed with a three day weekend and used the time to back away from the computer and actually enjoy it. To those who had to work yesterday, well…my tanned, relaxed body feels almost sorry for you. Better luck next year, eh? [By “tanned” she means “burned”. It’s … Read more
May 25, 2007
Friday Recap
Search Engine Land decided to become completely confusing this week and put everything in different "lands". Okay, so what’s in Searching Land? And GYM gets their own land but Ask is forced to live with AOL? That’s not fair. And then there’s a button I’m supposed to pretend doesn’t exist even though I can see it because I have eyes? … Read more
Meta Tags in Search Engine Optimization: Who Needs ‘Em?
Oh, I know this one! The answer is, "you do". You need Meta tags. Do I get a prize? Is it chocolate? Do I get it now?
Yesterday afternoon, while reading Jill Whalen’s High Rankings Advisor newsletter, I came across a question we hear a lot. Questioner Jasmine asked Jill about Meta Keywords and Meta Description tags and whether they … Read more
May 24, 2007
Blogs, Memes & Bloggers
Bloggers Have More Connections Than Journalists
Marc Evans (via Andy Beal) points to a Plaxo study that tallied the average number of contacts for different job titles to see whose address book is bigger. Uninteresting and totally not surprising, talent agents and publicists took top honors with 628 and 490 contacts, respectively.
More interesting was that bloggers were found to be … Read more
May 23, 2007
Liveblogging: How do you like it?
After reading Seth Godin’s blog this morning, I have a question. And hey, we’ve mentioned Seth Godin every day this week, why should today been any different, right? Right!
So, Seth brings up the topic of liveblogging today and argues that, for him, the medium doesn’t work because the writer/blogger is writing to remind themselves of what they just witnessed, not … Read more
Technorati Redesigns, Ruins My Morning Ritual
I’m feeling a tad unsettled this morning. See, I have a morning routine: My cell phone alarm goes off, I allow myself one snooze, and then I not-so-carefully trip and stumble my way over to my laptop to comfort myself in friendly email (anything scary looking will be ignored) and Technorati stats. Some may think I have a problem but … Read more
May 22, 2007
Ask.com: Rising or Falling?
My friend Jennifer Laycock asks a question over at Search Engine Guide that I can never seem to stay away from. It’s about Ask.com and whether our favorite little engine that could is on fire or just going down in flames.
Like Jennifer, I’m a big Ask.com fan, as is Susan. Their success is our success and their failures are Susan’s … Read more
Radio Ads, Hot Trends & How I’m Changing The World
Not that we want to control those too…
The New York Times reports that Google filed a proposal with the Federal Communications Commission yesterday asking them to institute a real-time auction-based system for selling radio spectrum. Google says creating a system similar to what is currently in place for online ads would maximize efficiency and help smaller companies be able … Read more
May 21, 2007
Weekend Update
Don’t Believe Anything You Read On Friday
Despite the buzz that resulted from Fair Isaac’s press release on click fraud last week, it turns out it was all for naught. We can’t trust those numbers either. Freakin’ figures.
Fair Isaac caused a lot of hype announcing they had conducted an independent research study and found that 10 to 15 percent … Read more
Tell me why you’re Different
It’s Monday, it’s gloomy and I’ve got a question for you: If it’s our differences that make us unique, interesting and worth knowing, why do we try and hide them? As a site owner, why would you waste your entire home page telling customers how you’re just like everyone else?
You sell car parts too? You guarantee your low prices like … Read more
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